Hey guys, and welcome back to another episode of the creative coach. Today we are talking about your elevator pitch, you need an elevator pitch for your business. And what you're gonna do with this elevator pitch is you're gonna just put it everywhere, you're gonna put it on your website, you're going to put it on your social media channels. And you're going to use it also in your everyday verbiage. So when I talk about my business as the creative coach, I tell people, Hey, I'm Sarah Mickens, I am the creative coach, I help creative entrepreneurs, build the life they love and use their business as the catalyst to get them there to work with me, send me a DM if I'm on Instagram, talk to me in person, or shoot me an email. Now, when you're working on your elevator pitch, you are going to have three main elements, who you are, who you help, how you help them. And then depending on the platform you're going to be on it's how can they get in touch with you, sometimes this is going to change or it's not going to be appropriate for the platform you're on. But the three main elements are, who you are, who you help and how you help them. So who are you? What's your name? What do you do? What's your business? Who do you help? So for me, I'm Sarah, I am the creative coach, and I help creative entrepreneurs who you help this is going to help identify your target market and narrow down your offerings. And then how do you help them. So I help them by building the life that you love with your business as the catalyst to get you there. So how you help them is really important because you want to be able to solve their problem. So for me, I realized business owners want to live a certain lifestyle, they want to have work life boundaries, they want something out of their business that isn't necessarily the business itself, but their business is how they're going to get there and attain the certain lifestyle. So that's why I say their business is the catalyst to get them to the to their lifestyle goals. And so for you that might look something like if you're a brand designer, you could say, Hey, I'm Sally, I am the brand designer, helping businesses creating memorable brands for a higher ROI sample. And then at the very end, how are they going to contact you. So this is going to change based on the platform. But you can say on Instagram to get in touch with me head to the link in my bio. If you're on Facebook, you could say click the link in the comments. Okay, no barking Luna. If you're doing it on a video, you might want to say something like to get in contact with me head to my website. And you could even put your website in your video. Or you can put your website in the caption of whatever platform you're putting your video on. It's going to depend on where you're intending to use your video and how you're going to have it posted what you're going to be able to do on the back end, but the way people get in contact with you is going to change from place to place. So I hope that helps you create an elevator pitch. Go ahead and make one put it in your Instagram bio, put it on your Facebook page, put it on your website so people know right off the bat, who you help and how you help them. And when people see that they're gonna say that's me and that's my problem or that's not me and that's not my problem. And you're gonna get better quality leads and you're going to reach your target audience