Otter.ai vs. Gong.io: Comparing AI Sales Assistants for Your Team

Sales teams are constantly under pressure to deliver. They need to generate leads, close deals, and hit their targets. But with so much on their plates and the need to juggle multiple clients in different parts of the sales pipeline, it is challenging to do everything well.

That's where AI sales assistants like Otter Sales Agent and Gong.io come in. These tools can help your sales team automate tasks like note-taking, CRM data entry, and call coaching. This can free up reps to focus on what they do best: selling while also providing sales leaders with better visibility into their revenue pipeline.

‍Overview of Otter.ai and Gong.io

So, which AI sales assistant is right for your team? Here's a comparison of Otter Sales Agent and Gong.io to help you decide.

Otter Sales Agent

Otter Sales Agent is a newer AI sales assistant quickly gaining popularity among sales reps and sales teams. It's known for its live transcription, ease of use, and affordability.

Key Features of Otter.ai

Here are some of the key features of Otter Sales Agent:

• Automated sales call notes: Otter Sales Agent automatically joins your sales calls on Zoom, Microsoft Teams, and Google Meet and takes notes in real time. Reps can highlight key information and even ask Otter AI Chat questions like “What were the main objections.” This frees up reps to focus on the conversation and build relationships with prospects.
• AI-powered sales insights: Otter Sales Agent uses AI to extract key sales insights from your calls, such as budget, authority, need, and timeline (BANT). This information can be used to prioritize lead follow up and create better sales forecasts.
• Automatic sync to Salesforce: Otter Sales Agent can automatically sync sales insights and call notes to Salesforce. This eliminates manual data entry and gives sales leaders real-time visibility into the sales pipeline and forecast category. (Otter and Hubspot integration coming soon).

Gong.io

Gong.io is an AI sales assistant that’s been available for longer, however, it's more expensive.

Key Features of Gong.io

Here are some of the key features of Gong.io:

• Automated sales call recording: Gong.io records sales calls and provides transcriptions after the call has been completed. This provides a searchable database of all the sales interactions, which can be used for training, coaching, and performance analysis.
• AI-powered sales insights: Gong.io extracts key sales insights from your calls, such as BANT, and can provide customer sentiment and product interest. 
• Sales coaching tools: Gong.io provides sales leaders with tools to help them coach their reps more effectively. These tools include the ability to record and playback sales calls, leave coaching comments, and track progress.

Here's a summary of the key differences between Otter Sales Agent and Gong.io:

‍Which AI sales assistant is right for your team?

If you're looking for an affordable and easy-to-use AI sales assistant, Otter Sales Agent is a great option. It offers all of the essential features that sales teams need, such as automated call notes, AI-powered sales insights, and automatic sync to Salesforce. Gong.io is also more expensive than Otter Sales Agent. Ultimately, however, the best AI sales assistant for your team will depend on your specific needs and budget.

Book an Otter Sales Agent demo today.