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customer acquisition costs. If you're building a software as a service or hardware as a service, then you also need to sell it to other companies. Maybe the first 101st, 100 items can be easy to sell, because they're always Innovation Fund, innovation department of a big company, but to solid 10s of 1000s of items, no. And I think the all the industry needs to focus on one thing. Years ago, we talked about MPI, but we all know that MPI is like your MPI may vary type of thing, because every company can have their own determination of what is the safety related intervention, and many of the interventions are actually discounted by the company themselves, who reported data to, for example, the California DMV about the FBI. Therefore, we need a new metric, and the metric is the consensus of cost per mile, and we can make it work, because the cost per mile is actually a very auditable accounting term. Basically, we need a count. We need a countdown billboard for all saying, like, how many dollars have you spent in terms of operating this vehicle, in terms of interfacing with the hardware, in terms of maintaining, for example, maintaining a map, maintaining the remote operation. And, of course, the vehicles cost, the hardware cost, the camera costs, lighter costs everything. Putting together the totality of that is what we call cost per mile. And we believe this is the time for us to re establish a new, new focus for all of the company to think about and maybe to report that is the CPM metric. And then lastly, I wanted to talk about the check bubble. We know that scaling law does not apply for time driving, because this is edge computing. This is 
not something we can ask for very large scale, parallelized servers to be in the vehicle. And also, there are a lot of things about end to end learning. I wanted to give you this so I just feel that this year, end to end level, at least, starting in this quarter, end to end learning is not the most term in the world. People are talking about world model, but I guarantee you, next quarter, the world model will become obsolete as well. So what I what I mean here is that I think there's a so called technology, techno, technological ideologization term happening on people are talking about concepts, using these concepts, considering them as the silver bullet to solve the problem. But in the end, what really we should be focusing on is focusing on the objective, rather than focusing on the approach. Because, you know, in every quarter, you will have a new approach, but objective is something will last longer. That is the CPM, okay, think I'm still one minute.