EP 245 - Keenya Kelly

Ellen Yin44min

Ellen Yin

00:00

You're listening to Cubicle to CEO episode 245. ManyChat has entered the chat in a big way over the last few years. So we're bringing you a practical case study from an entrepreneur who has successfully leveraged this to skyrocket her post engagement and sales. Video marketing strategist Keenya Kelly started using mini chat in 2020 to gather leads and convert them into paying customers. Her strategy has led to 18% conversion rates, and over $15,000 in revenue in the last 60 days alone, Keenya walks us through each step of her chatbot automation sequence, including the exact wording of the messages sent so you can skip the learning curve and hit the ground running with setting up your own automations.

Ellen Yin

00:44

Listen until the end to discover the types of content that triggered the most responses to initiate chatbot conversations. Why Keenya doesn't send fresh leads straight to paid offers an innovative way to leverage chatbots to stand out to brands for paid partnerships.

Ellen Yin

01:03

Welcome to Cubicle to CEO, the podcast where we ask successful founders and CEOs the business questions you can't google. I'm your host, Ellen Yin. Every Monday go behind the business and a case study style interview with the leading entrepreneur who shares one specific growth strategy they've tested in their own business exactly how they implemented it, and what the results and revenue were. You'll also hear financially transparent insights from my own journey bootstrapping our media company from a $300 freelance project into millions in revenue.

Ellen Yin

01:45

Hey friends, welcome back to the show. I'm joined here today by Keenya Kelly, a video marketing strategist. And can use case study is going to be about how she used a ManyChat bot to create an automation that generated 428 leads in 60 days and those leads by the way generated about $15,000. Or if you want to get really specific $15,385 on the back end. Now I know ManyChat is a very hot topic right now a lot of marketers a lot of online businesses are using it. So I'm really excited to get into the details. But first Keenya, we want to hear your Cubicle to CEO story. What was that catalyst that led you into entrepreneurship.

Keenya Kelly

02:28

So I've actually been kind of like an entrepreneur pretty much my whole life, I got into Network Marketing early on. And when you're exposed the type of money people make in network marketing, it's really hard to have a job. Now I did work in corporate, I made six figures at my job. But it was like once I had seen the possibilities of time, freedom, financial freedom, and just me being myself was like there was something more attractive about that than continuing to have a full time job.

Ellen Yin

02:57

Absolutely. And I think that's why I believe so much and that that saying and I don't know who originally coined it, but if you can see her you can be her. I really feel like platforms like this that expose you to people's stories from different walks of life and backgrounds show you a path that maybe you haven't lived yourself, but you see it in someone else and you go okay, my mind has expanded to encompass that possibility now, so we love them.

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