Mobility is Changing. Are you ready for it? - by TomTom | Disrupt SF (Day 1)
3:01AM Sep 6, 2018
How's everybody doing? Having a good TechCrunch Disrupt?
Thank you. So my name is Leandro Margulis and and a BP of thunder Maps APIs at dumped on we keep the world moving. You may remember Thompson from the 90s, we invented the end the personal navigation device. But we have evolved a lot since then. So we evolved to being a software technology company in navigation company in mapping company to being a location technology experts. And today
we are powering many, many users, we're powering 1 billion users today around the world. That's 1 billion with a be from powering Apple Maps on your iPhone to Azure maps on the Microsoft Cloud to the Uber driver app to actually today announcing three really big partnerships from St. microelectronics, which is a cheap set company, we're actually having a software package that goes along with the hardware for IoT and smart cities use cases to powering autonomous mobility in a partnership with right away is to actually connecting people and based on location, right, we want to connect and have more meaningful connections. And we're in a world that online and offline, our conversion and location is key. As you see, we help many different types of companies are many different types of sizes.
How do we do this, we do this via our API's Maps APIs to show for any kind of location, any location that you need on a map, to routing to be able to go from point A to point B, searching for a specific location, and also traffic to know exactly when you'll get there.
But today is not about us today's about you. So we
have some really big news to share. Today, we're announcing
we're announcing our free mobile Maps SDK. These are really big step into helping developers grow. And we're helping developers with everything that has to do with map tiles and traffic tiles for any map location, visualization. And what I mean free, I really mean free, this is free to use no credit card required, if you go to our API portal, you don't need to put your credit card free to grow. no limit on transactions, no commitments, no logins free from hassle, you can just go online and find all the documentation you need. If you want to talk to somebody you can, I'm free from ads, we we take your data and privacy very seriously.
So these are some really big news. And I wanted to show you a little bit of, you know, give you some inspiration on use cases that you may be able to see these kind of Maps API and SDK in action. So from smart cities, and understanding traffic flows, to be able to have better decisions into urban planning to using standard definition, high definition maps for it self driving, autonomous driving
from applications on the phone that we already talked about doing to them from home,
and the Internet of Things, all the things on the internet, you need to understand where they are, how they're moving. And if they're not in the right place, you better know about it. So I
wanted to go a little bit about a different kind of use cases, our developers have a, you know, having working on how they're using our technology. So we're
talking about smart cities, Smart Mobility, in the case of CDs, and we'll see a lot of different kind of ride hailing ride sharing applications. You know, we were talking on the panelists before also talk about, you know, perhaps a new car is a scooter, I don't know
if that's exactly the case. But we see a lot of different use cases like that. So
in this case, a developer have use our technology, our map APIs and SDK to understand we have different drivers. And the drivers can have different kind of vehicles, and you have a passenger trying to go from point A to point B. So based on the routing, you can decide which driver is closer. And then you send that kind of resource to pick up the passenger. And this guy, as you, as you realized, can be using many kind of ride hailing applications.
But he's not only about right sharing, and right Haley, right, I mean, this technology can actually save life. So I spent a lot of my childhood in Florida, and there's a lot of hurricane, they're here, we're in an earthquake area, right. So in a similar fashion to what we saw before, let's imagine there are incidents. So you have different stations with different resources, that good answer to different incidents in a different way. So if you understand where the incidence are, you know what kind of resources you have around, you can actually prioritize what kind of resources you're going to send,
this can literally save lives. So we're super proud to see how our technology is being used.
And last but not least, we talked a lot about this, you know, the autonomous vehicle connected car, this is coming in the very near future. But today, the present, we already have electric cars around us. So if you look at a map, it can be considered as a different, you know, you have a map that is the base, and then you have different layers of data. In this case, we're looking at a layer of an electric vehicle charging stations. And if you have an electric vehicle, he has a certain charge and a certain range. And if you need to go somewhere that is beyond that range, you need to actually take into consideration where the EV charging station needs to be able to route along the way and understand how much time that's going to be based on historical times of how long it took you to charge before. So these are
some of the use cases that people have been using our API is for on our SDK. But as I said, it's not about us. It's about you, so we can't wait to see what you build. So looking forward to seeing you at developer Thompson, calm our booth downstairs and our happy hour at 4pm. Thank you very much.