And an, I can I tag on to a couple of things there that I just particularly, for this audience and everyone in the sector, I just want to underline a couple points. You know, if you go to our site, you can see our our logo is is a ripple. Some people think it's a seed, which is awesome, too. But, you know, the idea is, is pretty basic, we start with ourselves, we we create the change we want to see in ourselves, and then we work outwards, or we emanate outwards. And it's both a metaphor and a tactic. Right? It's literally is the tactic. And I think that's the tactic that seems to get so overlooked in the sector, not not because of anybody's intention, usually, but just because of our intent to serve so greatly that we don't serve ourselves. And so to be on the podcast this week is really important to us. But I also want before we get into that, because I know we're gonna go there, I just want to talk about the idea of abundance versus scarcity really quickly. And you know, 10 years ago, when we, when we arrived at this name, it kind of like downloaded this name. We knew we were on to something, I think it was so surprising. And it's still surprising when we meet people in the sector who don't know us how they greet the name. And there's two reactions that are almost diametrically opposed. I would say, 90% of the people hear this spiel and say, Oh, my God, thank you. Right. Oh, wow. Like I needed to hear that. We hear that so often, from nonprofit professionals, I needed to hear that I'm not scrambling to keep up, I needed to hear that there is enough. Forget about that, even believing that I am enough. But that there is enough, I would say and I don't think we understood like how profound the idea of abundance would be in the fundraising world. And that's a little bit of a mind bender, and a little concerning. But I would say the other reaction we get maybe from five or 10% of the people we work with is absolute resistance, like hard core resistance. And I'm telling you, we've met with CDOs of very well known organizations who have flat out said, this is BS, we are competing for every dollar and if we don't get it, they do. And it's very, very interesting to observe. It's a little scary. It's scary and, and then too with compassion, and sad. And we can see like the work to be done, which is personal work. But so a couple of things to maybe if if you're sitting there listening to this going, I'm about to like turn this off and go to the next episode. Because this is all BS. I just want to point out a couple of things. When we say there is enough, we're not saying there's equity and access. We're not saying there's equitable distribution. But we're saying when literally when we look at the problems of the world, there's enough money, there's enough willpower, well, maybe not enough willpower. There's enough resources to solve them. And a lot of the issues that look like they're problems and scarcity or problems in distribution and are problems in compassion or, you know, problems in getting out of our own way to innovate. But it's very hard for us to see there's actually problems that relate to abundance. The scarcity is on thinking, right? The scarcity is not what's out there. But it's an interesting thing to unpack as we talk not just about the sector and self care, but self care of the sector, and the people in the sector. You know, if we think that when we are raising money for our mission, or raising awareness for our mission, that someone else has to fail, like someone else has to lose, if we look at the whole game as a zero sum game, we're not seeing much about what we think is possible for the world and for ourselves. And so I think that is often one of the elephants in the room that we end up talking about and, and managing to and dealing with and help people facilitating people through that process. When we work in nonprofits. Interestingly, you would think the for profits are way competitive. And we don't have almost any of that energy. When we work with for profit teams, they seem to be much more able to align on common goals, much more able to see how they fit, but another group that does what they do can fit to, but there's something about the sector that feels a bit off. And I don't exactly know what it is. But I know that we want to help with that. So I just want to add that that piece for this audience. And I hope it's I hope there's something there that can become empowering in this conversation. Because I'm not trying to be judgmental. But it's very interesting thing that we observe on almost every case, we work with a nonprofit team,