Mike Interviewed by Tiffany
8:50AM Jan 31, 2020
Let's just say let's go back to, like I said, baby in August is when I first started making a bit of income. Then September, I think I had something like 400 users coming from Google a month, then October, not much more, it was like 500. Then November went up to 1000. Then it went to 2000 a month. And then January I think, was 3000 users a month. And that is really how you can create this passive income. Hey, guys, it's Mike from meet Tom. And today, it's actually me being interviewed.
Okay. Today I am actually being interviewed by Tiffany, who is she actually interviewed me for her YouTube channel. And basically, it's just, I think It was a really good way for me to kind of explain a bit more about what I am actually trying to kind of what I'm trying to set up over the last 15 months or so, where most people think I'm being pretty crazy. And I'm not sure. I'm still not sure whether I am or not. But at least I have proof of concepts. Now I have proof of things. Things are really starting to scale as you probably hear from from the interview it like, I've never wanted to hide anything from what I'm doing. And the whole point of why I'm trying to do is help other people that are interested in starting as well. So you'll hear a lot more about it in the interview, and hopefully will help to answer any questions but if you do have any questions, then reach out. Obviously, I am always willing to help in whatever way I can. It is a bit of a long one. So if you do want to just get to the end, last five minutes or so or summarise the key takeaways, as always, hope Enjoy it.
Have you ever wondered what it would be like to transition from your job into an affiliate marketing business? If so, then this interview is going to be really exciting for you because we'll be talking about how to start an affiliate marketing business, and how to transition from your job into an affiliate marketing business. And today, I have Mike Beatty with me, and we'll be talking about this because he's recently transitioned. And so I'm really excited to share this interview with you. First, I'm gonna start by introducing it away and let you know a little background on Mike's Okay. Can you tell us a little bit about you, Mike?
Sure. Yeah. So I'm from the UK originally, as you can probably tell from my accent. I'm living in Qatar since 2015. So my life I moved here as international teachers, basically Yeah, if over four years now, it's crazy how quickly but I think we originally came out here with the idea like, you know, we'll, we'll suck it up for a couple of years and then we'll be back home and but yeah, we just ended up really liking the lifestyle and stuff. It's just so many like good things from our point of view. So, yeah.
So how did you decide to what were you doing before? And how did you decide? Let's get jobs in Qatar and let's leave the UK. Like how did that happen?
Yeah, it's um, I think we both always wanted that we always wanted to do more travelling and stuff like when we were fresh out of university that we went straight, went to Australia and New Zealand and came back through Thailand and stuff like we just literally worked for a year just to go travelling. That's all we literally worked a whole year and it lights seven weeks. That's when all of the money that we say, we're just living there. And
so that pattern that was something that you guys did before moving.
Yeah, yeah. Like we kind of got the bug when we did that. And so and then we just as Sarah was trained to be a teacher, I trained to be a teacher then soon after her, and we just realised, you know what, this, there's so many that you can teach anywhere. So, yeah, we decided to start looking abroad and stuff. You know, we were looking kind of, I don't know, I don't know what drew us to the Middle East. To be honest. I think we knew someone that had been in Dubai and just heard good things. And so we just thought, Oh, well, we'll have a look for jobs with like a job fair ended up getting a job there. And so Wow, we just kind of jumped on the opportunity. Really
nice, cool and both of you ended up with a job with the same company or you both with jobs and guitar.
Ya know it it kind of worked out really well for us actually the summer PE teacher by trade Sarah teaches like a little little ones reception in the garden and yet the school just was looking for those two positions so it kind of really fit we did on the job and into the into the country and everything and yeah, like I say we just kind of jumped on it we thought was the worst that can happen you know, like we you know, the worst thing is maybe be there for a year and suck it up and and then you come back home but just with the weather and stuff like that it ended up being really cold it was much better than what we actually imagined.
Wow. So, um, so you got the job. And when did you get into deciding that you wanted to start a business or like when did all that come into play?
sighs probably was it was actually just before we did the move. I think our Read Rich Dad Poor Dad was the first real book was so
inspirational to a lot of people, right? Yeah.
From a few people, but just the title put me off was that why would anyone read Rich Dad Poor? Dad, what why do he?
I always know. I ended up reading it and it just opened my eyes. And the big thing really, for me was the whole four asset classes. You know, I never even heard of them. I never saw it like that. And so there was obviously real estate or property in the UK, business, paper assets like your stocks and shares and like pension whatever. And commodities like gold, silver oil, all that sort of stuff. And I realised I wanted to, I wanted to get into all these things, but you know, I was a teacher in England who literally getting and I just thousand pounds that after tax and all the stupid things that you end up paying, I was getting 1000 a month, which is $1,500. Maybe at the time, it wouldn't be that the Brexit. Yeah, I ended up doing that. And so we decided, not when we were here, we actually end up doing like some property courses and stuff. So we started because we the first time that we ever had money that we could actually that all of the money is tax free. So all the money that we were getting,
And that the benefits are crazy compared to England, like they give you accommodation they give you give you everything. The only thing you need to spend money on is food and whatever you want, basically.
Okay, I know I deployed there to Qatar, and so I was there for a short period of time, but I didn't have the same experience. Because I was just on the base and so I didn't get to actually explore the city much. But you didn't you didn't have any language barrier there or you don't have a language barrier while you're teaching?
No, I mean, that's the thing that everyone speaks English everyone is in English and everything and so this really hot. We did it. We didn't have to like, you know, there was no, hardly any interaction with people that don't speak English basically. But yeah, in the summer, it's crazy hot. But the thing is though, you know, we were a bit concerned about that but we get 10 weeks off or teachers get 10 weeks off in the summer. And so we just left Qatar for 10 weeks of the worst weather so, but this stage is what ended January and it was at 22 degrees and sunny today, you know, it goes down to like 14 in England, it'd be like minus three at the moment also, or degree.
That's cool. Cool that you've made some choices to like lifestyle choices so that you can live the life you want I know some people may not know about the four quadrants and what it talks about a rich dad poor dad can you explain that a little bit more?
Yeah And so that kind of was like the rich dad poor dad didn't give me the whole internet business thing it just opened my eyes it was I right so I need to get into property that was like the first thing so we were making a bit of money putting money aside and we were still like travelling and doing some cool stuff as well. All right that's that's actually learned Robin and just buying a standard house in England right what a smart about it and night so we did some education we learned more about it. And then ended up doing going down like a route with how shares and stuff in which we still kind of carry on but
what is how shares What is it HMO in Indian house a multiple look and see, which is basically like you rent out each route. So I was kind of like a Is it a duplex? Or is it more like
Airbnb? You it's not Airbnb. It's just lightning. I don't know if it's even the thing in America, but in England, particularly students, you would, you'd rent a house and each student would rent each room out.
Oh, yeah, they do that. But
yeah, we do it for more like young professionals, but that's what ours is suited for. So okay, I've sort of like come out of college or uni, and then are kind of, you know, they're still not gay, like huge amounts of money. They might be working in like a warehouse or it might be that sort of stuff where they just want a room. They just want a room and we make it nice. We put like an en suite in there and do it fancy and stuff and Okay, things that they want. So that's kind of what we want. ended up doing but then I was really interested in like the whole business stuff and I was kind of I was reading so much like after reading Rich Dad Poor Dad, that's when I started, you know, read four hour workweek and millionaire Fast Lane and all those things I was like, basically, you need an online business like that's how that's how
you can leverage you need leverage, you have to have some way that you can make an income without exchanging your time directly for it.
So hard to go from this idea is I had this idea, right, I need an online business, but what did you do like I do? Where do you leave? And that was kind of the situation I was in. And so I just ended up like, you know, probably a similar story to yourself or a lot of people are just scratching around like, watching YouTube videos like reading blogs, reading these income reports. Read it, you know, just just trying to learn what I could bye bye I just had no idea what to do. And yeah, so many scams. Right? And I just used the, because I was really injured and I was serious about it. I wasn't just, I think you get some people that are like, Oh, yeah, I'd like to start an online business, but they don't really necessarily understand that whole mindset stuff. And you know, yes, there's got to give it time. It's not just going to happen. And I understood all that. But it was frustrating because I was I want to do stuff in and this is maybe 2018. So a couple of years ago. I just didn't know what to do, basically.
Yeah. So going into mindset. Um, I know that's a big challenge that people have whether it's starting a business online or starting a business offline, you don't know how long should this take? How much should you invest? What are realistic expectations? When can I get a return? Many of these questions are common. So how did you get answers to questions like that? Do you feel like you have the answer now? Is it a set set answer for everybody that we all can get a return at three years? Or? Or? Because that's what a lot of people are looking for when they sign up or when they decide to learn affiliate marketing or when they decide to learn sales or any type of business skill they're looking for. At what point can I expect to get a return? And so I hear a lot of people are looking for a cookie cutter answer three years, four years, one year, six months seems like tomorrow. Does that exist?
Absolutely not, in my opinion, anyway now. So a lot of people that kind of do this stuff now and it's, I just I just love hearing people's stories about it because it's so different. There is no I never thought spoken to two people and been on exactly the same journey as
they were wait but let's go back you have you've talked to a lots of people like millionaire bloggers you've talked to people who are getting killing it online. So they went through like journeys to make it really successful. I saw you talk to like Michelle Schroeder gardener, the gardener and you talk to the thrifty couple, and lots of other people so these aren't just like stories of people who tried it and quit. This is stories of people who actually made it and even with them, it took them years sometimes right and sometimes it might have taken them you know, a long time.
So yeah, my my favourite my favourite one is hands down with Jeff and Ben. So they there, they haven't been yet dollar sprout com Is there like doggy mom. But what was so cool about them is they they had a really tough and it's not like they didn't I don't think they made a penny for 18 months like it was a long time like 14 months before they made a penny like literally nothing but not even.
You know when I did the john Chris Donnie interview, he said it took him four years. So that's a long time and a lot of people when they are looking at affiliate marketing because of the way people are like flashing money and throwing money around or they're showing a beach in the laptop lifestyle, I expect that this is what it's like for everybody and it can really look so different. Like some people have families, some people live a pretty normal life, with the exception that they can actually work from anywhere. So I mean, but just like any business What I've noticed is that even if you start something like a McDonald's franchise or a chick fil a franchise is still doesn't mean that each of us will get a return at the same time. No,
exactly. And um, yeah, I just think that was, it's just so refreshing to hear from some of these people, even Michele Schroeder gardener, you know, she was just like, she hustled like anything at the start. She was working a full time job where she was working life. And then she was putting in 60 to 100 hours extra. And the thing is, like she This is something that I've kind of learned as well from speaking to a lot of these people is that even though I understand I understand how I could go and make money, like right now like serious money, just by, like freelancing, or that there's so many things now that I know people would pay me for, I think, in Travis's like, yeah, I understand some things where I know I could sell it Whereas for me, I want to create this this business, I want to create this more like, passive way of doing it. And again, I think a lot of people, a lot of people sort of do a bit of both when they're when they're going they offer some sort of service or something. And then as they are doing that they're also working on that blog or wherever it is their website. But yeah, anyway, it's so it ended up taking I think I probably started I ended up finding wealthy affiliate in September 2018. So no, not really. It's maybe what 15 months now?
Yeah, I I joined in January 2018. So right before you and was that the beginning of your affiliate marketing journey?
Yeah. I mean, I didn't really heard of it. I saw I ended up reading is onyx single in signal. Yeah, his book. And that was the first time I really understood it and I was at write
Yeah where he's he's like a big email marketing guy basically and his Burton was talking about I think it was actually even called something like, I can't remember some into passions and turning it into like a million palace was I think
I saw that but I definitely saw that but
it's Yeah, it's not a bad one. But what it did for me is it sort of ended up putting me down this route of email marketing. And so I was like, really folk, I was thinking like, this is what we need to do. But then, like, when I joined Wealthy Affiliate, it was I didn't really have anything on email marketing. I was like, this is how you make your money, isn't it like this is what you need. And then I realised, actually you it was it was pointless i'd saw it set up this Convert Kit autoresponder to go out and I didn't I didn't have anyone on my list. what I ended up doing is just like, Yeah, I was just like my friends and family. I was just saying, Look, I don't want you to do anything on it. I just want you that if you could just receive my emails at any stage you want to read one, that's great if you like, let me know if like 80 email subscribers just from friends and family and nothing else. No one else joined by email. Because I had no traffic. I had no much effort of getting people to my website. So that's what it did for me anyways, it made me realise I actually need to like lay the foundation I need to lay I need to get my website set up. I need to put real content out there that actually helps people not just stuff that I thought was helping people which wasn't so yet Like I said, probably joined in September 3080. And it wasn't until February, March of this year or last in 2019, where I actually started actually doing something useful. Because before that, I was just writing things that I thought was useful. And I wasn't really doing any research. I wasn't doing like keyword research. I wasn't doing them. I wasn't in a niche. I thought I was, but I was just doing like, this is how I save money. This is how I can go travelling. This is how you know and it was just like darting all over the place, basically. Yeah. So it was only really maybe, probably like February, March 2019. That just started being there. Right. And when I just follow one part of, you know, just going to that as I started the podcast in like January that year, and so I was like, right, this is what I'm interested in. I'm interested in like speaking to people who are doing this, and I just want to Be able to share like how people like normal people, not famous people or rich people normal.
So you started out? Did you start out with any confidence issues? Or did you ever wonder is this work or did you just think they'll love my emails and open it?
I don't I don't think I don't think confidence issues ever go away even to somebody you know, like even like Michelle she makes like a million over a million dollars a year from her blog, but she's still so humble and still so like, I yeah, I think I she said she even said on the podcast, I'm no SEO expert, I don't know. So I'm not going to give you advice on SEO. I know about affiliate marketing, but she's There's still so many areas where she's like, I'm confident in this so yeah. Like for me anyway, anyone that ever presents himself on a camera or whatever it is, and tells you they know everything about everything that you're going to need to know, is either lying or just about to try and scam you and take your money because yeah, no one like you know even like Kyle and Carson, no one knows everything and everyone is still learning. And yeah, anyone that I do is just that they're there. They're all for a quick buck basically right. One
thing you hear, you hear Kyle and Carson, the owners of wealthy affiliate you hear Michelle Gardner you hear them say that this internet business is just so many ways to do it. And there's so many skills that can actually make you successful with an online business. But so when we start out we think I have to know Pinterest. I have to know Facebook. I have to know Do I have to know as you're trying to do everything, and it really doesn't get you anywhere because you're trying to do so many things at once. I know this was my case, I don't know if you ever went through that. But then you learn that you have to in order to actually make progress, you have to really narrow down on something, Master that and make it work, and then scale. So how did you? How did you prioritise which skill was most important to learn first, like after you figured out email marketing is not the best place to start. And how did you prioritise Wait, let me go back a little. Both of us are at Wealthy Affiliate. Both of us are coaches there. And I'm sure you've seen people as well as I have who they watch you too. They see people who are saying, start a Shopify store or start out with your funnels or start out with email marketing, or they're like, they're telling you to start in all these different places that don't bring you traffic or new customers. So they end up with all of this overhead because you spent so much on product development or service delivery, but you have traffic. How did you learn that that like you to focus on something different starting out? Like how did you learn to prioritise that skill of lead? Gen first?
Yeah, that's a really good question. I think there's what for me anyway, like I say, I wasn't I was never I didn't need to make my life is different for different people. Like we were sort of saying earlier that some people genuinely need to make money right now because they need to feed their family or whatever it is, but you know, pay the rent. For me, if we can Like, even now, so even though I'm not working as a teacher this year, we can live off Sarah so that we can live off my wife salary
comfortably that we don't need. It's not like it's loads of money, but we've never been like, don't have expensive tastes. And so for us, like, I didn't need to make money. So for me is still the case. And it is still the case. I'm trying to build those foundations. I mean, I still only really started making consistent money in maybe like, August, last year, so August to 2019. And then it's only it was only a small amount, you know, it's only like
2018. So yeah, 2018 and the 2019. So about a little over a year, right.
Yeah, just maybe just under So yeah, I think maybe 11 months. I had the proof of concept though. So this is where I wasn't like just being crazy and quitting my job because You know, I've spoken to so many people for a start. So it's already like enough proof there. And a lot of them like speak to you and like, give you some tips and things which was so helpful was just really nice to hear as well from different people. But I had made like affiliate marketing sales. So I use Pinterest and I've got a few sales from that and even then, you know, getting people on, I still did have like an email list and it was then starting to get people on email and you can create these quantum like funnels or whatever. There's all these fancy words for for certain things, but really all you're doing is just trying to build a connection with someone and trying to solve a problem. So the way that I started doing that was actually Pinterest, like a lot of people that I was speaking to, were having traffic issues, you know, not getting traffic. And so I ended up taking a read what I thought was a really good course it's actually Jeff and Ben's. And it was just a really simple Pinterest course but was so much better than some of the other stuff that I done. And so I was like it was the first time was I am so happy to promote this to anyone because it genuinely helped me so much with Pinterest. It just like made me understand, like how to design your pins then wet in them and just, you know, it kind of had a bit of everything. And after doing, I started getting traffic from Pinterest, and then I was just like, well, I can share this with people that honestly, I'm not just saying do this course because it's going to give me an affiliate commission. And I think you see that when people when you say look, this is what I've actually done. And look, this is what happened to my Pinterest officer there cause it's like they're just the facts is not me making stuff up, you know. Then it started getting like it was only at the time because they didn't originally it was at $50 and then it was like $9 for the course. So I was only making like $7 Commission on Anything that so so, you know, like, one month I made $50. And then it went to like $100. And I think this last month has maybe been sort of three just over $300 from things that I've been promoting. So it's not like I'm, I'd never want to put this impression across the people where I've like quit my job and I'm making a full time income. Yes, yet my circumstances are different. Like I say, I don't. Some people that quit their full time job will need to make money straight away, don't have privilege of being able to quit a full time job and not worry about making instant money. I'm still laying the foundations and going crazy. So
what was interesting to me about your story is just that there's this, like, there's this idea that when you start an online business, it's just quick, you can just you'll start bringing in my dough And it's easy. And I just thought that because you've had experience with networking with people who are really successful with online business as well as you have putting in work you've put into work, and you've taken courses that you have been able to like, develop a more diverse mentality about what's realistic. And you I know that for you, you probably you may have spent more aggressively our education and things like that started out because you weren't hurting for money. But if you didn't need if you needed to get the return faster than you probably could have cut back on some things right?
What this is the thing as well, not my big long term vision, which is crazy and like some people like you are living insane and how are you ever going to do that? And I still don't know. But I my thing is the education system drives me mad. Because Yeah, up until the age of about 10 I actually genuinely think education system couldn't be any better. I they particularly sort of kindergarten and the agent my wife teaches you cannot teach the age any better than what my wife and I that age group is amazing. They teach them how to read and write is phenomenal. Like it's another language. It is crazy. I don't know how anyone does it. But once they get to about age 1011 or go to that secondary school, it's so terrible. The education system it literally is all about getting a piece of like a letter on a piece of paper getting an ABC or the and it means nothing is useless. It's not needed in today's age. And we're so thing I wanted to do and I am still doing it. A way to actually make this online business with as little money upfront as possible. So I've had the privilege, like I say a lot on the podcast, I've had the privilege of speaking to a lot of people that have amazing courses. And some of them have actually even chucked me their course, like just for free, and all right. But it kind of makes you realise they might have these crazy price tags or really expensive price tags. But at the end of the day, it's just information but there for them, it makes no difference. They're already making like a million dollars a year so it makes no difference to check your course. So I have had the privilege of seeing inside some pretty amazing courses and they are amazing, but this is the thing that I've noticed from them is that one, they're quite expensive to stop just for the cause. And two is that you You almost always have to buy something else. So whether it's hosting for your website, whether it is an autoresponder for email Whether it is ads, whether it is you know, Pinterest tailwind, those things, they all add up. And all of a sudden from doing this, I've got to say, when I first started Wealthy Affiliate, I was the most anti Wealthy Affiliate person going, but I just, I was putting in all this time, all this effort, I was following the training, and I was like, it's doing nothing. What is the point that what is petty going on? Yeah, and then I'm almost like, I've just done a whole 180 turn when I've done a whole 180 and I'm like, this is genuinely The best thing that I've seen. I've been on some ones where you know, this thousand dollar courses and stuff. And I'm like, is really good? It is amazing what I'm learning here. But you need to buy other things you need to tell you, you know, you spent $1,000 on the course you then gotta buy other things and monthly expenses. Where's that? Well, what is it like? $30 A month. Yeah, right. Yeah. And so that's what, for me, I was just like, I'm still that's still really the only thing that I use, I'm only using well to filter all the other stuff is still there and I can still learn from it or whatever, but I'm not really implementing it because it does need more money
is not like a go to, you know, I, I have the same opinion, I feel that it's unfortunate that a lot of independent course creators are charging more than you would pay for a university. For me. At most universities, as a veteran, they charge around 750 per course. There's so many courses out here that are 1000 or more, and I don't get a professor, I don't get a degree. I don't have anything really recognisable, aside from maybe their clout or their reputation to say that I went through their course. So it's kind of like I feel that the independent course graders don't seem to be helping the education problem that we have. By making that situation. This is my opinion. And so when I, when I do a lot of my reviews, I wish I wish that I really wish that the education system would be improved. And so I infuse that into my music a little bit sometimes. And the thing that bothers me most is just that the lack of understanding of the target audience, f is a startup entrepreneur. And we look at statistics and the stats say that most people don't have $1,000 in their emergency fund, right? Yeah. Then I know that the money is coming from if it's a startup hundred or most of it, the money is coming from their, like their income, what they use to pay their bills. And if I really want to get education to start up entrepreneurs, then I should price accordingly, understanding those, that's the stats. That's just understanding the audience. It will be completely different. If I was making a course that is, then I'm going to take you from a million to 10 million, or from 10 million to 100 million. I can charge completely different for a course like that. charging for startups to startups, like I feel like the course creators are going too far in my opinion. What do you think?
The Hundred percent and I think that's the reason why. It's, like I say, when I first started with Wealthy Affiliate, I just didn't. I know I don't know what it was. I didn't feel like it was good for whatever I think I'd already read stuff about email marketing. So I had these preconceptions in my head and I was kind of like, now it's missing stuff. You know, it's not giving me the thing is passive email. So, yeah, but there's so many people that do training on that stuff. So anything that you want to learn is there, but the step by step process, what it's doing is building this foundation a lot. I know I've probably said that quite a lot. But the reason that I can confidently that tells it like say to people, this is what I would recommend is because it's I've done it now I'm at a stage where, let's just say let's go back to like I said, baby in August is when I first started making a bit of income. Then September, I think I had something like 400 users coming from Google a month, then October, not much more, it was like 500 then November went up to 1000 then
Sorry, yeah, can we go back a little bit because I want I know some people who have never tried affiliate marketing and have watched other videos or other YouTubers that say that you can really make it fast. They might be wondering why did it take you so long? You know? The same thing with me They probably wonder why did it take them so long? So can you go back to explain what you have to learn what you have to master that is the mindset things that you have to overcome, how you have to practice and how you have to develop skills before you can actually make money.
Back of course, we've both said throughout this as well is that there are there are different ways to do it. I'm not saying this is the only way to do it. And you know, not
this is the lowest Budget way to do it? Oh, yes,
yes, that is 100%. Anything all found is the lowest budget way to do something. And it, it definitely takes a lot of elbow grease. But then even the other ways do as well is just that it might just be quicker. And the rewards might look
like if you start with ads, like if you start the app price is likely that could make money faster. But you got to dump a lot into it to learn how to how to make it.
Well, I've heard from what I've seen from a lot of people as well as that when they go down the ads route, unless you have got like big deep pockets where you're willing to put money into it and stuff. It's going to burn through money far quicker than what you're going to be able to earn. So it's going to still take months before you actually get there and the thing that is something that I didn't understand, and I think a lot of people don't understand when they're first starting out is it's good. It does take time it does take practice, like a I'll probably from September to February, March. So those first five, six months, I realised now that was used a lot with stuff that I was doing there was terrible. He did. It taught me habits, it taught me like how, you know, I was always trying to do two posts a week, I was trying to like write two blog posts a week. So he gave me that habit of writing, as you know, regularly getting content out there regularly. And it taught me how to like actually start doing keyword research and taught me how to actually start realising how to find those low hanging pieces of fruit and get on to get onto Google, which is kind of for me that I don't think there's any better way to actually do it than get actually found on Google because that is that's how you're going to create passive income rather than having to always put ads up or market on Pinterest or market or Facebook or Any other social media platform that when you do something and it gets found on Google, it can stay there for months or years. And it gives you traffic over and over again. And so that's what I am starting to see now is that all of this work is now starting to pay off. Because once you like this month, January, I've had over 3000 people that have found my website just from Google. And that is there's literally nothing I have done other than write the content, put it out there. And then Google sends people to me, but if it if it's good enough, and what started to happen is my website is getting more authority. Little things are, you know, other posts that I've done in the past and help start to rank higher because my website is getting more authority and all of a sudden, it's like a snowball effect that you can't see like a good six months to a year of doing a Lot of work and saying nothing. And now I'm starting to see the results happening, you know, and then the income comes with that as well, which is what people always want to know. But for me, like, like I say, I was not focused on the income it was more getting laying things out as well as I possibly could.
Yeah, so for me, what I, I've seen people who start and they don't have a social circle, they don't have a budget to start a business and they want to get results fast. So, if with with people like that, I tried to tell them that the most important thing to focus on starting now is the reputation growth because you really have to get more people who are paying attention to you and who you can attract to whatever product or service you are going to be promoting or selling or creating or whatever. So You have to grow that reputation. And SEO is just one way of doing that. You can use ads, you can use Pinterest, you can use social media of different type you can use YouTube is just these are different ways of growing your audience growing your reputation, or in other words get in traffic. So what would you like? Considering that you've been around for a while and you've been able to talk to different entrepreneurs, what would you say is a reasonable expectation? If you were starting today, with no social circle, only mom and dad, brother, sister, maybe some co workers and you were starting today with no skills of how to do an online business, how to get traffic, how to make a website, anything. How long do you think would be a good amount of time to just focus on building those skills? Before you expect revenue?
Yeah, that's a great question as well. And I think one of the one of the big things that I've seen and noticed and from people I've spoken to about this kind of stuff is basically the smaller your niche. So the smaller your target market and the more specific that you are. So let's just get an example. gotta plug this out yet.
to make time online. How would you if you even if you want to have a big brand, and you want to talk about more broad topics, how would you start out with small
Yeah, so that's that's kind of what I was gonna say. So like, Meantime, and I didn't realise this when I started either. I didn't do enough research I didn't do I didn't understand what I was getting myself into basically ended up being like, well, I want to learn about how people make money online and then I've got a passionate about it. I love speaking to people about it. So I'm going to It and which is great. I think the income potential is insane. Like, it's so hard because so many people want to learn how to do it and stuff, right? But it does mean it's going to take much longer because you need to build up that trust, there has to be going to be, I'm going to trust this person's helped me make money online, I need you to trust them. So it's going to take much longer because you need like the income proof, people are not going to trust you if you've never done it yourself. And I'm fully aware of that. And this is why I'm like, I'm not going to be doing this teaching you but this is the thing that I I have seen that is working the best, like most people and you know, teaches you so many things. But I would definitely say if you're starting out and this is what I would have told myself if I could go back in time. And don't start with those massive niches. What I mean definitely don't start with making money online when you're first started because you have no reputation. You haven't improved, it's crazy. Start with something that you are interested in. That's not that. So let's say it's garden, you know, if you went for, like just gardening in general, if you just a whole website all about gardening, that's still quite a broad topic. So, you know, you could potentially actually make, you could start getting ranked on Google and stuff within like six months, probably just by writing stuff on gardening. But then let's say you like narrowed it down even more and that was even more narrow than gardening. So let's say Gardening in the winter thing, this is,
I think, one, one site, one site, the succulents Kino and they have their site gets a lot of traffic and a lot of income, but it's a gardening site, but they've just really narrow down to the client second
You go super, super niche and go with succulents. I don't even know what it is, by the way, but if you if you do that, I could like narrow it down that much. out right, there you go. So if you did that, yeah, if you did it all on one type of plan or something like that, you would get ranked in Google way, way quicker, and you become an authority in that thing, because there's a lot less people are going to be searching for that. So the income potential is probably not as high. But it does mean that you'll be able to make money much quicker in that you'd be able to rank and stuff that much quicker.
Yeah, whatever it is, is that the sites who are more broad that a lot of people are watching are really interested in are monetizing in different ways or getting traffic from different methods. If you want to get traffic from SEO, and you want to monetize with affiliate marketing, then you have to like you have to niche down even if you decide to do or make money online as the I would say you, you want to focus on something like WordPress plugins, and maybe even narrower than that, where it doesn't require you to have income proof in order to make money in that niche, you know, because it's more about like observing software and given facts about it. So you still have to learn. Be an expert at what you are teaching or door reviews or given information about. But you can still be in a niche or start with a big niche. And just like, like I talked about state structure, and basically that's what you're doing, you're choosing a silo to start with choosing a small category to start with. So even if you have a site like mine, I plan to build a entrepreneurship site. I still should focus on a smaller topic when I'm starting. I didn't do that either, as talking about all kinds of stuff, But it's because we're watching people who like you're watching entrepreneur calm and entrepreneur calm might be. They have built their authority already. And also, they may monetize a different way than what I'm trying to end they may also get traffic using different methods. The one I'm trying to, you know what I mean? So, it's like, unless they're using the same methods, or having the same way that they're getting our traffic, the same legit, you know, then you can't do what they're doing.
Exactly. It's crazy to try and copy those kind of people because it's just, it's yours.
I don't have a team of writers because you know,
it has to be I think just getting that proof of concept was so for me anyway. Okay, someone's actually like paid something I've recommended is that Wow, that is, you know, I'm sleeping, I wake up and I'm like, well, I've got like something got a message, or an email or whatever, it's so important if you can, if you can do that quickly and be more effective at the start. The issue is you just don't know what you don't know. And even now, like, you know, there's lots of people that that have joined Wealthy Affiliate and like a message and it's a lot how you getting on on things like that. And they just don't necessarily always ask for help. And you know that they need help, because I remember I needed help, but I still didn't ask for it when I started. Whereas if I just actually reached out and said, Look, I don't have a clue I'm doing what would you recommend? Like this is what I'm interested in. And then you can actually get someone that's been through it and understands to like,
how I know
there's some people who do ask for help, like from me doing my coaching. I have some people do ask for help. But I have some People who who don't and I know they need it. So what I try to do is message a lot. Because I really want, I really want them to know that they can contact me that they can reach out to me and that I'm here going through this journey with them. And whatever experience I have is like, I'm here to share my experiences, you know. So, to me, that's something that's really important. When they do come to let the affiliate some of the coaches I know, are just trying to be affiliates. They're just trying to do the front end sales, get people there, but I'm really concerned about the success rate of the people who I bring because I feel like long term, I definitely want to grow into like a brand that I can be really proud of him to me I can't grow like that. If I'm recommending things and not committing to The long term success of the people who, who are recommended to, you know, to me know, my Wealthy Affiliate, they give you so much opportunity to not just send people there, but to also be a part of their journey in their their transformation. So I see people who talk like they say Wealthy Affiliate is, you know, this or that. But to me, it can be different based on who you sign up with, like, Who's your coach, because some coaches take responsibility for the success rate of the person signing up with them, and some of them are just like, well, I just was trying to get to say,
Matt matters. So yeah,
yeah. And I'd like to say as well as like, Wealthy Affiliate isn't the only thing out there that I have learned more. Very, very good courses and very, very nice, very similar thing you know, like income school is a very similar one. There are other ones as well, where they have you can legit training, you know? Yeah, good training and like so many that, I think that sometimes the issue though is that there is so many different ways to do it. But for me, it's always been a case of I want to create business I want to create something which can become passive, which people talk about this passive income and I could just happen you need to put work in and
the startup phase
I had the best plant the seed and then you know, walk through it look after it and eventually it's going to grow and then it's going to become the tree where you can like just harvest the fruit but you still have to nurture it to look after it. But it just means that once it's grown, you know at the start, the seed needs a lot of nurturing it needs a lot of looking after. Once you know
my textbooks like Buy my textbooks from taking entrepreneurship courses. There's one book that I look at, and it has the growth stages of business. And it talks about most startup businesses hit profit at three to four years. But in that book, it it makes it really where you can compare startup business with like parenting. And it's like you start out with this baby who is waking up and it's very dependent on you. And as you train it, you know, you you get employees, you train the employees, you teach them how to replace you. You make documents, you make your user manual, you make your, your instructions and your
what is the car you were
basically you you make all of the documents that govern the business. And by way of putting people in place and putting documentation in place, then you can make a more passive business. You know, but it doesn't start out that way. As well as just matter what my parents did real estate all my life. So I grew up in a real estate business and they a lot of people feel the same way about real estate that is just so passive, but there's there's passive and there's active components of any business. And affiliate marketing is included. I don't think it's ever 100% passive, unless you are an investor who is like investing in a business and somebody else's completely, like maybe having a bigger big share, you know what I mean? Like how mark is the monas and Shark Tank Mmm, do they equity in a business that's operating, and when you have equity in a business, you don't actually have to work in it. That's completely different. You can
even then know that you still have an input They have used their contacts and network and yeah, it was just do nothing. So yeah, now is you so right but that is the thing about affiliate marketing is that it doesn't take three to four years to see profit that is not what 15 months in, I'm all profit Now that everything I earn is profit. And it's only going up over the last few months, it's gone from like 5200 250 to 300. You know, and that's just month on month and it's like it's only going in one
direction. You can control your expenses fairly.
Once you pay for you
pay for your hosting, you pay for your domain registration, you you may pay like some legal fees or something like that. To incorporate maybe to get privacy policies and things like that may you may just things like that. You may pay for a car loan you might pay for software. You know you do have to Things that you pay for, but you can make a lot of choices you can cut back, you know, it's not
a lot of needs is
a certain point, it's more luxury, like you can add more luxury, more ease more efficiency. And that's where the money goes. And this is the thing is what I've tried to explain to some, you know, like friends and people who don't necessarily understand exactly what it is that I'm trying to do. And they're still a bit like, what you've been working on this for how long and you You're now making $300 a month and I'm like, Yeah, no, no, yeah, it's great. That's all like, That's terrible. That is absolutely terrible. But I tried to explain I am I'm almost at a stage now where I'm looking to, like completely outsource the writing. You know, like, within the next few months, I'm going to have a full time writer, and all of a sudden, that just opens you up to do whatever it is that you have other things that you actually need to do. And then the scalability of Over the next year, I just just from speaking to different people about it and understanding what is about to kind of happen. It just makes me so excited. It's like, no, but the thing is, I'm actually making profit without doing anything that I'm not doing anything like now, you know, I'm still writing, but it's not the things that I'm writing that bringing me the profit now, stuff that I've already written over the last
have a lot of leverage.
Yeah, because for me, you know, videos and articles that I did, maybe last year, the ones that are working now. So I agree, I understand what you mean. I think that there's a lot of leverage that you can have in any business that has a little intellectual property. Because you turn an idea into something that like even a trademark or copyright or any of that, when you have those things, then it's like You take you take something as inexpensive and you make it valuable. Like this, me. I don't know how much they pay for their logo, but I'm sure as many licences as they've done, they've got that back several times. I mean, like, just because their name is on something it has value. So I think that's just a show of how valuable intellectual property can be. For me, I was an artist, like growing up, and so I could take a canvas and put paint on it, and turn around and sell it and make good money from it. Because, you know, it's nice afterwards. But when you when you see it at Walmart, the paint in the canvas and all that stuff. I mean, it's not as valuable. So I think intellectual property just has that.
Yeah, that's a really good example.
Yeah. with having an internet business, it works like just like it is intellectual property because you are taking thoughts that you're having a mind putting it on this 1399 domain. And because you're getting my attention of a lot of people, then is it making more and more money? So? Well, I really appreciate your time talking to me and doing this interview with me. And I think that it's very interesting, hearing different people's journey and hear how you, you started out. It's usually very funny how people start and what they think about affiliate marketing is sounds so simple. You're selling other people's products. And when I even watched the sales videos where people were like, this is how affiliate marketing works. is like yeah, that is real simple. Like that. Very simple, but it's just like riding a bike. You know, you get on a bike and assemble how you just have to put one foot and pedal around. Like, that sounds so easy. When you get on, you have to practice. And so I think that I really appreciate you helping to explain what the learning curve might be like, and what your journeys like. So,
yeah, thanks so much to really appreciate it. And if even if it can just help not one person who, who might listen to it and be like, okay, yeah, maybe I could do it because I think so many people have that.
They can do it, I think is this not that it's hard. It's not that it's impossible to do is what I should say. But it's just like any other business type. You have to develop the skills if you decide to get into lawncare then you have to learn With that some grass or how to do in my mind is just how it goes. And it takes some time to do that. As an affiliate marketer you have to learn because we're using mostly internet tools. So what with with me? And my husband's business, starting the construction business? Like, I was familiar with meeting people and like saying, hey, do you need your door fixed? Or I see you have a chip on your door? Do you need it, paint it like this? You learn how to interact with people as you're growing up, right? But it's completely different when you can't just when you can't just see a person and you're relying on like, the computer and different tools to make that connection is completely different. Like, I've had to learn how to write something, put it on my website and let that make a relationship for me. That's just different. And the same thing with video. Like you have to learn how to how to do that. And it's not like going to a live event or, or going to a school classroom, where you learn how to say, Hi, my name is this person. How are you? Would you like to sit right here? And we can talk more? really different, right?
And I know my first time like building relationships on Facebook, it was just so different, like, reaching out to somebody I've never met, I rely on this inbox message to build the connection is different. And you have to practice that. You have to practice that is the skill,
but it's the rule learnable on every single day. It's a lot if I can do it. I know anyone else can do it, because I know nothing. Nothing special. So it's just kind of like It's a it's a process, but if you enjoy the process, it makes it much better.
Exactly. I agree with that now, what projects are you working on now? And where can people find you? Where can they learn more about your podcast? And do you have some interviews coming up with all that?
Yeah, so make time online is my main website and podcast and everything.
But yeah, me more. Right.
Yeah, make make time online. And we're also working on my, my wife started just a few months ago actually, like our, our real passion like, other than this stuff is just like health and fitness. So it's more like, what we'd like it to be eventually, like long term is more like a place where families can go to somebody that will just have like things like healthy recipes, and we've learned a lot about nutrition. That's that's actually something that I'm massive on really so that's something that we want to be like our long term passion project sort of thing. So we just again setting up foundations making sure it's well set up from the start and that's really focusing on Pinterest with that one really. And that's that's the main stuff. podcast wise. Yeah, the next few weeks I've got a few few interesting ones no like real big names or anything but is this actually the final you know for him? Well, I have
found today. Yes,
there's a few is a few few ones I'm really looking forward to actually and a big thing for me that was coming up is a few of them are talking about that I've ever been in affiliate marketing and multi level marketing before. So really nice to hear their comparison because I very nearly joined a multi level marketing company. I don't know what it was just Something back my head, maybe not do it. So, yeah, I'm excited.
Yeah, that's cool. Well, I look forward to seeing the podcast because the ones that I've listened to have been really good. I'm still in the middle of the one with Debbie Gardner. And oh, yes.
You said what?
This the second half of my chapter was really good like she gave some.
So I'm gonna finish that one. But if you are interested in learning more from Mike about Mike time online or his online journey, and definitely go to make time online com, that's where you can learn more about his podcast and see the interviews that he's done. He has some really, really interesting ones. So definitely stop by and check that out.
Okay, so that was a bit weird. I've never actually been on that side of it. before. So, anyway, that's kind of like explains a bit more about me. And hopefully somewhere in that, me rambling on actually helps you in some way, shape or form. But I'm just going to summarise five key things from the chat that I had with Tiffany. And hopefully that can also help you. So number one is there's no real time frame for how long things take to start making money with affiliate marketing. We mainly talked about affiliate marketing, but this kind of covers any online business from what I've spoken to numerous people about on the podcast before. I think the just going straight to number two is that the more niche the websites and the more specific it is, then the quicker it will be to actually start making income. But the less scalability there will be. And actually I heard Jim Harmer who is from income school. Who mentioned it in the podcast as well, is he heard him on a podcast. And he basically said, the way that he sees things going is that you kind of keep your domain name. So know the URL at the top of the page. Okay? She didn't know what that was. And keep that as broad as possible. So if you were going to do gardening, you do the gardener.com. And then when you actually write, you make that real, real specifics, then you write about one topic, I can't even remember the word Tiffany said in there. But whatever it was that she said, you just write about that one type of plan. And then you move on to another type of plan. And then you move on to gardening tools. I'm terrible with a garden analogy. I don't know why I use it. I don't know anything about gardening. But that's a way that you could potentially have best of both worlds. You could still scale it eventually. But you would start ranking on Google quicker, and you can find ways to monetize it. Basically, just put a with whatever it is that you're talking about to whatever, and that is a way that you can make that juicy passive income. Number three is that it actually took me 11 months to make any passive you can't say me what I'm doing, quote, passive income, because it takes time for your website to actually get ranked on Google and things. And really, I don't think that there are other ways that you can make it passive. Yet lads, you can even make passive Pinterest you can make passive. But Google truly is passive because you write the article once it gets ranked in Google and stays ranked in Google for a long time. And then if you had an affiliate link, or whether it was to sign up on an email, into your opt in form, and then you have a funnel or whatever it is, is a way that you make money from doing the work once and you get paid over, over and over again. And yes, you do need to manage it. You need to water that plan, as I described. Yeah, after 11 months of trying this stuff, I managed to make some passive income. Number four is that all of the money that I am making now is actually profit of there's no costs there with the direct costs that I've had. But everything that I've I've covered all of my costs now. So basically every single month, I am making profit and it's only increased since August is not huge amount, okay. explained. I think it's about 300. Just over I'm worked out for this month, but just over $300 but in August, I maybe made not even 50 maybe like $30 or something. So it's gone. 30 hundred hundred 50 million, you can do the math. And then number five is the leverage, particularly affiliate marketing, any online business there's so much leverage. I'm super excited about this next year because I feel like already The chats that I've had up to know, have kind of led me to this point. And if I mess it up from here, then I've only got myself to blame. But yeah, it's it's starting to happen on Google, as I was sort of explaining.
My traffic that I'm getting from Google each month for my main website is, is, is going up almost like double every single month, this month has been 3000 people that have found my website just from Google. So that means I literally write the articles and do nothing with it. No advertising, no marketing, no selling anything. It just it finds my website, and then I can lead them to something that potentially can solve their problem and solving people's problems. That's the whole point of affiliate marketing. And the problem that make money online is trying to solve is obviously starting an online business with no experience, no knowledge of marketing or anything, and going from complete zero Making income which I'm now starting to see. So it's kind of one of those things where I have so much more confidence in promoting the things that I have been promoting. So there's been Pinterest courses there's been you know, random little affiliate things like my autoresponder that I use other people's courses and things, but it is all of it is now actually becoming like proof. I'm living proof of things that I'm promoting do work. I had no idea about this stuff in September 2018. Literally nothing. I had I business knowledge from books that I'd read, but it was only theory. I had no idea how to do any of this.
Nice. That's pretty much it.
Hope it helps. I'm gonna stop rambling. I'll catch you on the next one. Almost forgot to say if you want to find the YouTube channel, go to Funny demeanour. I hope I said that right Tiffany, Tiffany, d, o, m, e and a. And you can see the YouTube video which will be uploaded
soon. Take care.
Thanks for listening in to this episode of late time online. Be sure to subscribe to our podcast you don't miss any future episodes. And please take a moment to write a review for our podcast in the App Store. keep changing for the better guys. Take care