EP 207 - Sam Vander Wielen
EEllen YinAug 9, 2023 at 8:25 pm1h 5min
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00:00Ellen Yin
You're listening to cubicle to CEO episode 207. Is it realistic to make $1 million a year with just one digital product? Attorney turned entrepreneur Sam Vander Wielen has proven its possible many years in a row with her Ultimate Bundle, a collection of 10 fill in the blank legal templates, on demand trainings in a raving community of 1000s redefining the way coaches, service providers and online creatives protect their businesses. Even though all the contracts in the bundle are available in the template shop to buy individually. The bundle itself currently accounts for 90% of the shops annual revenue, we're getting into the nuts and bolts of what makes this bundle offer consistently outperform expectations despite as Sam self proclaimed selling a boring product. If you're looking for a fresh way to package or position your offerings to fly off the shelf, Sam's case study will open an entire world of new ideas for how to make even something so called boring a must buy.
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01:03Ellen Yin
Welcome to cubicle to CEO the podcast. I'm your host Ellen Yin. I quit my job without a backup plan and bootstrapped my first $300 freelance project into $2 million in revenue by age 28. On the show, you'll hear weekly case study interviews with leading entrepreneurs and CEOs who share one specific strategy that successfully grew their business revenue. Skip the expensive and time consuming learning curve of testing everything yourself by borrowing what actually works from the best and brightest mentors. You'll also get a front row seat to my founders journey through transparent income reports and behind the business solo episodes. Subscribe now so we can grow together every Monday.
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01:49Ellen Yin
What if you can make your revenue targets a given not just a goal, let my friend Frenchie Ferenczi, host of the Strategy Snacks podcast, tell you how in 'F Manifesting' a mini series to maximize your revenue fringy distills the genius she's gathered from 10 plus years of scaling startups in almost three years of running her own multi six figure consulting business into this subscribers only audio series where she's dishing the secret to doing the right work at the right time. So that making more money is a given not just a goal, how to harness your decision making power. So you stop second guessing yourself and can consistently move forward with clarity why the truth you're not telling is costing you big time, and tons of quick, easy ways to feel clear and confident about your best next steps in business. The juice in this private podcast mini series is definitely worth the squeeze. Or in this case, a listen. Go to fckmanifesting.com. We're trying to keep it clean here, folks. So think F word without the U. Again, that's fckmanifesting.com. To sign up for instant access now, we'll also drop a clickable link below in the shownotes.
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03:03Ellen Yin
Hey, friends today on the podcast we have Sam with us, and Sam and I connected a while back. I think it might have even been two years now on Instagram. And she is just so delightful. And this is long overdue. And the case study that she's bringing to the table today I think will be really just thought provoking for you and thinking about the different ways that you can position and bundle your digital products to reach more customers and to increase your revenue. So, Sam, welcome to the show.
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03:36Sam Vander Wielen
Hey, Ellen, thanks for having me.
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03:38Ellen Yin
Of course in SAM, you are an attorney turned entrepreneur. And just a little bit of real talk here. I recently discovered, I know that this is probably nothing like your actual experience as an attorney, but I recently discovered the show Suits on Netflix even though you know it's been around for like over a decade. And I am such a binge watcher. So I'm literally on like the second to last episode and I started two weeks ago which is like, if you do the hours on like how much TV that is. It's pretty shameful. But but
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