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Q1 - Jeremy Finlay & Garrett White - Kingdom Warrior | Otter.ai

Q1 - Jeremy Finlay & Garrett White - Kingdom Warrior

Garrett J. White47min

Garrett J. White

00:24

What's up, you're powerhouse have a man. Well, well well it's not every day that a man talks about the size of your penis.

Jeremy Finlay

00:32

Well, look man where's the context on that? I don't.

Garrett J. White

00:40

There's not that it's called misdirection. It's, it's why comedy works. It's why you know, it's just you right you fall right along with where somebody is going and then you just take a hard fucking ride out of nowhere and the brains like oh that was a pleasurable and I don't know what happened but okay.

Jeremy Finlay

00:57

You look great today. You have a nice Boehner as well.

Garrett J. White

01:04

As the one I was seeing was Sammys. NEW NEW NEW NEW done up teeth. He was he came to show me he's like smiling and he couldn't stop smiling. I was like, they're like, great. We're sitting, having talking. I was like, and I can't help the fact that my side of my brain had like a really weird thought, but I'm not going to tell you and he's like none. And I have to tell me, just like Tillman said for some reason. The only thing I could imagine was you like with a nice Teddy right in your mouth and you were just nibbling on the nipple. Oh, my God. He's like, Who is that Governor? Like I said, I don't know. I got a ridiculous brain. It just does a small piece of it. That's like super weird and just thinks weird shit out of nowhere.

Jeremy Finlay

01:42

You're like I am fucked up, Sam. And that's why this whole game works. Because I know I know. People were well.

Garrett J. White

01:50

I just you know, it's the random thoughts about titties and nipples. And, you know, that just makes life work.

Jeremy Finlay

01:56

Dude, I was so sad came home yesterday. I was like, Oh my gosh, bro. Like, like, Garrett. This is you know, this is the second this is the second time Gary has changed someone's life by changing their smile bro. Third ruler Luminar runer. Like, I was like, Dude, that must be like the late the destiny of the Finland is like, be mentored and then be he he died be the healed

Garrett J. White

02:24

Let me rub some dirt on your eyes and piss on your forehead and here you go. You're like not hurt. Let's Cynthia Snyder. So yeah, dude, I'm super happy for him. I'm glad he got all his teeth things in the backside is gonna be like six more months or something or three months to get that fixed and he just looks different dude. He looks so different.

Jeremy Finlay

02:40

It's like it's amazing that yeah, we're gonna

Garrett J. White

02:43

wipe them up and he's gonna be good. We knew that was gonna be a better investment in him then given him my morays but it was like we know if we give him a bonus. He's gonna do some stupid with it and just gonna spend it on your like, go buy your mom and brothers and sisters like all something and not take care of himself. And I was like, Alright, here's how you take care of you and how we're going to do it. Well your bonuses are coming in the form of getting your mouth fixed.

Jeremy Finlay

03:09

Yeah, yeah, yeah, cuz it's wise thing that could happen.

Garrett J. White

03:14

Not cheap, not cheap, but obviously a great investment on our part. He's earned it. He's done an amazing job.

Jeremy Finlay

03:20

Thank you, man. Yeah,

Garrett J. White

03:21

you brought him bro.

Jeremy Finlay

03:23

He run. I know but still like you have the love of your own heart. The generosity that you have is like potent and powerful man. It's changes changed a lot of people managing

Garrett J. White

03:33

change a lot of smiles has made a lot of people smile. A lot more that's for sure. It's made a lot of people not smile too so I don't know which I've done more of I think I got a lot of people who like Dinesh the teeth and not smile. Speaking of not smile and speaking of gnashing of teeth we got two days together. This week. Well send you like a day and a half. A lot of stuff starts tomorrow. So today is not even like about trying to take a whole hour today is really about us kind of setting of like just making sure that we're both on the same page and also being open to the fact that whatever we plan it could absolutely audible. Yeah, of course, real time as we're in the moment. So you know, we're kind of in that has been known to happen at a time or two.

Jeremy Finlay

04:15

I'm so stoked, man. And I'm so just grateful, bro. Not to not to, you know, jerk you off or anything but I'm like, it's like, Dude, this is this is gonna be powerful one or the next day? Uh huh. Yeah. I know I'm so I know what I'm clear on and I can show you some stuff and I my hot stack was very like, here's what I want to do together. But I'm also open. You know what you're in what you're seeing. You know, or what you what you see that needs to happen. I have I'll share my screen in a second. I can I show you like, Alright, here's all the slides I've built. Here's my project. Here's, here's where I'm at. Here's where I'm launching. I got a couple more people step through. Oh, one more person step through an on demand offer. Okay, interesting, which is actually having success. It's not as hard as I thought it'd be we have four or five people. paying five grand a month and we're delivering it's working. I just got a bunch of I just got a bunch of data from the Tony Robbins team. Last and dude the half the I mean, like it's coming at the perfect time for me to be like Oh, and by the way here's here's a bunch of data I can put into the into the presentation and webinar like it's crushing. They're like, these are the best ads ever. It's working. Thank you. So really good feedback happening on like the on demand ads front slope will progress but it's like, okay, maybe there's something there. You know,

Garrett J. White

05:45

because Tony is one of the Tony's companies, one of the clients, he's doing the 5k a month.

Jeremy Finlay

05:49

He does 10k a month, but it's more it's very kind of it's a lot more one on one, we do a weekly meeting. It's an ad it's a lot more I do narration on half of his videos, crazy half the videos that are crushing it are the ones that I spoke on.

Garrett J. White

06:05

Yeah, that doesn't surprise me. Very surprised me at all you have that you have that narrators voice bro. You have like that Hollywood Hollywood voice who's the black guy that everybody he like his voice is like the infamous voice of Hollywood.

Jeremy Finlay

06:17

Yeah, not Samuel Jackson. Oh, Voice of God.

Garrett J. White

06:22

Yeah, it's like

Jeremy Finlay

06:24

oh my gosh, bro. Hello. It's like the he does the National Geographic ones.

Garrett J. White

06:30

Yeah, yeah, it's like deep just awesome. The minute you say you know his face and you're like wow, like he could be any he could be a character in a Smurfs cartoon. And you'd be like, Well, no, that is obviously we

Jeremy Finlay

06:42

and compassionate. You know, it's like those two things authority and compassion are like this. Like, it's this mixture of like, that's a good leader. Yeah, or compassion. Anyway, I cut you off or is it

Garrett J. White

06:54

just looking at pulling up like a couple of my notes from your hot sec?

Jeremy Finlay

06:57

Okay, cool. Well, dude, I've gone deep bro on this presentation and I am so stoked to show it to you.

Garrett J. White

07:08

Why is so let's look at let's look at 111 a couple ideas that came out of this and that I just want you to kind of clarify for me. She's saying that you have you're on the brink of brink of a Business Breakthrough. Talk to me about like, define that a bit for me. What does that mean? I'm on the brink of a Business Breakthrough.

Jeremy Finlay

07:31

Dude, I'm just excited again, man. Like I can feel like the energy and the love is like, oh my gosh, I'm on the I'm on the brink of a of like, the thing. The thing that I actually fucking do double down on and actually launch. And so and it's it's this it's it's the start. It's the it's the juice, you know? So the Business Breakthrough is like when I love something and I believe in something then the for me comes out and I'll show you kind of the slides and the stuff that I've created. And built. So the breakthrough was really just an internal breakthrough of actually believing fully in what I do rather than just to be around the money. It's like truly service orient like the market needs this. It's not just like oh, this is nice to have. It's like the breakthrough is the internal stuff like the offer structuring coaching the the distinctions I've gotten around the curriculum and how the curriculum is not selling I mean, these are all these are really amazing lessons. But the breakthrough is in like, Dude, I actually enjoy and want to cultivate and direct and do it in this fuller expanded way around the deeper coaching mixed up with the at some of the app including some of the assets so that's a higher level of like just actually liking what I do, man. I mean that's kind of the bottom line is like actually liking this rather than it just being a vehicle of of money that gets me some cash so I can go spend money on things to keep up appearances to get more money to keep from people to keep up appearances on The on this one thing that I like, just don't like always doing so.

Garrett J. White

09:16

So there's a message that's opening up and on top of a message, there's meaning behind that message for you. Yeah. What's the meaning? The message is world building. Correct? Yeah. And the meaning of that behind that behind that for us what right now

Jeremy Finlay

10:02

I think of a gardener who is cultivating a garden, like tending a garden, like the meaning is, is looking out at these people that I serve and I and the meaning is like, I'm stepping in and I'm like cultivating and tending to the garden of their business and the garden of their, their people like it's like it's about understanding how to really reach out and connect with their people the meaning is like is there's the obvious stuff like I want to work with transformational leaders, because I believe like, I'm a multiplier for leaders who transform people directly. And so it just feels like this, this. It's this posture shift that's been happening in my stacks. I'm excited to send you the next one. I've been going like an hour and a half on one and then i i started yesterday and then I have another one I'm finishing like I'm going so deep that sometimes it takes me two days to do a stack. So long but it's this posh This is heart posture change that's taking place which is like rather than having just a profit center that I know people will pay for an extract from the marketplace. It's like the meaning is like coming in and leading in with this desire to love and serve and transform the transformers and direct the directors and hopefully the leaders in the way that I do which is these distinct concepts plus execution inside of packaging and positioning and I know there's a lot of concepts stuff and the easy thing is like the meaning is just like dude, like leaning into service and not being attached to I kind of did this for the wrong reason last year, in some ways. I did too many, because I was just trying to make as much money as I could. That's your question. Yeah. Okay cool.

Garrett J. White

12:00

Gardener tending to a garden

Jeremy Finlay

12:03

Yeah. Yeah, stewardship rather than ownership. I've been really looking at my attachments bro. lately it's been a really freeing thing really free to just just yeah, this next one's a doozy. It's about being the end the session with being worshipped. Neither here nor there. So can I show you something? Yeah. Unless you're getting something that I'm that I'm not seeing or that

Garrett J. White

12:51

No, no, no, you're good. I just want to see I want to see what this meant to you. I can get a feel for it inside your heart stack and your stacks already but this you're getting back to the place that actually made you power all the time. Yeah. Which is your genuine desire to care. Yeah. Okay, shall we go

Jeremy Finlay

13:19

actually caring about actually caring about like, oh shit people, people could this will help people rather than this. Okay, yeah, this will help right some people. All right, let me see here. See, where are you at? Where are you at? Okay, so I have gone super deep. I'm gonna show you a bunch of this in a second. I've got like

Jeremy Finlay

13:58

you know, probably I think I have 120 525 slides on this. And I'm plugging in plugging our content. But what I'm excited to show you is the way this is the way this is coming together. And what I want to work with you on is going deep into its presentation cam and and just working together tomorrow to like just sift out the weeds sift out the bullshit like rather than sitting and talking a bunch and just be like, Okay, what are you doing with your life? It's like, okay, dude, this one presentation. Is like will be the new foundation regardless if people buy something for 100 grand or $10,000 or $2,000. This one, these first 100 slides, mandatory viewing, regardless of what you do with me because it truly has like the bottom line, the foundation the case studies, the evidence, the results, the thesis, so I mean, dude, last week's webinar stuff changed the game for me to just understand and what you poured in. So tomorrow was like, getting back getting back to like, imagine both of us were at Sixth Division six years ago, and we're just like, here's an outcome. Alright, let's do some shit. I have a Trello board with all like here's all the emails I gotta write, here's all the pages here's what I got to do. So it's not like we're gonna be totally building. It's a sound like building all that. But I'm like, coming in with that the kind of mindset that you came in with Sixth Division, where it's like, just distinctions can help and it's like, okay, cool. Let's do a deep work. Session. You go off for an hour Jerry you go rent all your fucking coffee and then I'm just gonna sit here and like, kind of look at your this one concept because it's not complete or it's not whatever. So that's what I imagined tomorrow be where it's like, it's more creativity, man, just having fun being in the flow. Enjoying, not like, what's going on with you and Alex, what's going on with you and your sister, your whole your team? And you know, that whole shit? It's just like, actually, how can we both put together our mind to serve the people and you see this, you know? So it's like really creates value it's shareable. It's something that like, gets people bucking like Wow, thank you finally something, you know. Alright, which I want it to be fun for you to I don't want to be like, I just want us to kind of just have a good time. Let me just press Share

Garrett J. White

16:28

it's all fun for me did. Alright, cool. I'm gonna it's not fun. I stopped doing it. I query.

Jeremy Finlay

16:39

Exactly. So I've got a bunch of stuff to fill in. But what I figured out is how to put video live video in each slide. So like, as I'm training and talking, kind of like a sales you mentary I can still show all the video and all the proof and evidence. While I've, while I'm like talking through it it makes sense. Look at that sexy guy

Garrett J. White

17:08

with a line not brown, but the

Jeremy Finlay

17:11

lineup so I can put all this cool dope video, like in it and

Garrett J. White

17:23

you have got you got a talent for creating pitch gags bro.

Jeremy Finlay

17:29

Dude, it's some of my favorite ship bro. Down. So this is you know, so, okay, I'll come for day. There's eight things we're gonna be doing. Number one, I'm gonna show you you know five case studies number two. I'm gonna show you this number three. I'm gonna show you you know a bunch of ad results over the next of the last I'm gonna show you split test. I'm going to show you this like I'm building the case of like, here's our outcome for today. Our goal for today, as Russell Brunson puts it, but I'm just using some different wording to meet more sophisticated audience and so a lot of this is like filler content. And then here's how I'm framing up the webinar. This is not just a webinar, it's like a video. Oops. It's like a video kit. So what that means is okay, at the end of this presentation, you receive His execution kit. That is worth X number of that I'm not going to email to you. Like you have to watch this video to give you context on how to actually pull this shit off. And some sophisticated people will won't watch the whole thing which is alright, that's cool. But I'm like, How can I really make people watch and stick around? And not just like you're gonna get a free gift at the end? It's like no, guys, this is real, but it won't work. If you don't actually this is a true training a true additional piece, you know what I mean? Right? And so, I go through and here's here's something I did I mixed in to two things because Russell Bronson's webinar is around a cart like it like a call to action like Carmen. My last salesman, right, it was based off of her finos webinar structure, which is all around cookie booking calls. So there's distinctions that I brought over from her finos are really subtle that kind of fit in line. And I don't have the stack offer in this webinar, because this is all just, this is all just Gotcha. This is all just for what's it called? This is all just for booking a call to get someone on so what I want to show you is there's this one part where when I get into the stacking of the stories

Jeremy Finlay

19:46

every single slide right here. We'll have a video attached to it. So I'm sitting there talking through it, and I'm making a video for every slide might be 30 seconds, no audio video, but it shows like, Hey, here's the origin so I got all these old school videos that I downloaded all the old shit. Just old before and afters. So like as I'm walking through these for the origins, the wicked warrior, the kW, Ms. 70 Plus elementary stories that my team is doing a big harvest on results right now on the seeing what happens. Awesome. So like so by the time I'm done with this, I'm like, okay, cool. The fourth story, which is, which will which will reinforce the whole fucking offer, I'll have like two years worth of maybe 25 or so case studies and people who have used it at varying levels. That make sense. Yep. So it's really going in and like looking at every slide and like taking some of the stuff that we downloaded last week. And like, just plugging in the distinction and the nuance, and then I got my team working on cutting down videos, but the dopest shit bro is that I don't really see webinars or presentations that often I have all this engaging video plugged in, which is like this opportunity to be to have it not be so one dimensional wide background. Like I want it to be like wow like it needs to command is for people who are making a million and above it has to like show that I has to be different has to be like I don't know how I can pull that off. But that's pretty cool. But it's also it's got the meat it's not just what i My weakness is like I'll err on the side of cool, but it won't be it won't truly have fucking like thing that gets him sold. Because I'm not a fucking good salesman, honestly, I I'm not I'm a good marketer, but I'm not a great sales guy. Hmm, that makes sense. Yep. And but and so you're getting I hope you're I hope you're catching the vibe. I am.

Jeremy Finlay

22:06

Okay, cool. What do you thoughts? What do you what do you see?

Garrett J. White

22:13

So what I see is that there's an energy and a message behind everything that as long as you're clear about all these slides will fit in play. The second thing that I want you to be cautious about is is diving heavy into building this out to be such a masterpiece The first round, right? Knowing that there's a lot that you're going to uncover in doing it a few times that will immediately distinguish assumptions you're making right now and there'll be some things you think are absolutely fuckin Awesome. That are not very awesome. Yeah. And then there's gonna be some effects even to the way that is presented that may be a distraction, and that they're that the most No, then there's gonna be some things that you didn't think were going to be awesome. They you're going to be like realize real time Oh, shit, that's way more significant than what I was anticipating. Yeah. So as long as you come into like this, and you would come into the creation of this from a frame of Okay, so this is just our this is a version that's going out. Yeah, it's not the version it's going out. We'll eventually find the version but this is a version that we're gonna commit to for now. And our goal is to get clear on what the slide deck looks like, but also at the same time to get clear about the what are the key what is the key framework behind each one of these slides? What's the key idea and key concepts of each slide that matter? Yeah, and then how do you tell those in a compelling way that makes you want to listen?

Jeremy Finlay

23:45

Hmm, exactly. Exactly. Do that's the part it's like the meat it's getting to the it's like I'm really great at like, you know, I'm good at sizzle. Sizzle start we'll start a man. So, and there's like stuff in me that I know that I don't realize I know that would actually be a valuable piece is like the wit is like the extracting of wisdom. So like just vibing just vibing on like Dude, the three secrets world building something I don't know what the second one is, sells you memory, or just story how we got there. You know, like, I'm clear on the core fundamentals. But really like, why is it important? Why is it work? Why is it cool? Why isn't that why is it useful? Right now?

Garrett J. White

24:35

I'm gonna show you some of them.

Jeremy Finlay

24:36

Alright, cool. is also one of the reasons I work with people who are high level because I'm like, You need to have the steak done because I can't it's hard for me to really invent your steak. For you.

Garrett J. White

24:53

Like, I can't wait.

Jeremy Finlay

24:55

I cannot. It is exhausting. Because I'm like, Dude, I don't know how to work. I don't know how to give you what you need is why NetBeans project fail, bro like miserably. I package them all up. Anybody had no stake?

Garrett J. White

25:09

We have nothing to offer. doesn't offer was right here. Yeah, man I completed last week. So this was his entire message framed up into breakdown frames. So this will be the first thing I start with you on tomorrow is we're going to we're going to sit and really refine down what is the actual frame that we're operating off of? Okay. Then we'll come to the DAC and we'll take a look at the deck and say okay, well how does the deck support this thing? I know you've already done your eight, your AMS, etc. So like what we'll take those into what that needs to look like inside of this framework. But we're going to look at this because this becomes a spine in the nervous system of everything else and we're going to come back to this constantly. So we'll look at a slide and then we'll come back to the drawing will go to a series of slides I number 103 to 122.

Jeremy Finlay

26:14

Right, right.

Garrett J. White

26:17

Like okay, well what does that look like? Well, it looks like A B and C. Right? Okay. Cool. Got it. And then we nail what the key points are behind it. And then you have the ability to take notes on your, on your keynote. On the side, just like writers notes Yes. And then we'll say notes. So that you remember what the frame is. Okay. Love it. Love it. Clear. So tell me about the second claim they brought on

Jeremy Finlay

26:57

the other man

Garrett J. White

26:58

no further one one day say had somebody come on for 101

Jeremy Finlay

27:01

Yeah, they were all in and then.

Garrett J. White

27:05

Wow. Wow, now?

Jeremy Finlay

27:08

Yeah, let me actually Searles up. She was like, Yeah, let's do let's go and then that was two to three days ago. So it was right Friday, I believe so we're like, let's give her a second. Let's give her a second to figure this out. It's I mean, that's what I'm premature before the money hits. I should just be like hey money hit second second clients in

Garrett J. White

27:34

so she she was sad. She was in but then she bailed.

Jeremy Finlay

27:37

She's like this is yeah, she's like no contract was signed yet. So

Garrett J. White

27:42

what? So the contracts are signed or the client said they're out?

Jeremy Finlay

27:47

Client is not so they're out. Oh, just hasn't closed.

Garrett J. White

27:51

So they haven't signed the contract yet?

Jeremy Finlay

27:52

Yeah, they have a they had a sales call, I think on Friday. And so have you.

Garrett J. White

28:01

Okay, so they're closing on that once I have the agreement and the first payment then they'll talk to you? Yep.

Jeremy Finlay

28:09

Usually if I step in and get things going, it actually devalues the process. I've tested it both ways. So I'm like, you get access to Jeremy once things are done so that when we really meet, it's like, hey, let's get started. You know, I've only started a couple times just to get the ball rolling. And sometimes it does work because people had to like move money and they're transferring and they're like takes a second but I knew there I could just like Jamie's like, Look, man, they're in there just moving some stuff around. But others are like, you know, just wait. You want to want to frame you up. Still cry. So I just send him a text we'll see

Garrett J. White

28:50

sent to the clients that they were in

Jeremy Finlay

28:53

no to several shows handles all client communication. So he's usually he's on it with people so as well as Okay, find out. But here's the thing. They didn't get Reif. You know, there's, she came on like, I kinda need a video and we pitch to the 100 grand thing and she's like, this is fucking awesome. I totally see why. But she had no there's no frame. You know, she had she didn't see like this 45 minute video that we done. So I'm kind of just like look, whoever comes in comes in right now. And so I'm really done like, you must watch this because everyone who came in last year watched my entire sales you marry people like we time the bot we time the the opt in button. Or time the Application button for like, five minutes instead of 35 minutes or so. And we got more applications, but the quality of the client was way down. So we're like, Alright, fine. Like, you got to watch it. I mean, people came through, you know.

Garrett J. White

30:01

So, you so you've got the path. You've got the pitch. We just need to tighten up the pitch. But you got the frame for people to watch coming in. Yeah. And we've got to take a deeper and make sure the psychology behind why you're putting everything in it's not too much

Jeremy Finlay

30:17

it's not too much or it's not to like busy like performing. You know, I really want it to be like just hoping it's like being on a date with a girl Alex used to tell me this. I used to like, not be totally grounded and rooted. And I'd be in like perform mode and she'd be like, What are you doing right now like just Relax dude, like you don't? You're like, just be with me right now. Don't be all force. You know? It's like you're it's like a performance like I was trying to be charismatic and all that stuff. So I don't want that to be in this in this presentation. I don't want it to be so before me. Just more potent and clear and like you need to see this you need to hear this what I have to say to you that makes sense.

Garrett J. White

31:05

So peace. I'm gonna get right out of the gate with you what it is is right now he got like likely too much. Yeah. So it's like how do we get more of Jair and less of show? Yeah. More towel. Show and Tell. But more Jerr unless show cool because here's the deal in five minutes with you in the narrator voice and showing some B roll. You set such a powerful frame no matter what it is you're talking about. Right? Then from there, it's almost okay. How do we go through and tell the story but tell it in a way that is simple enough and doesn't distract me it doesn't become over showy. Comes problems too much. Because too much starts to move the other direction was just too much from is assumed to a place where now we're saying oh, why are you trying so hard? Exactly. This stuff was really suck and you're trying this hard. Exactly. Right. And we've had some moments like that and also some some moments over the years with movies that we tried you know presentation we tried too hard on we're gonna make the sink over the top people gonna blow their fucking minds. You're like, yeah, that didn't convert at all when making money. What? How did that happen? Well, we got a little excited and we started to turn into a show instead of a sale.

Jeremy Finlay

32:33

Yeah, exactly. And that's a performance rather than a service public service.

Garrett J. White

32:41

What have YOU WHAT HAVE YOU WHAT HAVE YOU is like coming to understand for yourself as a difference between teaching and then

Jeremy Finlay

32:53

selling. Selling

Garrett J. White

33:01

temptations going to be to teach them the entire framework that's not going to destroy lead to sales towards a difference

Jeremy Finlay

33:14

after shift their belief rather than teach them how the difference is leading them to an opening of this will get me to where I need to go. You know, like shift beliefs. Don't worry about teaching concepts or giving you know giving about the value when people like you know, give value, give people some answers. The value is oh my gosh, you know, I see I see what I've lacked. And I see what I need. Clarity is the value you know. Clarity is the value

Garrett J. White

34:09

and clarity of what

Jeremy Finlay

34:12

clarity of where they are, where they got to go. And clarity what they want, but that's not always. I usually don't deal with that. They usually know what they want. Yep. Some clarity and gap.

Garrett J. White

34:35

If you can give them clarity in the gap during the pitch during the presentation. clarity in the gap is what opens it up. So all the stories everything we would talk about are doing nothing more than just building towards this. And this tension. Yeah. So how do we how do we get to this and how does this happen

Garrett J. White

35:09

can do a great job with it with with things all the time,

Jeremy Finlay

35:13

which just address where they are, what they're struggling with and where they want to go and and illustrate why they're not there yet. I mean, I in our presentations for like, our PDFs we used to make, you know, there would literally be these. I'd show the gap. You are here. There's a gap you want to be here. Here's all this stuff, you know, I mean it was kind of obvious for for a discerning audience, but for someone who just like going on like Yes, that's me. That's where I want to be. Yes, I want to cross the chasm.

Garrett J. White

35:50

Even for a discerning audience who can't stop being Yeah. So last is more than this.

Jeremy Finlay

36:00

Yeah, I think it's about an energy and soul.

Garrett J. White

36:03

It is. It's deeply so like it's not only less is more it's going to be more about what they feel

Garrett J. White

36:19

versus what they see.

Jeremy Finlay

36:22

Or hear. Here's the thing that my weakness is that I work 45 Let me know when you gotta head out. Now weaknesses, sometimes just be too feely and people won't really know what I'm talking about. You know, so I like music and tonality and energy and graphics. And it's like, that feels good, you know? Or that feels like yeah, I'm in pain. But how is this relevant? You know, that's that's a weakness I have in mind. You're good at connecting the dots. So that's why I'm this webinar dude. I'm like, never done a webinar. So that's what I'm trying to make it all cool and fancy. Awesome because I can't help it do that. But uh

Garrett J. White

37:40

so what do you see that

Jeremy Finlay

37:45

education and then having them feel it and education, feel, internalize, teach, train or here's an idea as a concept and an internalized

Garrett J. White

38:01

symbol

Garrett J. White

38:19

I think I mean by simple have a simple, very

Jeremy Finlay

38:23

simple ideas to easily grasp. You know, grab a toss, hit like, oh, my gosh, that's, it's like paint. It's hitting, you know, it's like, actually, it's relevant. It's like, Oh, wow. Yeah, I feel that Bock

Garrett J. White

38:39

Yep. And you do a great job of this. And now we got to slow down and add some logical frames. So too. Yeah. When I think you can pull that off. We're just Jared like studio style talking.

Jeremy Finlay

38:53

Yeah. Yeah, the overarching plan is once this frame is done, this webinar slide is like to rent a soundstage. Set up a TV, have a clicker and just me sitting there talking, okay, you know, there we go. Let's talk about this. Maybe, maybe have one of your things. Be right over the screen, so I can write over the presentation while it's happening, but just to illustrate because it's always really engaging but yeah, just me being here and me sitting with those guys is going to be the final but once that's after I've proven that it actually works.

Garrett J. White

39:30

So we're going to be working on this piece already know you get the fields but we'll get the fields based on stories and narration but then the frames are going to be the simple mechanical shed that asked to be settled underneath it. That allows us to go and each one of these is a pit to peak experience. Yeah.

Garrett J. White

39:57

And that pays will happen fairly simple. Man, as long as your brain sees that this this gap is what we're hoping to cover, but their brain logically is following us. through it. And you did this every single time you did warrior. Not every time but almost every time every time we forgot this piece like we're your stuff didn't convert

Jeremy Finlay

40:22

as well. Yeah, you're cool enough. After a few years people just bought shit anyway, but in the beginning you needed to have this

Garrett J. White

40:29

Yep. We need a wham we need more structure that. So if we can get those pieces nailed and then you feel a rhythm for it. My suggestion is not having, like having the slides but not having it be in a way that you need the slides to cover you. Like the slides can't be a cover up for your lack of certainty in what you're saying. Yeah. What do you mean by that?

Jeremy Finlay

41:05

I can't hide or rest on cool factor or even a video to show what I mean. Like for some B roll talking over or some fanciness it's like, that will all be I mean, it's the frosting cupcake analogy. It's like people don't buy frosting the buy cupcakes but they don't buy any cupcakes without frosting on it. You know, it's like buy

Garrett J. White

41:29

Do you know be interesting? Mm hmm. I bet you could take this framework and do a perfect webinar Jerry style. What do you mean, Inc? We flipped the cameras and I'm the director

Garrett J. White

42:06

and I'm asking you the questions off camera

Jeremy Finlay

42:16

right and I'm just I'm just talking

Garrett J. White

42:19

and you freestyle your feelings about shit. But we do it along the along the framework of the PowerPoint. Right, right. And instead of us we're creating the perfect script we create the monologue behind it that is you

Jeremy Finlay

42:39

I like that idea.

Garrett J. White

42:41

In an environment where you allow me to ask you questions that you want to ask yourself and or to ask questions that we know but at the same time, you know this every time you and I would go, you'd have your list of questions. And then I'd have what I was gonna say. Yeah, you have what you're gonna say two. And a wonder what would happen if we had an environment setup or just view one of your cameras, one of your guys and your camera setup in one place when the White Room? Yep. And you have the deck. And I grabbed the deck and I had questions. We forget all the questions, but then we went into a free flow environment where you just weren't being jarred doing chair telling stories.

Jeremy Finlay

43:30

I think that would work dude. Pretty fast. I

Garrett J. White

43:35

almost wonder if you'd get a cleaner, better version of it out faster.

Jeremy Finlay

43:47

I have no idea. I mean, there's one way to find out is just to I could see us finishing the getting some basic slides, you know, getting the stuff in and then be like okay, cool. Here's a presentation let's just go on set and shoot it. You know, it doesn't need to be live doesn't need to be just like, This is it. There's here's a presentation. You just watch the presentation. And you probably do that in the morning. On Thursday. Mm hmm. You hours making quick and snappy rent the Orange County room out, even do it at your house. You'll have someone show up and just let's record the screen or something and just have have something simple so I can either click through or you're clicking through. Be interesting. That'd be interesting to do it together. People can hear your questions because they're like, Well, here's the guy he's talking about this but here's here's literally the guy who's like he's asking him that'd be interesting. Well,

Garrett J. White

44:57

I think I think we look at this like right if we come to your frames, and we're sitting in your frameworks, and we're like, and I'm like, okay, so you came into my world and you said X, A, B and C. Why were you saying that? Right? Yeah, but you were also feeling this and what was out about what was this and this and this and this my Oh. So I mean, you launch inside of my world and then Shawn launches off that wake. So let's move over to Shawn. To talk about Shawn. Always on lines on sheep and your impact. And, but like whatever it is, like there's a narrative along at this that we're able to follow. So I think tomorrow, I would I would encourage you to look at getting one of the rooms available for Thursday morning early and have somebody available and then we make a decision halfway through tomorrow. Like tomorrow mid afternoon we make a decision we say okay, I do a shoot in the morning. Yeah, see where you get with it and see if we can't get you something ripped and out the door by the end of the week. Exactly. To where you're not having to sit and think through it. You can still put it into auto webinars, so use WebinarJam and put the movie in Webinar Jam and all the presentation but it's done.

Jeremy Finlay

46:13

Yeah, exactly. Exactly. I'll make a call.

Garrett J. White

46:22

Find out if you can get mine out if you can get us a room and one of your boys to come shoot.

Jeremy Finlay

46:28

Okay, I know the guy I'll make I know too. This the the guy in the room. Okay, so I'll put them on tentative.

Garrett J. White

46:38

Perfect. We're gonna shoot tomorrow morning at nine. Okay. Black, whatever you get to with ours. Your deck is done by the end of the day. Send it to me. Okay. I can look at it early in the morning before you get there.

Jeremy Finlay

46:52

Okay, cool, brother. I love you man. Thank you.

Garrett J. White

46:55

Hey, let me get ready step into the vortex bro. We're about to go into the danger zone went to the danger zone.

Jeremy Finlay

47:04

Thing zone song different song.

Garrett J. White

47:11

Yeah, we are. We're singing three different songs at once. Alright, bro. Man. I'll see you tomorrow. Peace.

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