stop with this pattern. And it's really helpful to just notice if that's going on. And I would really encourage you if you kind of blow through this episode and find that you're still avoiding hard conversations or you're still unclear on what your role is going into hard conversations that you sit with us a bit more and really allow us to process because it's so easy to go out looking For more information or different information, when really what you need to do is just sit down and actually take it in and implement. This is going to be a quickie, but a powerful one if you implement. So the first thing is, again, I want you to set aside the need to get a specific outcome and focus on your end of the conversation, you cannot control the way that people are going to behave, you can't control the way that people are going to respond. You can't control how people are going to feel about a thing, once you get into the territory of trying to control how somebody is going to respond to what you're saying, you are now manipulating. That's the truth. I don't say that to make you feel bad, I say it to just draw your attention to it. Because I don't think that that's really who you what you want to do. If you're a listener of this podcast, it also doesn't get great results, you generally end up setting yourself up for a long term relationship, that just does not work. So let's not do it. Now, this is difficult for folks, because it can be scary to think, well, what if I have this conversation and I piss this person off? And then they do X, Y, and Z? What if I have this conversation and they respond to this way? And then I have this on my hands? Well, at that point, you need to trust that you you can then handle that situation later. Right? Same thing, like I used to talk often about with business ideas like don't get in your head about well, what if I try this thing, and then this happens. And then that happens. If that's not a problem right now, then don't start draining energy into solving a problem that doesn't yet exist. So when you go into a tough conversation, remember, it's your job to focus on your end of the deal. You can't control what the outcome is going to be. But what you can do is remind yourself that whatever happens, you're going to be able to handle it, you're going to figure it out, and this conversation needs to happen. The second thing that I want you to think about is Get clear on why you need to have the conversation, what is the problem that needs to be solved? What do you hope to achieve. And again, we're keeping in mind that we can't control their behavior or emotions. So if you pull yourself away from that, and back to why you need to have the conversation, it can take a lot of the drama, and the overthinking out of the whole process. So let's say you have to have a conversation with somebody because you're raising your rates. And this person is a client of yours, and you need to inform them of the fact that your rates are changing. You could go into this and say, okay, my the purpose of this conversation is to get this person to sign up at my higher rate, and be happy about it, well, you're kind of setting yourself up for an impossible situation, because you don't have any control over that. So no wonder why you are agonizing over how to go into this conversation. And thus putting off having it or not knowing what to say. So instead, come back to again, what you can focus on on your end. So the purpose of having a conversation is to inform this person of your new rates. Let's say that this is a situation with an employee, and you need to give them some difficult feedback, you're noticing something that is not working. And you need to have a conversation about the fact that this isn't working. You can't make the purpose of the conversation to deliver the feedback, make them change their behavior and have them not feel bad. All that you can do is deliver the feedback. So if you come back to this question of what is the purpose of the conversation, and you pull out anything that you can't control, because it's actually something that's going to happen on the other person's and you can allow yourself to get much more clear on what it is that you are there to do and what your job is, and take a lot of that extra kind of drama and impossible situation making out of the equation