The connection one for me is the most powerful. So I talk about the fact of the first two interviews, and this is obviously a little bit different, because this is people coming on my podcast, but the strategy works the same either way. The first two interviews I ever had on the podcast were Pat Flynn and Amy Porterfield, which, for my industry, are ridiculous, like they are like, you know, it's like, starting from the top, and then where do you go? And people often say, Well, how did you get them? And I worked really hard to get those two first. And actually what I did was I flew five and a half 1000 miles and I took them for a coffee, which is really extreme, okay, like, I am not suggesting that everyone does that, but again, it was that kind of scrappy hustling, and I literally sent a video DM to Pat Flynn. He had been at a conference, which I'd been at. So again, I'd already gone in front of him a few times, and he'd been at a conference, and someone asked him the question of, how do you get big names on the podcast? And he said, I would get to know them and build a relationship with them, and then later on, ask, so do it as a relationship with like, no expectation first. But don't do it around an event. Don't ask him for a coffee around an event, because they're going to be very busy. So I came home from the States, and I thought, I'm going to ask him to meet him for a coffee. So I sent a video saying, you said, so I like used his own words against him. You said, take someone for a coffee to make a connection, I would love to take you for a coffee, Pat, will you meet me? I'm gonna fly five and a half thousand miles. And he kind of couldn't say no. And then I did the same with Amy and at the same trip. And then I actually wanted to meet Jasmine Starr as well, and I said to Jasmine, Amy's meeting me. So I dropped Amy's name into that conversation. Jasmine wasn't even around, unfortunately, so I couldn't meet her, but I met Pat and Amy, and my idea was I would go and have coffee with them. I would keep that connection. If it went well, I would come back to the UK, and then I would approach them to see if they'll come on the podcast. The truth was, I didn't even need to do that. I got there, I had a conversation with them. They were so lovely, and both of them, I met them separately, but almost verbatim, asked me, I was talking about I was doing a podcast. I'd already done a load of solos. And they said, Are you going to interview? And I said, I am, but I'm really nervous about reaching out, and both of them said, If I'm on your list, I'll do it. So I hadn't even asked them, and I was like, You are the top of my list. But then what I was able to do, and granted, I literally went for the big stuff, but I had done like 20 odd episodes on my own, so by this point, I was pretty confident at the whole podcast thing. So it's not like I jumped two feet in straight away. But then what I was able to do was take my connection, my one huge connection that I'd worked really hard to get, and then look at where she was connected. So I looked at Amy, and went, right, who is in Amy's world? Okay? Jasmine. Jasmine, Amy's been on the podcast. Will you come on? Yes, of course. James Wedmore at the time. James, will you come on? Yes, of course. Like I literally went round her connections. So that's the way I would suggest you do it from a like. So let's say you know me and you want to get on your podcast, for instance, Krista. Then you come to me and you say, Would you do me an introduction to Krista? Like you have those conversations and keep those connections. And I think people think that they like said they want the big stuff and they want to go straight away to the big stuff. I just want to tell you a quick story that I I do proactive stuff every so often, like when I get busy, I drop the proactive stuff, but when I kind of have time, we proactively, or I reach out to podcasts and say, Would you like me as a guest, or could I be a guest? And I reached out to this one woman didn't know her. Saw that she had a podcast that was aimed at women. She just had a baby. She was starting her own business, and it was called Self Start. Her her name's Megan. And I reached out to and said, Megan, my name is Teresa. This is what I do. These are my connections, and even, even that saying I've interviewed these people on my podcast, like, again, that elevates me. Would I... Could I be a guest on your podcast? And she said, absolutely yes, which is lovely, because on average, you don't get straight yes. It's like, you get a lot of people just ignoring you. So be ready for that. So she came back and said yes, and she had a brand new podcast, so like hardly any download numbers, and I went on. I made a connection with her. We stayed in touch. She came on as a one to one client of mine, after watching me for a long time, and then she recommended me to someone else who is also now a one to one client from one podcast outreach and a teeny tiny brand new podcast. So if I had sat there and gone, I only got podcasts that are like, X big, I wouldn't have even had that conversation. But I have made you know my one to one work now is, well, it's just about to go up to 10,000 from one to one, but 8000 like for one to one work, just from reaching out to one person's podcast and times two, because I've had two clients at the back of it, like you just don't know. So one, don't be swayed necessarily by Okay, they're tiny. They're small. They haven't got a humongous audience. Like, I've still gone into people's memberships and spoke to like 510, people. Like that does not bother me in the slightest. So don't think about it from that. And the other thing, which is the mindset thing, is the you are going to get people just straight up like you or say No, and it's a numbers game. Set yourself a target of I am going to reach out to, and I'm going to keep using podcasts as an example. I'm going to reach out to five podcasts a week. And when you reach out to those five, whether they say yes or no or nothing, you give yourself a high five, and you go, I'm amazing. Well done. Next week, another five. Next week, another five. It's just a numbers game. You've just got to have that thick skin and that tenacity to just keep going.