Yeah. So Chad's right, this all really began in the the kind of feeding grounds of what social media sort of became, you know, MySpace, when we say that now it you know, whether it's high schools or middle schools, people are still not even sure what that experience is like. So what I felt like really happened in that moment in time 2006, 2007 was, people started connecting with each other online in a really authentic way. And this story sort of represented that. And I think today that's still at the very core of what we do. I love that you guys keep talking about the way we show up for one person at a time. And that's really, that's really the goal. So everything we create every story we tell every podcast that gets put out or blog, short video, Tik Tok, whatever, whatever platform you're on, we really have in our mind's eye, like, we're holding that space for someone who needs a glimmer of hope, who needs to know that somebody has been exactly where they are right now. And not to devalue any unique experience on this planet. But the reason a lot of mental health challenges go unspoken, is because they isolate us, they do the exact opposite of what we need in that moment. They, instead of pushing us towards people, it actually pulls us away, it pulls us into sort of our internal space, it asks us to hide, it almost tells us hide that of you. And so everything we're doing online, is very true to what we were doing in 2006, which is being real about, hey, here's a story. And now we have, you know, guest contributors on our blogs, who share their story from different lenses. There's so many different stories to tell, it happens on our podcast. But really, I think what we're trying to shape in our work is to shape how we have these conversations. We're not trying to control the narrative or anything, but we're trying to help people understand that it's like, it's actually okay to say at the beginning of a meeting or podcast, I'm a person who struggles with depression or I'm a person that has anxiety or I'm in a hard season right now. Like it's literally just okay to be human, and to show to show yourself sort of as human. And so meeting people online is still a huge piece of what we're doing. Our social media team, our comms team, we have a social care responding team. So we're literally putting stories out there engaging people asking them to interact and to have a conversation with us, and we're meeting them in those places digitally. What I love about what Chad gets to do is translate that experience from online seeing people and really put the flesh to it right like I'm a person and I'm standing in front of you and you'll almost get to practice this, this muscle memory of being authentic in front of somebody else, which is a really rare gift I actually say it a lot. I think what Chad in the events team does is magic, because it literally in my mind changes the metaphysical space of that booth because you're sharing something that it's this energy that we all carry. And it's so often, you know, kind of hidden. And when we share it with one another, I feel like there's such a magical space that is created where people truly feel seen, they truly feel heard. And the biggest thing that we want to accomplish, whether you're, you know, having a conversation with us online, or behind a booth, is when you say, Hey, I'm that person who's been struggling, we now get to point you to help, we get to point you to resources, and you don't have to walk that journey on your own. We have a Find Help team that will help you say, hey, what's in your area, let me understand what's important to you as far as what a safe space would be to start counseling. And so we can connect you to counselors, we can connect you to crisis services, right there, it's really making the the resources that do exist, making those available and accessible for everybody, like right on site. And then in addition, if you're a person who said, I'm ready to take that step, but I really, I just financially, I can't do that. I could spend this whole podcast talking to you about why so many people who either have insurance or are underinsured or just can't afford simply, you know, the average rate in America is $125, $250 per session, an average person can't afford that. So if you already have insurance, it is still that you are I think it's like 70% of people with insurance still have to go out of network for mental health services. So nobody's, nobody's really covered the way that they need to in this country. And we find that across the globe as well, is true. So So basically, we have a scholarship program, and we are able to say, hey, actually, we'll meet you, we can help sponsor this, we are able to usually support somebody between three and six months, we know that it's not four sessions with a counselor and you're good to go. It's really having that safe space to sort of unpack to learn how to sort of manage and regulate and to unpack and then make sure that you're getting the care that you need. And so that's kind of the full spectrum. It's kind of like we can meet you online, we can meet you in person. But we really exist to make sure that the hope that you're feeling in that moment, when you feel seen, carries through with a practical kind of, hey, we can actually help with getting you to some support, we can make sure that your support network is a little bit broader than what it was when you came to us. And then we love that so many people are taking up this as their own personal mantle, right? Like, we exist as a grassroots movement, because it is going to require each person to feel comfortable to talk about mental health and to demand more for their mental health, you know, to demand more resources, we have a mental health crisis, a mental health shortage that was pre pandemic, it's actually only worse now. But we know that a support network and healing is actually broader than just having a therapist. It's actually having people in your life that know what's going on, that can show up in small ways to say I see you, I hear you. We just finished Suicide Prevention Month. And that campaign was centered around this idea that you are not a burden. And I actually think that was the most beautiful picture of what every person listening, what every person watching could do with mental health is to let those in their life know, hey, if you're struggling, that does not make you a burden. That's one of the biggest risk factors we find with folks having suicidal crisis is that they feel that their pain makes them a burden. And so there's so many ways that we can equip one another, feel comfortable practice these conversations showing up in small but tangible ways. And, and we know that that that saves lives that keeps people here and sees that their story can keep going kind of like what Chad said, like, we don't have to tell you, it's gonna be all right, and put rainbows and hearts on it. Like, we know that it's hard. And we're really realistic and honest about that. But we also know that it can get better, because we've been there. And we've seen that and so many people in our movement and in our community online or in person, they to believe that and have experienced that. Like I just saw someone commented on our Facebook fundraiser, I've donated my birthday the past five years because I because I have seen this get better and I want other people to be able to stay. So that's that's sort of the shape of what we do these days. And like I said, it can be real tangible. Like we have a an awesome high school program called Between the Bells, where we've got I think this last year, we had about 70 high schools that brought a mental health week to their campus that's distributing resources that was entering is kind of the entry point to be able to say what's really going on and I can't think of a group right now that needs it more than our high school students, and even younger, so. So there's all of these things. Is that we kind of listen to what our community is asking for, and try to respond in kind for, for letting kind of fill in those gaps. Because, you know, we can't make mental health counselors fast enough, we can't, you know, we can't get enough people into therapists seats fast enough. So there's not that's not the only solution. It's a part of sort of what we see as the continuum of this shaping and reshaping lives, communities, families at that individual one on one level.