I'm so glad you asked that, because it's so funny, like, right before you contacted us, we were talking about how we we felt like we should do like because we do little reels and stuff like that, and we felt like we should try to highlight some of the things that make us different, and can't Find anything, but we just talked about this, like the one, I guess one of the biggest things we're more mobile. We just have a 1957 trailer. We roast all of our own coffee, and we only get coffee from little farms around the world, and we roast in very small batches. So that's really, that's really a huge part of our passion is, you know, supporting small farms and businesses around the world. We make all of our own syrup. So vanilla, hazelnut, pumpkin, right now, it's real popular. TLC. Spice is our signature syrup. It's brown sugar, cinnamon. We committed to, like, all compostable packaging and or, you know, cups and that type of stuff. From the very beginning, it was like something we were very passionate about. We buy, you know, we were small, but we've committed to buying, like, high quality ingredients from the very beginning, so anything we can afford, and what makes sense to buy organic we do, or just things like, we're just really thoughtful about the ingredients. We feel like we provide like I would say we try to really provide, like, a very authentic and genuine customer experience. We know so many of our customers first names and their drinks and their drinks, and we love that's one thing we love about going to Avery is that we see a lot of the same people. So sometimes people come up and they're like, how come your drinks are, you know, more expensive than scooters or Starbucks or whatever, you know? And we so that kind of got us thinking, like, yeah, what it, you know? Why is it? And it's like, you know, we're a tiny little company, and all of those things I just listed ultimately cost more money. So we but we're committed to it, and we're those are things that we find are important to other people, and so we, we kind of stick with even in these times where things are getting more expensive, like, we're like, we're sticking to, you know, what we've always committed to is