public incentives that were being given to Amazon and some of these other places that were building warehouses. The south suburbs was a place where a lot of activity was happening. David Kidwell, UGA reached out to us and said, Hey, look, you know, we want to get this done. We've got a handle on some aspect of this. But there's an aspect of it, that we're really kind of green, I think you guys would be a great partner for us to help fill in that gap. And so you know, what would now be more and we work with David and freelancer, John Lippert that was working with them. They had already done a ton of work. But what we brought was an understanding of what the struggles were in the south suburbs and how this particular issue, I was having a unique effect on those on those communities. And so through the recording and the editing process, there was a lack of we added that gave it a much fuller and more complete view of that story. And that's also an aspect of what collaboration can bring. Some of the other things I think had been great had been, as you've had some of these smaller, you know, the length, the landscape of the smaller kind of up and coming, if you will, and less resource news organizations, but very gritty, you know, pounding the pavement and a lot of street smarts that you know, even some of the bigger news organizations don't quite have. It's an opportunity to really kind of give a larger stage and platform at some level of training and expertise to go to the younger journalists. partnership we did with city bureau. We did a big thing with Linda Lawton. And then I edited a co edited this project. Ken was the lead editor on it, but we're looking at mortgage lending in Chicago, and how black and Latino neighborhoods were, as you might imagine getting destroyed and sick and have been for decades. But the partnership with city Bureau allowed us to give a young journalist there an opportunity to really get his hands dirty, he told the first person account of growing up in the Guillet neighborhood and and seeing the data that we had surfaced around the disparities and lending there, he told a very powerful story about his own up and coming his family's issues with with with mortgage lending, and how it was affecting the neighborhood. And so that collaboration gave a platform and a space to a young journalist they might not have and, and ended up being a part of an award winning project. And that's something that he can put on every resume that he puts on going forward. So collaboration has given us I think, a lot more and I think the landscape is still forming and changing we're have I can't say too much when we're talking now with with a with a another news organization about working together on a big project. And we're starting out talking about audience engagement. And that's a developing part of the work that we do now as journalists. And it's, it's becoming a more mainstream part of it. So you know, instead of, you know, hey, how do we connect with people to think about to push our stuff out to get people connected with the journalism done? We're incorporating the audience in the actual journalism and really talking to plans to talk through with them. What should we be covering? How should we look at this issue? How can we make it different than what's been done before, but then also using that as a reporting opportunity to talk with them about how this issue is affecting them now? What What can this work that we're doing impact the ways in which they're viewing this thing? And so I it's become for a variety of different reasons. Something that we're we're we're much more accustomed to much more comfortable with? You don't really see the level of competitiveness that I think we might have seen, if we were trying some of the collaboration we're doing now. We're trying to, you know, 1520 years ago, so I think the landscape is, is promising, and we're still learning and developing. And, you know, so yeah, I think it's been, it's been a really good, a really good.