Hey, hey, welcome to the Summit Host Hangout Podcast where you'll learn how to host a high converting virtual summit that leads to your biggest signature offer launch yet. I'm your host Krista from Summit in a Box. And I've got a fun episode for you today with a special guest who is a digital product creation expert and has used her summit to craft and grow her offers in such just an incredible and fun way. And I can't wait for you to hear her story. So we're going to talk about things like what made her get started with virtual summits and the incredible growth she's seen from one event to the next, we'll talk about how her events showed her exactly what offer she needed to create and which audience she needed to create it for. And we'll talk a little bit about what her product creation process looks like because there's definitely some good stuff to dive into there. To give you a little background information on our guests. She's originally from a little town in Costa Rica. And she made her way to New York City to be an animator where she worked for studios like Nick Jr, Cartoon Network, PBS Kids and Disney on Broadway, like holy smokes big names. And along the way, she learned all kinds of design related skills, or the way she makes the cutest illustrations and patterns that you absolutely have to check out. But she now uses all of those things in digital product creation and to help others design gorgeous products as well. She was also one of our first ever clients in the Launch with a Summit Accelerator. She's hosted three amazing events As of recording this it will be four by the time this episode goes live. And she's used those events to influence and grow her digital offers in such a fun way. So without further ado, let's dive in and talk with Kimberly Costa from Delightfully Designing. Welcome Kimberly.
Hi, Krista. Thank you so much for inviting me. I'm super excited to be here with you.
I'm so excited. It took us long enough to get this episode scheduled, but I think the benefit of not having you jump in right away is that now you have multiple summits under your belt. You learn so much when you repeat those events. I'm excited to dive in to let them know that too. But before we dive into summits, tell us a little bit about you and your business with where it is right now. I know you've evolved a lot over the last year or two, but what are you up to right now?
It's actually such an understatement to say that I "evolved a lot" because it just completely changed everything in such a good way to like, it's great. And right now I'm actually in the middle of like setting up, you know, not a rebrand, but sort of like just kind of like putting all the pieces together for what I am trying to do now. And it's really, really, really exciting. And it really is because of all the stuff that happened during the summit and because of the summits. So that's where I am right now concentrating a lot on digital product design, which I never really thought about before. But it seems so like, obvious now, because I had my own stationery store for a long time. I did letterpress printing. And I did, I love stationery. And so I created a lot of products. But I never thought of teaching people how to design them. So
yeah, when you say digital product design, do you mean like how to make it look beautiful, not like how to design the curriculum for a digital product.
Not that part. That part for me is not fun. That is definitely somebody else's wheelhouse. My wheelhouse is the actual design, how to you know, pick fonts and colors and layouts and design patterns for it and illustrations. Like, that's the fun stuff for me. And that's what I like to do. So most of the time. It's like planter design, sticker design, like that kind of stuff. That's where we're talking about those digital products. And lately, I haven't been limiting it to digital products, because a lot of people have digital products. And it's so easy to turn a digital product into a physical one, that we're also like working and doing that as well. It's really fun.
I love that. That's exciting. Okay, tell us about your summits, give us an overview, whatever you want to tell us, what's the name? How many have you done, whatever details, you want to dive into that topic.
So the name of my Summit is a Creative Spark Summit. And I just always have such good memories of the beginning. Because when I signed up for your course, originally, I was going to do a summit on branding. And for some reason, like I started planning it, and then I just stopped because it just didn't feel... something about it just didn't feel right. And I remember feeling a little bit like a failure. I was like what, you know, I'm just sitting here not doing anything, then I think we were like mid pandemic or something like that. Everybody was talking about feeling overwhelmed and burnt out and stressed out depressed. I mean, it was just kind of like, a lot of talk about that. And I started thinking like, what do I do when I feel that way? And I went right back into creativity, like I draw, you know, like, I'll illustrate I'll paint. I'll crochet like something creative. I need to like disconnect from everything and go do that and then I'll come back around So I was like, it would be really cool to give people the, you know, the skill, or the permission to use creativity as a form of self care. And I remember having that idea, and then thinking it was stupid. And I actually put that into the group. I was like, is this idea stupid? And then everybody I got such a, an overwhelmingly positive response. It was like, No, this is a great idea. And it's very needed right now. And so I felt really good about that. And that really, like just fueled, you know, and I think that's where the name came from, to like creative spark, it was like, spark up again, like the, you know, the energy and the, the excitement for the work that you're doing. Because we were all just exhausted from the pandemic, like everybody was, you know, just not in a good place. So that's where it came from. And I mean, it happened by mistake, but it feels like it just was always meant to be like, now in the trajectory, like, once you look back, then you're like, Oh, well, that all makes sense. But when it was happening, it felt like I was just, you know, stumbling through it. And it worked out so well. And now we're, yeah, we're gonna go to our fourth in September. So by the time this airs, yeah, we'll have just finished the fourth one, which is incredible to even say.
Seriously, and as you were talking, I was like, remembering back to when you were like having that idea when you were kind of like in the start stop stage. And I remember that thread you posted being like, is this a good idea. And remember telling everyone, this is a really great idea. But do not try to do a summit for an audience like this, it's going to work for Kimberly. But this would not work for like very many other things. It's so timely, like, people need this, but don't get any ideas. But it was great. So when you went into that first one, what were you hoping for from it? Like? Were your goals related to like, list growth, revenue connections? What was it for you?
It was definitely and it's funny, because it was definitely list growth, for me was one of the goals because I had just for the first time in my life, cleared my list. And I had ended up I think I like deleted half of my list, I ended up with like, 1000 people on my list. And I was like, This is insane. Why did I do this, whatever. So it was I was like, I need to get people back in here. And during the process of like planning and everything, I had started growing the list a little bit, but I did not expect that it was going to grow like the way it did with the summit, it was just insane. And then I remember going back to the your podcast, and like listening to because I'm very, like, I like goals. I'm very goal driven. But I also like setting goals that are realistic. Because if I set a goal that's too crazy, and I don't get there, then I'll feel horrible about it. And I didn't want that to happen. So I remember that you you had, I think your first time it was like 16k. And I was really afraid because I was like, that seems like a lot to me. And I'm like whatever I set it The goal was like 20k or something. And but it was like a secondary thing. Because the other thing that I was like really afraid of was actually being in the spotlight. I had just, I think a year or two before started working on getting comfortable with being you know, in front of people in like video and like lives and that kind of stuff. And I was not comfortable. So that was also like a big thing. So for me, it was like visibility, the list growth. And obviously, you know, a monetary goal in there was nice to put in.
Yeah, okay, I want to stop on the fear of being in the spotlight thing because I know a lot of our listeners kind of feel that way. What do you think are like, what's the biggest like one or two things you did over that time of working on that to make yourself less afraid of being seen,
I started doing it a lot inside of a I had at the time, I had a free Facebook group. And I just started going live every week on Mondays. And I'm not even joking. Like, I would finish like sweating. I hated it. But I just kept doing it and doing it and doing it and you hear people say it all the time. Oh, you know, you get better with practice, but it really is true. Like you get a lot more comfortable. You also I feel like once you accept the fact that you are really human and you're gonna make mistakes, and it's okay to have mistakes on a video call or on a video that are recorded. Like it doesn't matter like it makes you human. I think that also like brings the the level of anxiety down a little because for me, you know with design, I'm a perfectionist. And so if I messed up I wanted to like scrap it and rerecord it. And it will take me a long time to do that. And as soon as I was like, You know what, like the The fact that you mess up makes you a little, it's charming to like, people start to get comfortable with you. You don't, you're not perfect when people are talking to you in real life. So, you know, I think that was a big thing. And the practice for sure, like that. I know, nobody wants to hear that. But it's true. Like doing it over and over really, really helped.
Yeah, at first, it's like having to see that it's safe to do. And then you like, have the room to start getting better at it. With practice without
I remember loving when people wouldn't show up to the lives I was like, Oh, yeah.
I love that. Okay, so those were your goals. Let's talk a little bit about reality. What did that first summit look like? What were the numbers if you're willing to share? What was the outcome? How do you feel about it?
I feel great about it. I was still surprised the numbers, I passed the 20k. Like, I think I finished that one at like 24k. Which, I mean, I still like it's an unbelievable, I'm not even good with numbers. So it might have been a little more because I ended up selling stuff after the fact. And it's because of the summit. I also, I think that one we ended up with, like 3500 registrations. And from the 900 that I had in November, when I cleared my list. I had gotten up to like 2000 By the time I started the summit in April. So then in April, like once the summit was over, I was at like 6000 in my list, which was ridiculous. Yeah, I was so happy
900 to 6000 in a few months? We'll take it. Yeah,
Definitely. Because I feel like I remember how long it took me to get to 800 the very first time I got there, it was years and years. I mean, you can you see in like ConvertKit it's like this dead bar like that. And then it just shoots up.
That's exactly what mine is.
Yeah, I love seeing that too. Like and it's now it's like little ladders like you see it every time you have a summit like I know exactly where it was because shoots up. And like now, now I'm at 15,000.
Dang. Holy smokes. Was that a difference of like a year and a half?
year? Yeah, a year and a half? I mean, that is ridiculous.
Okay, so and you hosted two more summit since then. And I know you saw incredible growth. And I remember a specific message you sent me not that long ago, saying, Oh, my gosh, Krista, like, these are the results. But I don't, I don't remember if that was your second or third, I think it must have been your third, if you would have been messaging me. So tell us a little bit about what that growth look like.
What's actually when we doubled everything that's on the third one. I'm really weird. Like with goals again, when something happens, I'm always like, Yeah, that could have been a fluke. So. So I'm like, I set the exact same goals for the next time. Because I want to make sure I'm like super scientific in that regard. I'm like, Let's repeat this and see if the same thing happens. So I set the same goals. And I think it's also really like a good learning experience. Because the time of year matters, what's going on in the world matters. What's going on in the business world matters. Because the second summit did. It didn't do as well as the first. But it was because there was a ton of creative summits that year, because there were so many going on. In the beginning, a bunch of people did them. And so I think that affected it. But I mean, when I say like I didn't do as well, I still did, like 20k. So like I got to the 20k. I just didn't do 24 You know, so it was the same number of registrations. So I was really happy. I was like, This is not a failure at all. This is like, what's going on? There's it's getting saturated, but I think that was the second one. I think people started seeing that it was a quality event that I was setting it up a certain way. And so this third one, I was like, oh, you know, maybe I'll set my goal to like 25k, you know, or 30. And we ended up with like, 42. And we got like 7000 registrations so yeah, I was like, Oh my gosh, overwhelmed. And I think part of the reason that was so successful too, is because I was really, I've always been very open to listening to my community. And I send a ton of surveys out and everybody wanted a digital product. In addition, I did a digital product edition, like sort of like digital stuff in the holidays. But I didn't call it that. So we did it now with the actual name digital product edition. And I think that that's what like had blow up because everybody's looking to do digital products.
Are you doing the digital product edition again for your fourth?
I asked again, I'd take the survey and I was like, Do you guys want a different thing? Or do you want? Nope. I think it was like 60 or 70%. We're like, no, we want digital products again, that's easier for you. Yeah, I'm doing exactly what people want. No. And that's actually why I started doing that. Because I was like, you know, I teach branding and all this stuff. But there was so much about digital products and like teaching, and it was like all pulling from when I was doing stationery. So I started putting little things together little offers. I actually, I think, like, one of the main goals, also with the summit was I wanted to do more illustration. And that's why, you know, my design is so illustrative for the summit, as well. But I wanted to just go back to that and do it all the time. And once that first summit did so well, I was like, Okay, I think we can do this here, like the summit is gonna help bring me in that direction. And it has,
Let's talk about that. Because like, I know, the numbers are great, right. But I feel like just based on what you've said, Here, what you've said, and other things I've interviewed you on, like the numbers weren't even the best part for you, like, you found that the summit turned your business around helped you find the exact audience you wanted to work with. And like more, so tell us about that.
What happened with the first summit, And I think because we were talking so much about giving ourselves permission to use creativity as self care, everybody, I mean, we had the last call. People were crying, like we were crying, we had like a whole like session where there was one session with a speaker who was struggling with mental health. And she told us about her journey. And like, I mean, people were crying. And we had like a cathartic experience in there. So it was like, really amazing. And everybody wanted to continue to like have the community. And I didn't have a community. So I was like, I don't know what to do here. And they were like, We don't want you to close the group. And I was like, but I can't manage this group. I had a free group before. And I did not I don't mind having a free group. But I didn't like that it wasn't engaged enough, that would stress me out and whatever. So I was like, if I do a group, again, I want it to be paid. So they kept asking for community. So I like put something together really fast. And people came in. And then I'm like, Okay, what am I going to do here. And that's really what started fueling everything that I've been doing now, because like, now, there's a community, it's called the Creative Lab. And we're in there, and it's, it sort of has turned into like, a mini summit every month. You know, because we do workshops, we do live meetings, where we plan, we talked about designs, I review their work. And then you know, we even have this thing called listing parties, one of one of the members came up with it, because everybody hates listing their product. So a lot of people are like, creating, creating, creating, and they never put their products up for sale. So nothing ever happens. So the listing parties came up. And so we spend time, just listing actually just being together and being like, Okay, we're gonna sit down and list for an hour, you know, like, get a couple listings up. So I'm just really guided by what they need. And I also know what they need, because I'm doing the same thing. So it's been really cool that way, but the membership has been amazing. And then what ended up happening was, I thought I was like, Okay, I'm gonna stop with the branding stuff. And then after, I think this third Summit, yeah, maybe the third Summit, people started asking me about branding, because now they're creating product lines, and whatever. And now there has to be a brand. There are shops, their products, whatever. So I'm like we came back like full circle. So now we're like, taking all the branding stuff that I had, and we're going to start putting it right back into like a second tier of the membership. It's been insane. So I ended up having to hire another brand designer, which sounds ridiculous. But I was like, I need someone that's outside of wellness to look at it and tell me if I'm right and what I think I should do next. And she did validate that and now she has copywriters and all this other stuff. So it's really nice to have somebody else worrying about that. I still kept the design. I was like, I don't need you to design I'll design stuff. You tell me what you need. And you know, like that part. But it's really great because we're sort of restructuring everything and like the messaging and everything. I mean, everything came about because of the stuff.
Yeah, and I hear so many people say well, I don't have anything to launch. So I can't host the summit, but I think it's really cool to see here your summit helped me figure out what to launch and you have like kept changing it. You've lost seem to exactly what your people are saying, Yeah,
I've kept like iterating on what they want. Because as they tell me what they need, we either put it into the membership, or I've added stuff into the summit. I mean, I'm going to do something a little different for this summit coming up to and test it out and see if they like it. But it's all because of, you know, their feedback. And they're really like a very engaged community. And I love that.
I love that too. That's awesome. Yeah, I remember that was something that really stood out with. Maybe it was your second summit that you were in the Accelerator with, where like your community was just on fire? And yeah, don't be like, Oh, my gosh, they want they want to continue, and I don't have a way for them to continue. And you just like, figured it out. You figure it out while your summit was happening. And
I was freaking out, because I was like, I don't know what to do. I put a page up like it was just crazy. I mean, it was all happening. While we were about to finish, because I think it happened during the summit. Somebody was like, We need a community. And I was like, oh, and then people were like, yeah, yeah. And I was like, Oh, my gosh, so I started doing that while the summit was happening, so that I could have something for them. But even in the first one where, you know, I think that's where it happened. The first one, the summit itself is like, so such a good experience to go through. Because you do get that visibility, you get the bro, you get all these people like now, I was just talking to somebody about speaking in this next one. And she was like, Oh, I know you. She's like, I actually think the creative Spark Summit is one of the best creative outlets out there. And I was like, what, it's just such a weird thing, to have people know who I am now and what the summit is, and think that it's good. I feel like I just came up with it the other day. It's really surreal. Like it really is.
People definitely know who it is now that that is really cool to think about. I love hearing like just a reminder of this journey. It's like the smile on my face, my face is hurting from smiling thinking back on all of this. I also, you know, you're so my journey is great. And I know it's been like inspirational and exciting for everyone listening. But I also want to show off your digital product design knowledge. Now there's people that want to make their first digital products happen. So I don't know, walk us through your creation process for anyone who's looking to make their first product.
Yeah, well, what's funny about that is I actually was going way back into when I was doing stationery. And I'm like, I know I had a production schedule. And I couldn't find it. And so I'm like, forget it like now I'm in doing digital products, I'm going to make myself a planner. So I made myself a product planner. And I'm like, this is actually pretty good for everybody else to have. So I think I had it ready for the second summit. And so when I tell you also that you don't need to have like a membership or a course, like you can have just a little product. I think within the first day like I had like 50 sales of that planner. I mean, I also was like very generous. And I was like, I sold it for like $12 because I wanted people to have it. But like people were loving it. And now it's like a little funnel that just it's very easy. Yes. So all these like things continue to happen on their own. Now it's really nice to find the audience that you want to talk to. And I think I remember having like struggling with you and telling you I don't know, I don't know who I was because you were like you need to niche down and I was like I don't I don't know, I can't I can't. So now I feel like I forgot the question or we're talking about the product. So for me, we've actually honed in on it, we've like refined the process, because I'm right after the first summit, I got diagnosed with ADHD. And I was like this makes sense. So I'm very, like, I see spastic, like chaotic. I'm like doing 25 things at the same time, I get really excited about everything, and I drive my poor husband crazy. So I've tried to sort of refine how I do things because sometimes I don't have a process.
But when you look at it overall, there is a process. So there's planning, designing, and then I call the planning, designing listing. So the planning, the planning can be for me, sometimes it's sketching, a lot of times it's sketching, but for a lot of people that can be writing out the products that you want planning out your lines, it could be you know, like a diagram of, you know, the lines that you want to create and what products lead into other ones like that's like the planning stage. And so that can be like Your whole line, or you can plan a product specifically, I also have like in my iPad, which is where I do a lot of my planning and sketching and stuff, I was showing my dad last night actually, the the planner, the actual planner that I am talking about, I planned out all the pages, I illustrated all of them, so I could know exactly what content I wanted in them. I put all that together. So even in planning this planner, that entire process was there. And I think it helped me to refine it a lot more.
So after you have the planning, then you have the actual design stage. And that's like, for most people, that's the fun part. You know, that's where you're going to pick your colors and your fonts, and your patterns, your illustrations, and that's where you're like going to search for, you know, in places like Creative Market and whatever, and getting different digital assets to create. Or if you're like me, you're going to start illustrating your actual assets that you're going to use for me, I mean, I draw all the time. So like, sometimes it happens backwards, where I'm sketching something, and then I'm like, this needs to be a product, and then I turn it around, and I start planning something based on an illustration. So it's very loose, you know, planning, designing, listing it, I think planning and designing can happen, you know, simultaneously or out of order or whatever. But what I did do inside of the planner was I created, and I created this for me, I always create everything for me because I need it. And then I find that everybody finds it super helpful. So this entire page was like, What do I need to create, because what happens sometimes, especially as creatives, we get super excited about going in there and making the thing.
And then by the time you're done making it, you're so exhausted, you don't you want somebody to like take that thing and just listed or put it up, whatever. So I made a list of breakdown of all the files that you need, because then you obviously need the files, but then you need social media files so that you can market it. And then you need the delivery files, what are the actual files that people are gonna get when they you know, buy your digital file, and they downloaded.
So all those steps, I put them into like a whole page so that you can check them off each of them. And then that way, you can give yourself a launch date, once you've already done everything, because for me, and I'm telling you from experience, it's happened where I'm trying to launch or list something and I am like missing like five or six files, and then I'm stressed out, it's just not a good luck. So yeah, I try really hard to, you know, use that page. And I was doing that in like different like little post it notes here and there or whatever, it's so much easier to have it in there. And then it's pretty much the same thing. Once you move over to listing, I broke down the listing process, you know, the all the stuff that's not fun, like coming up with a title and doing keyword research and all that stuff, you know, writing a product description, all that all those things. And then once you can check all that off, I also have another page where then you can start saying, Okay, I listed this on Etsy, I listed this on Zazzle. They listed it on, you know, in my own shop, because there's so many people that are doing it in a lot of different places. Because you don't have to just do it in one marketplace. Thank goodness, because they you know, usually allow you to do it in one places. So that's really like, overview of the process. And I was able to refine that process because I created that planner for myself.
It all just ties together. Yeah, yeah. All right. Well, thank you for sharing that too. I know we have some creators or people who are interested in designing products, you probably jump all over that and and definitely want to learn more from you too. Before we get to where they could go for all of that to stay connected with you. I would love to hear what what's the biggest takeaway you would like people to get from what we talked about today, whether it's, you know, your summit process, your design process, your journey, anything.
I think the biggest from everything, like if you look at everything, and the big picture, I think is to not let fear stop you. Because I think that is something that almost happened to me, because I remember somebody coming up to me and they were planning a summit. And they were like really excited and like yeah, I'm planning a summit and blah, blah. And I remember being like this one, just crazy. Like I would never do a summit. You know, ever in my life. I've always done client work, you know, web design branding. I never had like a website for people to find me. I really only worked on like referral basis. Like I didn't want people to see me I never had phone calls. Really it was all through email. I didn't want people to see me or hear me or anything. And I remember like now every time I talk about Summit, I'm like, I could have easily let that fear completely robbed me of all of this other stuff that's coming up. Because I mean, it really has changed everything. And I mean, aside from the obviously the the revenue it's brought, and how it's changed that for my family. It's also just really, the reviews that I've gotten from the summit. And even now, like the products that I started to develop, it sounds weird to be like, Oh, you've changed lives, but like, people come up to you. And they're like, so excited about the summit now. And they're somebody said to me, can you please let me know when these are happening, because I need to plan financially to make sure that I can attend your summits, because I really love them. And I can't even tell you, I was smiling so much. Because people have really come to love, you know, that little time that we spend together. So I really, I think that's the biggest thing. Don't let the fear let you, like stop you from doing it. Because you could really miss out on a lot. I know it's uncomfortable. It was definitely uncomfortable for me to like sweat every time I did alive. And I'm not even just like exaggerating. I literally did sweat every time. And I think even after the first summit, like My poor husband, like, because he would stand on the stairwell over there. And he would just be like, you know, do whatever. Yeah, because I would sit here and like shake, like no one could see, you know, but like, it's just one of those things where like, you really have to like push through it. And it might not be for everybody. But if you're willing to put that work in and do it. Like there's just a lot of good stuff on the other side.
That I'm also going to point everyone to Episode 242 Just last month, we had Lucia Janelle, come on to talk about overcoming your fear of being seen. So definitely check that out, too. If if you relate to what Kimberly is saying. And I still remember it was back in my Periscope days, I would sit in sweat with my hand over the go live button for so long before finally pushing it and no one comes. But it's terrifying anyway. Yeah.
Were you like me? I was like, I'm so happy when like I actually had to start putting like a little post it note over the number. You don't have a smart? Yeah, because I was like, I need to pretend like nobody's here. And then I would be okay. As long as I didn't see that number. And then. So that started working. But with the summit, it was really freaky. Because with the summit, it was a ton of people there. And I was like, oh my goodness,
and commenting and talking. You can't ignore that. But
then that is like also good because like once they're commenting and talking, then you sort of get a little more relaxed. A lot of stuff changes. I feel like a lot. You know, you talk about the fear a lot, but like you do eventually get comfortable and it becomes a lot easier.
Absolutely. Well, thank you so much for sharing that. I love that I know you have quite a few places we can kind of get people connected with you with a freebie summit waitlist. Let's share that with people and your Creative Lab to tell us about it. Yeah,
the summit waitlist is at the creative spark summit.com. And so that will be I think, by the time this airs, it'll be for March of 2024. And then for me, if you want to find me, you can find me at Kimberly kosta.com. And then you'll see inside of the main nav, there's a link for the Creative Lab. So I think it's like slash creative dash lab. And that I'm like, so proud of that little page. Because the first image is so pretty. I was like teaching people how to make mock ups. And like, that's one of my favorite things that mock up took like forever, because it kept crashing my computer. But I finally got it up. And it's so pretty. I wanted to give people an idea of what you can do. But visually, you know, I wanted them to see what you can make. Because with the Creative Lab, I've been trying to, like remove all the barriers that you could possibly have, like I give you my art. So you get like a commercial and PLR license to use my art. Then I also spend time teaching in there like we have workshops. And then we also have these other live sessions where we plan and and I do live reviews. I've been getting a lot of pushback from coaches that I'm crazy to do the live reviews for such a low price, but they're there for now. So like if anybody wants to get in there like I don't have, like I literally go in there when anybody has something for me to review. I go all in you get a video review. I love doing them. So, you know, I think that's like, what is it? I was calling it a designer in your pocket because basically I'm going to tell you this looks good or this doesn't but if it doesn't look good, I'm going to tell you how to make it look good. I've seen so many people where they're like I've Been on Etsy for six months and haven't sold anything. And then you go to their Etsy shop and like sometimes, like, I see improvements that you can make to your designs for your actual products. And as much as people want to say like that it doesn't matter, like design does matter. But that's the first thing that people see. So yeah, that's what the Creative Lab is about. Removing all the barriers, so you can create really beautiful products. And like get them out there and get them sold.
And tell us about your pattern. freebie. Two.
Oh, the pattern freebie. That was really fun. And I actually saw somebody today. She took that freebie, and she made stickers. She made like a whole planner thing with it. And it's on Instagram. It's really cool. I was like, wow, I thought at first is she, she had bought something. But then I looked at what it was. And it's actually the freebie this freebie because this freebie has patterns. But I also give you the SVG files. So you have like each individual flower as an SVG, so you can do whatever you want with them. And actually, this this freebie I think is 12 patterns. I might be lying. So yeah, it's the 12 patterns. Oh, they're Canva files, and you can change the color on them. And people really just love them. So yeah, you can make whatever you want with them because they're a commercial license. So she's making stuff and like selling stuff from the freebie. And it looks really cute too. So
have that. Well, thank you. We'll link to all of that in the show notes. So everyone go be sure to check that out. Thank you so much for being here. Kimberly. This was great. And thank you so much everybody for tuning in. For show notes and resources we mentioned head to summit host hangout.com/ 247. Now go out and take action to plan, strategize and launch your high converting virtual Summit.