cuz it's social audio, I know that I'm zoomed out, I'm I am terribly tired of making sure that my background looks nice and my hair is Okay, that looks like I've slept in the past week, in order to do a webinar, I'm tired, it's really nice to be able to come on here, I think it actually makes sense most for Twitter than any other platform where you are acknowledged for sharing your thoughts. It doesn't matter what you look like, it doesn't matter where you are, you are in a position to share your thoughts. And if it is a good thought, if it resonates, then it will carry. And so I think you're going to continue to see this reach, I think you're going to continue to see it grow. Because there is always going to be this innate need to connect. And
really does that very well, doesn't it?
It does. I mean, how many times? I mean, how many times can you follow someone on Twitter, but you don't know what they sound like, or you don't know what their accent sounds like. So it's really lovely to be able to get on, on spaces, chat and be able to really talk to other people, and especially people that you've known for a while, it feels infinitely more intimate. Because now you know, you know what they look like, you know how they talk. But now you know how they sound. And so I think that we're going to continue to see this. But I also think it is such a fantastic tool
for events.
And for being able to break down things afterwards. A really great example is I'm going to mention hokey Twitter. I see I see you hokey hokey Andrew. But after the games, there's a massive fan Don V. 757, who immediately has like, Alright, let's go into this Twitter space. And let's, let's have a therapy session and talk it all out. And
train last,
guys for Team loss. It's, it's our it's our trends with. Exactly, but you have that you have that immediate conversation back and forth that you just can't do in a discord or in a discussion board. Because there is that there is that lag while people are typing. And if you're angry, you're going to be typing for a while you have paragraphs and a thesis on what's wrong. And just
passionate about the team. Right? That's, it's traumatic, isn't it?
Exactly. And so you have, you have the ability to speak and also convey, but also what I think is also really great, too, is we talk a lot about context for social, and how tonality is lost a lot of times in written form. So if I'm being hyper sarcastic, and you don't follow me, you may not realize that I'm being sarcastic, you may think I'm being mean. And so it's harder to hide that tonality. When you hear someone's voice, you get to hear them laugh. You can hear him shy, you kind of do some action to them. So you're able to have a better context of what you're trying to say. So you're saying improved communication, connection to anyone around the world ability to talk about absolutely anything like Clinton was saying, we can talk about pizza, or we can talk about world peace. We can really talk about anything.
Well, pizza. Yeah, well, pizza.
So there's, there's a really great opportunity here, I think it really does marry a lot of what we're saying you can, you can go and go into a space and talk to a CEO of your favorite company. And you can ask them pointed questions. You can you can hear people that you've never heard from before, never spoken to, but maybe you meet a friend or maybe you you hear from someone that you want to know more about that you want to connect with or talk to. So it's just this really fantastic breeding ground for thought sharing.
And you're finding brands, you mentioned the CEO, you're finding brands are adopting this, are they? Are they open to coming on and sharing their personal story or being available to talk in person? Are you finding it happening now?
Some of them?
I think when it comes down to it, and I know you've shared some analytical tools with me, I think that that's what's going to have to happen for brands to feel more comfortable with spaces. They want to know the data they want to know was it successful is what is the goal? What can we expect? How many people were here? What was the engagement? I, I think that a lot of brands are going to be more open to spaces once there's more opportunity to really look at the data, because they're going to for better for worse. They're going to want to know if there's ROI. And so
we can we had that discussion yesterday. Are you using Daikon or any tools? What are you What tools do you use to track your Twitter spaces?
Honestly, I haven't used any I've been I've researched the ones that you sent me but for mine I do. Every Tuesday at six. I do uncheck chats or unverified the unconference and we do like an hour discussion and sometimes we've had had over 100 people in there, sometimes we've had bought 20. But it's really casual conversation. And I honestly, I have not kept the analytics because I, I'm afraid as a marketer, that as soon as I start diving into the data, the data is all I'll care about. And I'll lose sight of it.
And we had that discussion yesterday as well. But let me with that in mind, let me just chat to you about exactly what's happening here. So I'm going to throw to Kiki to run a, what we call a waterfall or what's now been called a cascade. But I can tell you for sure that we've got 38 people on the call. And that the speakers onstage collectively have a reach of 55,000 people. Now that steps we can take to the bank, we could take that to the Sony and say, Hey, give me one of your free tablets, I'll work with it. And I'll and I'll send that to 55,000 potential people. Or you can just do an ad on the TV and 1000 bucks a minute and try it that way. So we've got we're already working, we're already working, the stats is 42 people on the call. And there's collective reach of all of the speakers in the room. And we're using a site called the spaces dashboard, which is still in beta. And if you want to get an access to that, just simply follow that site spaces dashboard. That's what it is. And Andrew is very open to your thoughts. He's constantly making improvements, you can see there's a leaderboard, you can it tells you a lovely graph of who's in the call, who's which speaker has sort of more reach and etc, etc. It's a very, very cool site. The other thing I'm experimenting with is a site called Daikon, dir, a CRM. It's a paid service, that $2 a show. And it gives you a very robust stats about how many people in total were on the show for the whole length of it, how many people were on at the height of it. And everything in between. It's very robust side, I'm still playing with a bit from what I can tell. It's very, very useful data. And you know, with that in mind, let's let's throw to Kiki to do what we call a waterfall. The idea of sending this out to Chris, who's also in the call is actually affectionately called this tag a friend. Because if you go to the bottom right hand corner, there's a little feather there, you can just simply push tweet and it'll go.
Tag me, you can tag me. You can call Celine who's wonderful. And then tweeter spaces if you want. And on the count of three, we count to three and then we send it to the metaverse and that's why it's a waterfall. We send it out together not not everyone at the wrong time. So the count of three three
trying to make the sound more like a radio show, just as you know, complete disclosure when I when I was at school 992 I used to do a radio show after school on a Wednesday where I played the hits keep calla nonstop rock and I want to REM FM went for an hour and you know, I tried to get the guys at school to listen I actually ended up leaving school because I got bullied about it. But the point is, it's in my blood. I've been doing radio sort of shows since about 992. And I think there's a bit of radio in this this format so I'm trying to make it a bit fun and funky. And so I can tell you for sure we've got 41 People In the call, let's see whether that effect work because we're in the very early days of Twitter spaces. So we're trying all these things. And these stats will invariably give us the indication of whether it's worked or not. And we'll try the things that worked and what will keep those go and then we'll, and if they don't work, we want to try different things. So with that in mind, we've got two co hosts in the room today. I'm really excited about this Jia and Bobby. And they're, they're going to look out for me to make sure I keep on track. So I think Bobby's dropped down to Speaker she's getting very late there. So I want to just run the room on some more of the speakers that we have. I haven't yet heard from Louisa. And Jason is in the core not yet as a speaker, but we'll bring him in. But what do you think Louisa from them?
Sicko as it has been my experience, I think it Twitter Spaces has been mainly for social connections and friends, and people discussing personal issues. And there are some psychologists that are making their own spaces to talk to people they have, they pick up a theme. But what I haven't seen very much is brands to use it. I have proposed to a couple of brands, but in general, in the Mexican market, brands are mostly afraid of trying new things, they, they want to see things work on other places, and then they want to replicate that. I have been trying to change this point of view. But it's, it's it's really like a task over time, to help them to embrace new creative ways. You know,
I might have something for you here, Louisa. This is really powerful. So I'm using a site called spaces dashboard to prove that this stuff works. We did a word of
there mainly driven by marketers and marketers are mainly driven by that
data. So here's the deal. We did a waterfall, what we loosely called a cascade or what Chris is now calling tag a friend, we had 40 people on, we now have 49 people on the call. So what worked, that's data we can take to the bank. But the most important thing is that we are now reaching a collective total together as a community of 160,000 people, I can tell you that I'm going to send you this step. But wiser 160,000 people at this second in time, have the potential to come into this call and be part of this discussion. That is stat I'm going to keep doing. And our highest score so far is that we reached a total collective reach of 325,000 people, and that 700 People came on the call that day. That is that is steps we can take to the bank or to Sony or Samsung or Microsoft or any number of other brands that are dubious. We're right there. We're right there. You
know what happens, kids, I think it will happen, what happens in other beautiful spaces, that first we people we will be creating communities, building audiences. And when we have like strong communities and connecting with people, then brands will be interesting. And there, they are going to come here to sell some lighter stuff.
And you know, some people might say that, that that will spoil it. But for me, you know, and we have just been chatting to Bobby about this. You know, I've been running this for about an hour, it's an hour of my time I could be at the beach, I could be having a latte at a cafe with my wife having scrambled eggs. You know, I could be sitting in the backyard playing in the garden. I mean, I could be walking the dog. So if I'm, if I'm going to do this, I want to make sure that it's I'm getting a result. I'm having fun. I'm teaching people what I know, I'm learning new things. Yeah, some of that's about data, isn't it?
I love that. You know what I see? It's, for me Twitter spaces. It's a platform that makes sense with what I do and with my journey. I mean, I like sharing thoughts here. I love to open different lines of communication. I have learned a lot and I love learning. So I'll continue here
And it's a bit of a both. It's a bit of a two way flow, we learn stuff, and we share stuff. And by sharing stuff, other people learn, and by listening to other people we learn from them. But Brian, you've got two thoughts on this idea. I'd love to hear your thoughts as a marketer. Other stats really important to you. Can you see that becoming increasingly important?
I'm sorry, sorry. Sorry. I thought that was a question from
now. That's okay. Well, we'll come back to one that Louisa but Brian had his hand up. So just let him jump in.
I say for me, obviously, the ROI is where the what is my time investment and what I'm getting back. But I think what brands have a hard time with is the unknown. So like, you could host a Twitter space, and you could even sell 100 tickets. But then this medium is the power of having that expanded further than those 100 tickets. So it's really it's more of a trial and error scenario. And a lot of brands are risk adverse. So for me, I've been doing ama Boston spaces since January, since June, I'm sorry. And kind of bridging that gap where I'm pulling in brands of individuals, as to say I'll do the work all promote this. And all you have to do is show up. And so far, that's been advantageous. Where I had Rand Fishkin from Spark Toro who did and we had over 120 people.
It's a well, it's very fresh ground. But a couple of thoughts, you've got your hand up, George, and thanks so much for adding your hand because I know you'd love to just jump in. And I hope you don't mind that that's not a format that suits me personally. So I really respect that you've, you've jumped in on my format.
Absolutely. And I support you're doing it in your own style. The and I want to thank you for doing this. And I would I second the motion that I would much rather be doing this than eating scrambled eggs.
But you take my point, don't you that you know we've got a numeral
of Absolutely. Now, now, pleasantries aside. And I hope you won't take this the wrong way. I'm trying to add value. Her you enough to know that you're going to be fine with this. But I want to push back with you, on you about the stats. I do agree that stats are extremely important, of course. But what just happened with the stats is the way people mislead themselves with stats, I've got the same graph up that you do the spaces dashboard curve. I've looked at a lot of curves in my life. I've taken advanced experimental design on the graduate level. And I can tell you absolutely, that the cascade had no effect whatsoever on the the curve is the slope of the curve did not change at all. There was barely a hiccup, it continued at the same rate it has been going on. If anything, just eyeballing I haven't used any stats and advanced statistics on it. But I can I bought you can I bought in pretty well tell that the slope was was greater 3035 minutes into it. And we did the cascade about 46 minutes into it. And the slope of the curve if anything went down. So you got to be what I'm saying is I'm not trying to be argumentative or contrarian. What I'm saying is be very careful about stat, when you experiment, and you try different topics, and you do X, Y Z differently. It's very easy to get misled. Because correlation does not imply the causation. You have to see what the mechanism is. So if one if one topic works better than another topic, statistically, you still nowhere until you know why that topic work better. Or why that technique or whatever.
The Hawthorne effect couldn't.
Right, exactly. So be exactly. So be very careful about the conclusion that you draw because you're gonna, you know, you're gonna mislead yourself.
Well, can I ask you then, but I'm really interested in this. Because if we were to go to a brand, say Sony and say, hey, look, give us your latest camera, we'll test it. And we'll just share the results. Just say just for fun. We'll just try this experiment. Give me your latest camera and I'll try it out and then I'll do a Twitter space about it. And they're going to come back and say well, okay, if you could do one of these stats, well, look, I'm getting 700 people on my calls and I'm getting a 55% spread of women and they're about 38 years old and, and they're staying on the call 68 minutes on total and on average there and oh, wow, okay, that I can get Gen which only gonna cost us 100 cankers?
Yeah, exactly what they'll say, because I was a marketing consultant, and I've been through this many times, what they're gonna say is who the hell you are, they're gonna say, Well, I mean, this naturally, I mean, this seriously, they are gonna, they're gonna say, can you influence myself? Sure, I'll take a flyer, I'll go on one of your sessions, or you give me a freebie, which you'd probably want to do to attract people. And I will measure my sales before and I'll measure my sales after. And of course, these kind of tiny numbers are not going to have any effect on a major brand. But if you could, if you could show them like I did in the seminars that came from my focus groups, if you can show them that, yeah, I can get, I can get them the leading influencers in a particular area. And you could play them the tape. The recording used to be called the tape. You could play them the recording, and they could hear the influencers turning around, they could hear some advocates for particular product, and a bunch of skeptics. And then the skeptic started asking questions. Instead of asking, how do you use it? What's the price? All the Buy Now kinds of questions? This smart they know they can hear? So qualitatively, they will get very persuaded, no matter what your stats are, in fact, they're gonna, they will scoff at and laugh at your at your stats. Because I've been left out enough to know, believe me, I found this out the hard way.
Oh, let me run the rim on that. I'm, let's run that as the template let's run that as the benchmark. I'm not sure I totally believe you there, George. So I'm gonna, I'm not sure I totally believe what you're saying. Run the risk, do not
believe everything I say just what do
you think Kristin?
Hey, so I totally get that. And that's I, I agree that you can become blinded by your stats. And you can have cognitive bias where you, you let you you lean into the stats that are going to tell the story you want to tell. However, however, I do think that it's important to note that I've done a lot of influencer work and I find that the lower stats don't necessarily equate to lack of value. Micro influencers tend to have an incredible opportunity. Because because they're not well known, because they don't it doesn't feel like an ad because it feels more authentic, it's more likely to convert like that's, that's another prop. Like if you look at Instagram, just look at the change that Instagram has gone over not not the platform, the way the platform has been used. Since Tik Tok came up tick tock started becoming the celebration of authenticity. And so now on Instagram, you're starting to see the same people who everything was curated, and everything was perfect and everything was filtered into oblivion. And now you're seeing reels and you're seeing video content where it's going to take that stuff where we're Photoshop isn't enough if you want to be perfect and so I do agree that you can be blinded by the stats but I think that what's happening is there's an entire niche of micro influencers really want to become attached to brands and so you can get them for significantly cheaper than you would for these like celebrities where we all know they're pitching we all we we know that you didn't really use that like you didn't go to the gym you got you got a tummy tuck like we all know like we know that that's not what happened versus micro influencers where you get to see what it looks like in their home you get to see more likely what what they're using these products for. I think that I think social audio can create the same thing.
Do you think to the spices can play that that game? Do you think we can? I'm not saying I could do it I'm not saying I'm going to approach Sony but I'm talking I'm really fascinated by the stats because as I said to George, I could be having scrambled eggs on toast at the beach right now. And I agree that I'd rather be doing I'd rather be doing this but the point is that I could be doing so well for me my I need to prove the ROI to myself but do you think brands will start looking at this data? I'm really fascinated by this discussion that's really important.
As more data is available, they will definitely become more involved. I think you'll also see social listening takeover. So now the you're gonna have like, how can we have tools? So if I if I was in here, but I want someone to be able to to scrub it later to find out Were there any quotes about my product or service? Was there an objection about my product or service? I think what you're gonna do is social listening is going to take over, you're also going to see more social data. And then brands really, you're going to pay attention because it's, it's always going to be quantity, it's always going to be quality over quantity. Yeah, I would rather get four people in the room, who are going to listen, and who are going to do the desired behavior, versus 100. But they just listened to me, and scoff and go on about their business, and there's no conversion. They didn't do anything that I
might bring Briony of Ryder apply, given that you've got a marketing background there. What do you think, first of all, what George said, but second of all, what Christina says, and I'm really interested in asking the question, I love stats, but I know that I can get biased by them. But what how important will they become in this space? Do you think Brian, but the idea of stat proving the businesses that this is worth doing?
I mean, it's still going to be the calling card. What are we paying maybe an influencer to host a space on our behalf? I think the sponsorship element is still out there as a possibility in the near future. So for example, that that candy company we were talking about the other day, if we approach them and stay, we're averaging at least 100 people per space, throw us $1,000. And you can be the sponsor for a quarter. I think that could be feasible, where they're not having to invest much of their time, just the maybe initial investment to be a sponsor. Yeah.
The reason I say that is a guy, Kate,
I could not agree more with Brian and Christina, it's been this has been done in the pharmaceutical industry and the agricultural industry, since 1972. I know cuz I, I introduced the idea to them. And he did it over conference calls, they didn't have this kind of audio medium. But we did it over conference calls, and it was tremendously successful. It's used to this day.
Well, wow, I want to pick up on this, I do want to run the room on this idea. Because Twitter spaces is evolving. We're going to talk about how it's evolving. And we're talking about that right now. But I know for sure that several of my very good friends, were approached by Microsoft and said, Look, could we give you a Surface Pro? Can you just use it for a year and talk about it? And they said, Well, okay, I'm in. Alright, I'll just, you know, just send me one in the mail, it'll turn up and I'll just use it. And I'll make a few comments here and there. Because they know that a Surface Pro watch is going to cost a couple $100. And how much would it cost to put that equivalent amount of advertising in the paper. So several of my mates got Surface Pro sent to their house. And you know, they just had to make a few comments here and there from time to time. And so there is value in that proposition. But I'm just wondering whether it'll start to play out here. Lisa's got a hand up. So we'll go there. But I also want to run the room with Ruth in Canada, and also amber in Dallas. So but start with Louisa. Let's just wait for you.
Thank you. Well, I agree a lot with Christina. And Brian said, I think right now managers, some, not all of them. But most managers are focused on results and budgets. And they're not focused on building or a haste in the brand. So sometimes they discard great ideas, because they don't have a strategic vision. And they, we, they need to rethink the way of communicating the consumer. And we as an audience and communities, we're changing habits. So there are not many players in the market. You know, there's no other Facebook, there's no other Instagram, or even another Google. So some people say they are monopolizing the market, but there is where the people are. So there are more than media, there ecosystems that have to survive on something, and that something is advertising. So we think to rethink this way of communicating and creating communities that have to survive, not necessarily advertising an audience. Juicing to the audience, as well. Something
but if
you do,
it's key to connect people to to build new relationships.
Totally agree totally agree. With that in mind, Ruth in Canada, in a very small town, I think in the top of Canada, you're calling in to talk about the guest the Canadian point of view, I'd love to hear your thoughts on what we've been chatting about so far. And how does it relate to your your tribe, your community?
So yes, I live in northeastern Alberta, in a very rural area. I have found Twitter effective in politic political race, and I'm starting to experiment with it in marketing. And so I'm very interested in the conversation tonight. Results and budgets and yes, stats. I think like people have said, when you can show that you're going to get results and make money, it's all about money, right? If you can show that you're going to bring money into the company, they're going to be interested in what you have to say. And Twitter spaces is so new, we're all kind of trying to figure it out. At the same time,
I think that's what we're doing. We're actually trying to figure it out.
separately.
But with that in mind, Amber in Dallas has a lot to say about this, because she's she's currently trying at different variations on this theme. She's very, very well placed to have an opinion. But before that, but but just in case, there's people on the call that don't know who you are, and but can you set the scene by what you're doing there? And how does that relate to what Twitter spaces is doing currently?
Can you hear me? Or is there a whole bunch of background?
There is a bit of noise and kids applying for the other?
Why don't I step back in and three minutes and 22 seconds while we win the game? And then I pop in with?
No worries jump? Yeah, guys, fine. But look at what we might do. I want to bring Bobby in for two reasons. One is it's so late, they're in London. But second of all, we had a really powerful conversation about where Twitter spaces could go with relation to the replay. There's four things we're going to talk about today in general, and I'm going to bounce between them the possibility of a replay the possibility that everyone can do Twitter spaces, the possibility that you can actually add three tags? And is it worth doing Twitter to add Twitter tag ticketed spaces?
Before you do that? Before you do that, can I just announce that I'm going to be making a twit a, an otter transcript of this, I'll put it up in the nest in about a minute or two. Wow. So thank you, so that anybody who has missed anything, here, you can go look back in it, I apologize for not announcing it beforehand. If anybody has an objection, I will immediately erase it. Okay, Hearing no objections, I'll leave it on. But if anybody feels violated, I will definitely remove it. But for the time being we are we are running a transcript, the link will be in the nest, you can click on that, watch the transcript as it's being done on otter. And if you miss something, or have to step away for five minutes, you can come back and read it Sorry for interrupting.
That's, that's great. That's that's actually perfect timing. Because what we're talking about here is the idea of that Twitter doesn't yet and the big big capital letters yet have a replay function, or an inbuilt, natural, easy to follow recording function. So with that in mind, Bobby and I and several people in the group today are doing some experiments. So I'd love to throw to you and what you think might happen here, as it relates to haps, which is the site we tried, but and as also like, what you think Twitter might do? Do you want to run us through what you did today, Bobby? She's she's still there for a couple minutes to get the mic. She might be putting the kids to bed, or she's not there. Okay. All right. No worries. I'll run around that room again. I want I want to go back to GE who is the co host today. Just to wrap up what we've done so far, and maybe reset the room a little. What do you think of the main takeaway so far? And maybe we could start there with with what we've talked about so far, and what's coming.
Right. Um, thank you everyone for sticking with us so far. So today, we will be discussing the Twitter spaces and how are you using them? How are they going to evolve in the future trends and things like that, and this will all bring us back to Statistics. Social media analytics, analytics is extremely, extremely important. And it's not just to see how well your brand is doing but also to see and to read and what this means He says are doing right now, because the topics that we formulate to you is based on research and numbers. These numbers will will be very important for us for later on to determine what topic are we going to discuss today, the 2022 social media trends by talkwalker. And HubSpot also highlighted the social media trends that are coming up for 2022. And how that will help you as a brand as a marketer, influencer, it's anyone. But these strengths came from statistics from numbers. I agree with Christina to some extent when she said that she doesn't like to look at numbers right now because it kind of it kind of takes away the fun out of things. Now Now you look at it as a job like okay, now I have to measure everything, I have to measure this, I have to measure that. And if I miss something, then the whole formula will collapse. But at the same time, I am a fan of analytics, I love social media analytics. And because it truly helps me my topics, what I'm going to speak about, it helps me stay in with a trend with a topics with following what's going on right now with brands and everyone how I can be of help to my, to my audience as well. Starting, I think that the sweet spot is where you measure you provide a balance of both you provide says where you use it for beta testing, for topics that can help you that can help you with your marketing funnel that help you grow your communities and generate income, I'm sure we're all here on Twitter, because we all also have businesses, you know, we still need to pay the bills, you know, so and the other half, on the other hand, you can start spaces where you can just have fun with it. So, and finding the sweet spot is the tricky part. And that comes with practice that comes with practice that comes with reading the numbers, all these social media analytics. Like spaces dashboard, Andrew Lyons was here. And he mentioned to me, he just DM me and he said, If anyone would like to hop on space dashboard, just DM him. And then he will give you an account and then you can just start tracking. He's amazing. And any feedback that you have any feedback that you have on this basis, things that you'd like to see, like, for example, I just requested him like, we don't see statistics for posts. And why is it important to see a co host statistics because that will help you later in the future to vet speakers. When you're hosting spaces when spaces explode, and wish they will by the way, once spaces explode, you will need to vet people a lot of spaces will be going on a lot of people will be speaking how are you going to know which spaces are which which speaker is is a better one to bring into your spaces? Statistics is the answer. Because when you go into someone's dashboard, and then you see oh, this person co hosted this many spaces with this person or that person that will help you understand, okay, so I can I can get this person, I can invite them to come and co host my space. So this is why numbers are important. And updates come with numbers as well. For example, why spaces weren't rolled out in Android versus iOS. Why Twitter spaces is taking over, for example, clubhouse or vice versa. It's, again, it's numbers, it's analytics. I come from a medical background. And I love what George said about experimenting and trial and error and how it can mislead you to you know, the dark ends of numbers. So just test, have fun with it. Enjoy the spaces come here. See the topics, listen to people. And this is what we are here today. And we're we're all discussing and share experiences on what's new with Twitter spaces, how it can help you new features, what are these new? What are the purposes of these new features? How It can help you how can you use Twitter spaces? Or even if you don't have one? How can you start? And where do you start what to talk about. So this is what we're here today. Thank you so much for joining us today in this awesome session. Enjoy your time and please don't forget to write down your takeaways or recommendations experiences from other connect and get to know everyone.
I love that brand. We might do that at the top of the hour. Look, I've got a couple of pieces of really, really exciting news. This is really this is happening live as we speak, Bobby and host to learn how to pronounce your name right. They might come in come into the call if you've got time. And hello. Yeah, but tell us tell us what you're doing. If you go to Bobby Baker on Twitter, she has a Twitter live version of this. This is really this is really revolutionary. I've just shared it now. How did you do it? Tell us what they're doing
not live anymore. It's not like I ended it but it was for the purpose of tutorial but yes, I did. Test, it works fine. It's on my, I will share it here so you guys can see, but you continue
in the nest describe what you did.
Okay, oh, it's long story short in the nest, but I was saying to keys, please let people know that we're doing we're running a test. So pretty much what I did, I streamed just a little bit of this space to show people that you can multistream your spaces on all other platforms. So pretty much I screen share with Twitter, well, the dashboard, Twitter spaces dashboard, so people can see the transcript and who is speaking. So I just screen share that bit of the screen. And then just grab the photo because I mean, this is unplanned. But we discussed early with a little banner, I grabbed a photo, a screenshot photo on my phone of this space, though. So this was early on. One was I think 20 something, people 29 people, and then was over 53 And I I recorded it on OBS just a few minutes just to show what is possible with hops TV, and both the streaming so you can see
JPPs
Yes, hops
apps.tv. Actually, I'll pick up on this and I want to really pull this apart. Me personally, I might be the only one in the world that's desperate for a reply. But I'm pretty sure this is a common common complaint, we cannot replay our Twitter spices straightaway. And it really really really pisses me off. I want to be able to listen to it straightaway and hear what I did right and wrong. And listen to this call and hear the inflections and learn more about how to improve. So that's not available. So several of our buddies of putting their heads together to work out how to do this, we found a solution haps.tv, which is loosely described as Twitter spaces made Periscope, the very cool community. You can use it on your phone, and you can use it on your PC. And it's completely free. We've worked out a way Bobby has worked out a way to actually record the Twitter spaces and send it to Twitter, so that you can get a replay of the space. And it's pretty seamless to do. So with that in mind, try and explain what you did there, Bob because it is pretty complex. But if we can get this right, we can start doing this more.
I mean, it sounds complex. I have done this from early on on Spaces I've tested because I've been using hubs for a year. So I streamed the first space on hubs. I don't know was it March April, something like that. Of course, I was the first street thought but because I was interviewing the CO well the CEO of hubs, ma on spaces and they had the co founders so I thought it would be cool for people on hubs to listen to work our you know co workers say no spaces so I did that and then hasa leans so I brought him on hubs and I said yeah man do that do the spaces because on on hubs, people will jump and gain more is cross promotion. And plus you can go on straight from hops, you can go multi street so you go straight on YouTube, up to 10 pages or groups on Facebook, on Twitch on Twitter, and you leave your heart your well the hub's broke us there and your spaces habit for later on which you can download I use OBS so I tell you what I do. I go live I use OBS usually I just put one banner. I do not even share screen I don't have to but you wanted to share screen so should show people transcript if you are to use the video, right? But if you want just to have the audio, then I get the file the video recording that I have, then I will just convert it to mp3 if you want to use this for podcasting purposes, because a lot of people are you know into podcasting and they like to save and reuse that space is so this is great and and it's done very quickly. I have a little recording and I did a test I converted a little bit of the video live video a couple of minutes after I finish there, but you don't even it's very easy to record the whole space with spaces dashboard. Without even going on hubs if you do not want to, or multi stream, anything like that, all you do, you share your screen, but you cut through OBS, I'm going to do a tutorial and show you this. So keep an eye on that, that you can't only the screen that shows the spaces and the transcript, right. And you can stream that somewhere like YouTube, just one channel, because maybe you have you don't have everything else. Or you can do it with OBS, just record it and grab the audio is many, many possibilities. But if anybody needs help by, by all means reach out. I have on boarded. I mean hundreds and hundreds of people. And I do tutorials how to stream on hops. And I show people work because I know it can be a little bit overwhelming, especially for non techie people. So when I explain things, I think of them as they are my sisters that are not taking at all and it took the two hours my older sister just to join me in a block does Never mind learning obs and everything else. So
I had to push the button.
Yeah, exactly. She's like, I'm here. How do I enter I'm like, just click go live. But I don't want to go live. I don't have makeup. No, you don't have to. Because there is a pre live, you know, as as you found out early, you know, in my broadcast, we spent like an hour or three live, which is great because you can stay on pre live. You can set up your stream, you can put banners layer layout, you can even put comments, you know, you can put notifiers or call to action, or highlights say, your core plate you say hey, shout out to Jr shout out to Bobby Hey, look at that. Oh my god, George joined us again today. Amber, Eileen is here. Amazing. So you can do your shoutouts. But also you can put their Twitter handles or if they have a master class while the space gozone Because on the video, all this info is going to stay there. And people are going to go and follow the people that you have invited speakers co hosts. And that way we all work together to grow our community highlight elevate each other elevate that I am all about the community. So any way I can highlight other people would be amazing. So this is a great opportunity for that too.
I'm so excited. It's so exciting. Another George is bursting to ask the question. So jumping man or
question bursting? I am question. I'm at a loss here. Help me understand how this is different than the Twitter, sorry, the otter link that we have in the nest already. So at the end of this, Keith can can click on that, that link, the otter link, and he will have the transcript and recording of this session. He wants to listen to an audio recording audio and transcribe it now you not only that he can listen to it at one point to speed 1.5 Speed, you can speed it up, and it's a transcript. And what will happen is, it is a transcript being made right now in real time with a AI. But it will after this is over when I click off, it will do another run through AI and clean it up put in more punctuation, a deeper level of AI, it won't be perfect. I can already see plenty of mistakes that are going on in the in the in the transcript. Especially when when names were mentioned what Bobby was mentioning some names and haps. It didn't quite get haps. But you know, there were words it'll miss. But nevertheless, so I don't know why you need video for an audio medium.
Well, actually, let me pick up what you've said there.
It's a question. It's a question. It's
not a fight. George's question. No. That was my answer would be about multi streaming if you want because oh spaces, right. That is about multi streaming because you are doing you don't have to put no Oh, no pictures or anything. Just put the banner of the space. And you just say this is multi stream. So that means you are in spaces, but you're reaching people on YouTube because on my hubs, I have linked my YouTube, my Facebook page. I have my Facebook group. I have Twitch, I have Twitter. So simultaneous?
Yes, that's
exactly. And if I want to reach more people that will deal with hundreds of 1000s. I can stream in profile view, and it goes automatically to read it. And that is like a lot of people. Okay, so is about multi streaming, not about audio, of course, can save audio. So I hold on.
I love that definition.
Yes, that helps a lot.
So, otter is what the question I have for George, though, is, as a consumer who hasn't got otter, Can I listen to this later? Or do I have to pay
and listen to anybody? Anybody on here right now? Click that link. Fourth from the right, that I post? Yeah, you can get on there. And you can watch the transcript. Amber's doing it right now. I know. Because she deemed me but or tweeted, or whatever she did. And, yeah, anybody, you don't have to be a member. And and it'll be there until I take it down. So if I leave it up for the next year, it'll be up there for the next year. And I can download the mp3, you can i i think you can I'm not I know, you can get the transcript. I know you can. I know you can read the transcript, I believe so I'm a member of it. So I, I don't know what I can do and can't do as a as a guest. But I believe a guest, a guest can I believe pull down the transcript. Or you could ask me, you know, I know I can get the transcript in many different ways, with the names on with, by the way, later on, I can go back. And I can identify the people. And it will match voices, it'll go through the whole transcript. And every time Keith spoke, or every time Bobby spoke, it will label those names in there. I was just looking for a way to do it. While we're going while it's going along. I thought I could do it. I thought I could do it right now. But I can't see how to do it. But I'm going to contact the other people and ask them, Can it be streamed over haps or some other methodology? Because of its semi official Jojen is very responsive. If they can't do it, I would give
them can't? Yeah, I can't do it at this point.
Really interesting. Thanks for telling me. I was gonna context as
I know that, like, I know they sync with Zoom. Yeah, no, auto syncs with Zoom. So it must be quite close now that they can just turn it on. Right, they can just push a button. And that will be done. But I could have done a tremendous,
but I could grab it and do what Bobby was saying, right? I could say I could grab it a minute, or you have to let the AI run. So half an hour afterward. When it's cleaned up a bit. I could send that out over perhaps.
If Yeah, can I ask a favor? Can I ask a favor, we've hit we're coming up to the hour and a half mark. And we've maxed out the amount of speakers that we can have. And we've got four requests in the in the in the process. So if you've had a turn, and you want to just step down, would you mind taking one for the team and jumping out and bleeding? Some other people come in? I know there's about four speakers, including hosel. And who wants to speak? And I'd love to give everyone a turn. So if you don't mind? And you've had a turn, would you mind stepping down for me and and I'll bring some of it. I know there's about four speakers, including hosel. And who wants to speak? And I'd love to give everyone a turn. So if you don't mind, and you've had a turn, would you mind stepping down for me and and I'll bring some of the other people in. I'll just let you do that of your own volition. Amber's ready to speak. She's outside of a quiet space rather than the football field. And I hope your team one year.
Oh, yeah. So let's talk about what's really important. We won. But it was the last game of the season. So I had to mom so hard, happily, thankfully. But I am so my whole time. godson the transcript, of course, and I have a lot say, of course. And so when I was listening to Christina talk about the analytics and the data, there's something called analysis paralysis. And it's really, really easy to get lost in analysis paralysis, because data and analytics are so they're such drivers and they are a really, really good gauge of our ROI. Other if it's a reach, if it's time, if a time people are actually staying in this space and listening to the things that we're speaking on. It's very, very important. But again, getting caught up in that also doesn't lead to great content. Then we start content, right? Then we start worrying about who's here what's here who's talking when they're talking and then we forget about and then having great content leads to great community and great community has to be the end game without a vision Without that vision, you don't have any driver. And there's there's nothing to bring towards it. So the vision, the involved vision has to be a community, good content, and things of that nature. So those are kind of like the tidbits that I wanted to just touch on, because there were so many people saying so many great things. And I couldn't speak and I wanted to, but I didn't want to be disrespectful.
Yeah, but with that in mind, what do you think that? Because you're, you're you're examining quite a lot of new apps and quite a lot of established ones. What do you think that that Twitter has done in recent times? That really is worth noting, and I'd love to hear your thoughts on what's new, and what are the implications and what is new.
We lost you again. You there. Amber. I'll give you a couple of minutes to speak. I think we might have lost Amber. Adam, you've got some thoughts while we're waiting for Amber to jump back in.
Slowly, so obviously, social audio is now you know, phenomenal.
Matrix,
right. And Twitter live is great. I mean, Twitter's just seems to be cutting edge and doing more in the last year and a half, and they've done maybe in the last three or four years. And Twitter community. Georgia can speak on that. He is a you know, yeah, I'll let George speak on that. But I mean, I just think Twitter really has stepped up their game. And, you know, I've been on here for a very long time. And I'm not I have never been more happy than with what they've done now than before. And in terms of haps I think it is a phenomenal
app to use. at no charge. And that's great. And, you know, I you know, I think with the metaverse, you know,
you know, a number of companies coming into the metaverse, this is going to be a huge part. You know, we'll be walking down the street with a pair of glasses on and listening to someone talk. You know, perhaps some AR going on. It's all about game. We're done. Wow, wow. We're, you know, in our day, and
keep that in mind. I love what you said there. But we do have a lot of speakers in the room. And I am the was first I just wanted to throw back to that. I do appreciate what you're saying there, Adam. But I do need to keep the conversation moving. And I hope we got a clear signal for you now. And would you like to continue with what you're thinking?
Yes. Can you hear me? Loud? Clearly? Yeah. Awesome. Okay, great. Thanks, guys. I appreciate your your patience. So anyway, back to the things that are huge, huge things that I was listening to and I want to speak on, is one of the questions that was asked is What do we think about allowing everybody on Twitter being allowed to open their spaces, that's going to be really interesting, because not everybody brings a set of content and a sense of community to other space. So it might get very fragmented, like very polluted. So having to shuffle between different spaces to find a space where you can actually bring an ad, or takeaway value is what's going to be interesting as they do it. However, the fact that they're pushing out so many tools at such a rapid what's what seems like a rapid rate, but what I'm sure they've been working on, is so imperative. And it's really good because of the fact that they're keeping up and they're actually almost ahead of trend on multiple other platforms. So it's a race for these guys. But whoever stays in it for the marathon is the one that's actually going to win. And that's what people want. They want to come out fast. They want to take it but when you come out really fast, you end up losing momentum. So they're doing very, very good.
In Mind anybody you think that clubhouse will become Meerkat? Were you there when that happened with will will clubhouse become my space or is it a different scenario
of houses starting to release, they actually have a new feature that they're releasing on Wednesday. That's probably the coolest release that I've seen yet. They're also adding some gamification, which is really neat. And they're, they're trying to pull out stops to keep themselves in the game, because so many people were just so bored. And it became so diluted. So things are starting to get things are starting their season is starting to change. It's too soon to say anything. Again, this is this, like, we've spoken all before. And this is one of the things where I look at my 15 year old, this is what we're paving the way is for that generation. And this is what they're going to have versus the MySpace isn't the Facebook's, they're going to have the metaverse, they're gonna have the Oculus, the spaces and they're going to have things of that nature. But clubhouse is keeping up. And they are going to release a replay feature very, very soon. Now to see if Twitter does it first or clubhouse we'll see.
It's really quite amazing. Because without a replay function, and without the ability to re record, I think I'm going to get sick of Twitter spaces because I'm really hanging out for it. And I'm patient, because I'm a Twitter dude, I love them. But I'm not going to hang around forever. And I think that's what you're talking about. There's so many other companies pushing ahead, if Twitter doesn't keep up, and they have to up to now we're gonna fall behind. But with that in mind, I want to bring a couple of people in on the call, Eileen hasn't spoken yet, Billy hasn't spoken yet. And I do want to give everyone a turn, I think that's very much a part of my brand. So I learned I'd love to hear your thoughts so far of what we've been chatting about,
you know, that you can record right now as a host. That that that is available. If you go into your files, your are able to
let okay. And we know that you can request the files and they take several days. And they come in a really bullshit format that no one is not very useful to anyone else. So
I was able to download mine within a matter of an hour,
but not as an mp3. You can't you couldn't you can't repurpose that as a podcast, it's it's not a practical solution, I'm happy to go on record as saying that it's not a practical solution, you don't get the replay. And you have to request the files and it takes several days to get them. And,
and not to enter and not to interrupt rudely or anything. But there's so many platform which all of us are acknowledging are aware of that we can do different streams to push out our content and different plant platforms as
I just don't have time to wait. But you just don't have time to wait.
No, not with your intellectual content. Because this is something important because later it's not going to be your intellectual content. It's going to be something from some Asia, you know what I mean? So it is important to grasp hold of your intellectual content as soon as you
because you remember the inflections, you've got a bit of space in your day, I don't want to come back three days later. And remember I was talking about on the Tuesday morning, I've already moved on to my next podcast.
I had somebody do that to me. I had somebody do that to me. And I was like dang it, I really forgot what I actually said. And I'm so sorry.
So with that in mind, I want to bring in Eileen and Billy and Amy, because I haven't yet spoken and they're in this. They haven't yet put their hand up. But I want to give them a chance to reiterate what we've talked about. What do you think in their island? What do you think the main takeaways are? We've been talking almost two hours now. So we may. Let's slightly refresh the room on the topic.
Hi,
thank you, Keith. Um, so one of the big takeaways there because i i Sorry, if I get cut out. Can you hear me? Okay.
Yeah, you were
right. Yeah. Was it transitions? It takes me out for like 20 seconds. So I don't hear anybody else. So something that George said earlier, because I've done a lot of data science and analytics about one cascade something just because there's a correlation doesn't mean causation. I really believe in I'm not sure of George's I know he's listening. I don't know if he's still with us. But I see him still on there. And then whilst we're on here, I want to test something else out to see if I can be in two spaces at the same time. And it appears that I can. So that's you,
you absolutely can be in more than two places. Yeah. Yeah. I
was very curious. Really, really. And the irony was that just before I came on board here, yesterday's takeaway was to like, for me, at least it was to research some stuff about what was happening with Facebook and what are the changes that they're making about their meta version, all of that. And I find it rather interesting and that there's a lot of hot topics a lot, a lot of views. Then I went on, um, the suggested or recommended spaces where were the new tab? Yeah, yeah. So there's a, there's one running currently with about 3300 people about that very subject, about what's going on with Facebook papers. And then yesterday, they run out just a simple thing about what to call Facebook, what are your ideas? And everybody's got some big heavy hitters on a case you do New York Times. So I can see why it's attracting a lot of attention. But it's curated for me, I find it very curious when, what are you thinking? And what's the polls? And then to see if like, is what you're thinking? And what are your What are your thoughts about what's happening around the world? Other people share that same thought? Clarity, I seem to be that in the bigger space thought. So it's like, if I'm thinking about something I quickly find that same evening, the larger space isn't the same. Oh, yeah, I keep doing that. And I keep testing like everyone, I'm like, let me see if that's the same thing. With exception to some, like, you know, I know that they'll be on there, like some big games, I suspect. This is my prediction, that FIFA will be one of the biggest ones on here, like, like football, or football or soccer. Yeah, there'll be one of the biggest ones on here. But but one of the biggest music, if you're being mindful of that, especially if you're in data science, if you really know data science, and if you do research, like proper research, like I mean, like a research analyst, you have to be very, very cognizant, and very careful not to assume that this happened, because of is that that meant this. Most of the time is included. Of course, yeah, most of the time. Yeah, you'll find it, especially to a lot of data scientists. And I do a lot of research papers, a lot of it. There's always a bit of a correlation, but doesn't mean it's, it's, it's why, you know, there's this happened. And then consequently, this happened, it doesn't mean that caused it. It could have happened, incidentally, you know, to me, so yesterday, I was paying attention about how what time, we started the spacing here. And, and I was trying to say this, but I didn't want to like get into it too much. But when you open the space, it was a Sunday night. It was around the eight mark. Right? Would you say that was right. But the ESG time? Yeah. So in ESG time, generally speaking, on a Sunday night, it's when people are putting their kids to bed, trying to wrap up their evening, once their kids go to sleep, then they may have a little bit after nine 930. And then it'll pick up some momentum. So I was anticipating that, again, not a cause, ah, but it's anticipating that and it seemed like that that kind of went that way. And I also find that, you know, we get up again, because you're such a big account. Sometimes I think people are a bit intimidated to come to you and say, Hey, this is what I recommend, or the come to me, I'm like, say that to him, it, you know, recommended, let's see what happens. And a lot of times, they'll say, make this space shorter. So there's a sense of urgency to get on there as opposed to like, it'll be there. I'll get there, what this what happens, I'll go back for a walk. And it'll still be here, one, two subjects that are about a bit lighter hearted, you know, for people who are on Sunday, nice, because it's not a definitive thing. But people kind of wants me a bit lighter to chat about a lot of the time not everybody, people who have like, a very, very busy schedule, very heavy like, workload, they're kind of like to kind of want to move around whilst you're listening to somebody doesn't mean they want to engage, you just want to hear it. But letter subjects are definitely an ask. And again, I wish they'd come to you and of course, finds a lot of spaces to to say, Hey, what are your recommendations? What do you want to hear about? And how do you think that there's something can prove? So maybe that's something like, just his takeaway for you to think about? Like, what kind of feedback are people giving? And And are we open? I wish there was a little we were talking about this, but you go in, there's a little chat box, you know, not something that goes crazy. But whilst people are talking, you can kind of like just chat in like, not only like emojis to say I agree with 100, or yes, hello, or smiley, or what have you. But something a little chat box is saying, I agree with you on that. Or I wish there was something in there too, so that they can comment without having to interrupt or interject by by phone calls. Green
Room has that much green remains. I love what you've said there alone because yesterday's and this was a really good case in point yesterday. And George and I have had this discussion is pre conceived planned events, a better idea than impromptu events. So for instance, in the nest, and I'm very proud to promote this. We got the event today which you're very welcome to retweet and share but also next week, dares my mate from Sydney is doing a very similar thing to this on the idea of live events. We know what's on It's 11 o'clock my time next Wednesday, which is Tuesday night, were experimenting with the idea of, is that a better idea? Or is it better to do what I did yesterday, I had in my mind at that second that I wanted to do a space. And I just did it. Very impressive. I didn't think about it, I just did it. Now, we had 70 people on the call for no reason with no warning, which is not a bad result. But I had an I had a thought in my mind, like Bunsen, Jason was saying he just wanted to talk about pizza. He just had it in his mind that he wanted to talk about pizza. And he just went on and talked about it, impromptu. And I guess there's going to be room for both. But with that in mind, I want to bring Billy in, he's been waiting very patiently. And then I'm going to throw the ace to really bring home what we've been chatting about. And then I want to refresh the room. Give everyone a chance, if they want to, to leave with that feeling like they need to apologize because it is it is an ongoing discussion. I've worked out this is actually my style. But I am going to do a twitter poll about this and find out what people actually want, because I'm talking and I do go on a bit, but I'm going to I might keep it shorter if people want it. But Billy, what are your thoughts on what we're talking about today?
Well, first of all, thank you very much for inviting me to be a speaker today, I was happy to get that invite, thank you very much. I'm coming at this from the aspect of a creator, I'm kind of an audio nerd, so to speak. i The only thing I would say about repurposing content is you really have to frame it the right way. I, I'm not a big fan of just slapping my content everywhere because I have it and why not use it. I kind of believe first of all, in its in its purest form, the spoken word is an art form. And when you're speaking, let's say in a professional microphone, that sound is traveling an inch or two, and then it's going directly into someone's ear. It's a very intimate type of communication. And you don't get that with video, you're far away from the camera. If you have a lavalier mic on your camera, there's you hear the ambience of the room, and so forth. And when I do a podcast or when I talk to people about creating professional audio content, I always tell them, you're talking to one person, it doesn't matter if 10,000 People listen to it, eventually you're talking to that one person. Okay, each person should have the feeling that you are only talking to them, you're going to use your inflection, you're going to use your vocabulary, you're going to use the way you time, your your breaths, can't by hand gestures, you can't rely on your looks, you can't rely on graphics, you have to rely on your ability to convey emotion through your voice. The primary way that I consider audio content, when you take a video and you just strip the audio off of it and throw it onto a podcast, it's not the same thing. And also to in this situation here, you know, all of us are, we have 40 Some souls on here. We're all reacting to each other, we're all contributing to the conversation. And this is all happening in a particular time and space. And someone who happens to be just listening to it as almost a third party. Okay, because the conversation is happening between us. So there's almost a voyeuristic component to that person listening to this. So therefore, to take this audio and repurpose it, I would, I would probably be very careful to set out some talking points to the audience, explain what my points are. And then say, Hey, here's what Keith had to say about it. Here's what you know, GEA had to say about it and really break it down. Rather than it's just, it's it's different when you form content, and include it in different arenas. And that's probably my only point for today. Um, you have to be very careful how you repurpose content, or it's going to lose its effect.
absolutely does. I want to I want to cover that. I want to say that when I send my stuff, I send it to Twitter, and something else. And maybe not even there's something else. I'm on Twitter, I'm on Twitter spaces. I desperately want to find a way to send Twitter spaces to Twitter live, but that's because it's Twitter, and Twitter. Not particularly interested in YouTube. Not particularly interested in LinkedIn, not particularly interested in Twitch because that's not where I hang out. It's picking up what you're just saying that really, isn't it?
Yes, absolutely. And you just have to keep in mind that dynamic When you're creating audio, and by the way, too about analytics, a lot of the people that I've talked to really confuse how they apply analytics between advertising and content. And those are two different beasts. That's another subject for another.
mindshare may say, again, never the twain on Friday,
I don't know if you remember that song Friday, number one song for eight weeks, probably the worst song in the history of the world. The worst song ever? Number one for eight weeks hoof Go figure.
Yes. And it depends to like you mentioned having 700 people listening to your space on camera. If there's just 700 people, a random people off of Twitter, then you are casting a net and hoping to catch a few fish. But on the other hand, if those 700 people are professional photographers, now you have a whole nother dynamic there, you know, if half of them, buy a two or $3,000 camera, you have potentially 100 1000s of dollars in sales. So it's a it's a completely different thing with with content, the audience comes to you with most types of media that I've been involved in radio, including you find the audience, you cast a wide net over 10,000 people, and you hope most of them are interested in the cleaner that you provide. So you have to keep that dynamic in mind as well. Yeah,
I totally agree with you there, I totally, totally agree with you. And I just want to honor the fact that we've got a pretty big room and actually filling that filling the speaker slots up. So I want to give everyone a turn, and also refresh the room so that more people can indeed speak. As you you're in the call, I'd love to hear your thoughts on this. And then what we'll do is we'll do a refresh and ask people to maybe step down and allow some of the other requests to come through. So as what are you thinking? Actually,
could I wait until after the refresher because I missed a large chunk of it.
Okay, well, okay with that in mind, bro to Kiki to do what we now affectionately call a waterfall or you can indeed call it a cascade to chance to refresh the room, it's also a chance for you to take stock that we've been chatting for a while. And if you do need to go to bed or put the kids to bed or just go for a walk around the block, or indeed go to the beach and get your scrambled eggs. I don't mind this is an ongoing discussion between friends and we just hang out with each other when we can. But Kiki, let's do a refresh. And let's and let's ask some of the speakers
down. Sure. So as we are refreshing the room, and we're asking for some people to step down, and I don't mind stepping down myself after we do the waterfall. Also, it can be a cascade, if you tag a lot of people. So with that being said, let's just do the waterfall. At the bottom right hand side of your phone, there is a blue circle with a white feather and the plus button a plus sign. When you click on that, the space will pop up. And then he can tag keys. You can tag you can tag Jia, and Eileen. And some other people that you think would like to come to this space. So you can alert them because there's a lot of good content here. And we are talking about the new things that are happening in spaces. And then what we want to do we want to also talk tweeter spaces that is here, actually. And they're in the space with us. So we want to do that and on the ton of free. We're just going to send this to the metaverse all together. That's why we call it the waterfall and then when we tag people, he becomes a cascade. So on the count of three everyone 123 Let's send out yes. Have the sound effects that Keith has worked very hard to find the proper one for
a very specific brand of Temple Yes.
A special surprise when we have friend
thank you for joining and for sticking with the space.
So look if you if you don't if you don't mind, taking one for the team and stepping down if you've had a turn, I'd love to give other people a chance to speak or Dr. Cindy is in the room. I'm specifically interested in her point of view here. And several other people have requested time to speak but the room is full. So I'm just I just want to give everyone a chance to talk. But let me just refresh basically on what we're talking about here. The the actual Twitter space is called What new? What's new with Twitter spaces? We know for sure. The four things we're going to talk about and have been talking about are one, anyone in the world now? Can Twitter use Twitter spaces iOS and Android? No limit? No, you don't need to have a certain following. Is that a good thing? Is that a bad thing we've been talking about that you can, we haven't actually talked about this. So I might actually bring this up, you can actually have three possible tags. When you schedule a tweet, a schedule a session, you can schedule up to two weeks ahead. But you can only have one in the room. So you don't want to really go too far ahead. But you can actually add up to three different tags, entertainment, music, careers, whatever you want. And there's a possible List of 10. And you can choose three of them. The other the other thing we're talking about is the idea of ticketed spaces. Would people come to your event? If you charge $1? Is that a good thing? And you can apply for that? If you've got 1000 followers, and you've been doing Twitter spaces? And the fourth thing is, what is the options for replace, we've actually talked about quite a few things here. One is, and George has in the nest, a really cool otter transcript, which transcripts, crammed scrubs the words, and hopefully we'll be able to download the mp3, we're still deciding on that. So with that in mind, I want to just run the room again, we've got some new people in the room to talk. Let me just see who we've got there. Brent is in the room. He's a very avid Twitter spaces advocate, especially as it relates to accessibility. So tell me what you think, the new changes and what you think that might mean for you. Give me a couple of minutes to grab the mic there, Brent?
Well, I think I think the new changes for two or three spaces, once we can like post on desktop, I think hosting on desktop will be more easier for me, because I'm always in front of the lab. The what's
not, I can tell you for sure that's not coming till at least 2022. I'm very I'm as disappointed as you are about that. But it's not on the radar yet. But we do have some changes in mind. One is are you excited that anyone in the world can to do a Twitter spacey excited that the idea that you don't have to have the the follow alone. I'm
also excited about when they go into space. And they can speak but I can like us to. But and and and I can use the closed captioning to follow follow along in the space to see what's being said about.
Yeah, well, welcome. We're very working very, very hard. Hard on that. What I might do, though, is I might I might give everyone I might give everyone a half hour warning here. What we fictionally called the rate wrap up. And I won't I might just open the mics up and say we've been chatting a while. Why doesn't everyone jump in? And give us the wrap up? I might start with Jia because she is the co host and she's been with us diligently from the start. What do you think the main points are? Jia is we work towards sort of ending finishing off.
Alright. I just like to thank everyone on stage for adding your insights and your experiences, with Twitter spaces, with social audio, with communities and everything that comes with social media, and representing our voices and our communities online and our personas online as well. And today the topic was about what's new with Twitter spaces? And what are the changes? Why is this exciting? And how do you actually plan to use these features? Or how to how do you plan to use social audio in general. Now, a lot of us discussed social media metrics analytics, the positives and negatives of that as well. A lot of social audio tips from people on how that can enhance your voice. But also, you have to be careful with that as well connecting with other people, growing communities. And also how other platforms are also going to take over this and social audio is here to stay. And whether you're on board now or just watching. It's here to stay and it's growing because more people are connecting. I love what Bobby said is that you Bobby and Billy as well as that you're connecting with voice. You're stripping away every single thing down to the core of the person you're speaking with. The person you're hearing is But of course, this is who they are, it doesn't matter how many times you tried to fake it, or you try to hide it or edit it, it's still your voice. It's who you are. And we're also sharing experiences of how this can help you in the future. Also, while we were speaking, actually, I was researching how community and Twitter spaces will grow. And Twitter actually acquired a group chat app called sphere.
Oh, that is so posting news today. Yeah. Tell me about that.
Yeah, so sphere will be it's a London based app. Okay. So which basically will bring group chat to spaces, so I'm not sure yet. So they're, they're still analyzing, you can find that I will add the article. And my Twitter right now from TechCrunch. And sphere basically is a group chat. And they will add that to your to, it's a big social media. It's not a social media, but it's a chat app, where like, it's by groups. So it's not like discord, you know how like in all of the chat groups, you can, you can have like an individual chat, and then a group chat. So this is basically for groups where community, so I'm seeing that communities now will have spaces like like how they're doing it in clubs, as well, as clubs, you'll have the club. And then underneath the club, you'll have the members and then the members can start their conversations around the around the club, around the club. And so this is what I'm seeing right now. So it's growing, this just shows that this is growing communities are taking over brands, someone else mentioned that brands are not taking this, and they are trying to push brands to take to take control of this, but unless brands understand what communities are, and what revolves around their brand that can be there. From their brands, it's it's gonna be a long journey for brands, but for people, this is the time for the people. This is your time to dominate. So that's
a great, that's a great, that's a great sentiment, this is your time. So with that in mind, Amber, I'd love you to wrap up because you're as I said, you you are right here on the money checking a lot of apps. What do you think of the things we've chatted about today really resonate for you? And what should people take away from what we've chatted about today?
There's a million great things that were said today. And some of the people that had said it already left this platform for the evening or day, wherever they are in the world. But really, when she's saying when she is saying that is our time, that means that you as the creator, in any platform, social visual, the metaverse, what have you, you're the creator, and what's going on through brand partnerships, there's there, all of that is they're looking for creators that actually bring some content to the spaces. So whether it's talking about pizza, that's fun, that's some content, or a cereal war, we had a space on cereal war, which one was better, and who puts the mere milk in first and who doesn't, which there's a lot of people that I have now questioning their loyalty about, but that's okay, we had a great time. So use a crater are everything, these platforms getting involved in all of them, I don't recommend it. Let Chris and I play with that. Because we both do it and think quite a bit alike. But just know that there's so many platforms that are going to merge together and you're going to see something crazy, but now you have the ability to take your space and own it and have your intellectual content out there. So you can be heard and your voice isn't muffled. And again, when somebody was talking about sarcasm, I speak fluent sarcasm. And in a text message, it is not always taken that way. And so when my voice you can tell when I'm joking or when I'm not. So those those things speaking with each other. I think I hear Keith's accent in my head now whenever I read a message from him. Same with Bobby, same with Jia, just the people that we've made connections with and have friends with. And George, I hear your voice now whenever we message. And so these relationships are different because of the content that we're bringing in the friendships that we're making based on the social community. And that's the main thing is community, we have created one. So the community is not anything but inclusive. And we're happy to have everybody a part of it. The community is what's going to win. And all of us are the creators of our community.
That's all love it. Now we've been we had been chatting a while and I'm going to run a twitter poll this week to see what you think is the ideal time. I think I've reached my limit of what I think the ideal time is. So I might wrap up but the key here I'd love to hear you wrap up this as well because we have covered a lot lot of ground Sarah is in the core from Toronto, Eileen and Sarah Ireland and Sarah may in fact, key. This is something we haven't had happen for a while. But the idea of two people from a town that I've never been to meet in their town because of men, as a result of the Twitter space, I'm loosely calling that the key because I'm not in it. But it is a selfie instigated by this guy on the other side of the world called Keith, love to see you to get together but and I'll bring you in in a minute to talk about that. But Kiki, tell us what you think the really main points are today, because I really want to move towards wrapping up give me a couple of minutes here to get the market's bit glitchy.
While they're turning over Keith, I just want to say hi and really, really quickly. Maybe give it a try. Like when you will you're seeing something like that's it's writing a vibe. Do an impromptu what on the vibe like so. If somebody is hot on topic, like it's trending Hi, try it out. And it may not be your subject, but you're a facilitator. So give it a try to be like to say about it, you know, I mean? You said there
I learned because yesterday, bringing someone needs to talk about soccer, I learned nothing about soccer. And I'm not interested in soccer. So I can authentically talk about soccer, even if it was a trending topic. So you have to pick your topics, right?
I agree. And the irony is we've had somebody on with us, but just I think we just got for an hour a verified account, who was the general manager for a team? Yeah, did you not? Did you see that? Yeah. Can you if you caught on that? And I was like, DMing him to see like, how would he feel about it like, so he was just listening around, but I'm gonna say it has to be football or soccer, or however we word want to say it, or like something that you're comfortable with, you know, and you're comfortable with a lot of things, you know, give yourself a lot of credit. So, facilitator, you give people space to get to get their own personality in to contribute. So give that a go once? No, I will take
you up on that. In fact, one of the things I want to mention while I'm waiting for kicking, come back. I'm
here whenever you're ready, you're ready. Yes, next week,
next week, something that is very, very close to my heart is live events will lay or will lay not survive. And will we now that we've been out of our lockdown, everyone that knows me knows that we've had 266 consecutive days locked inside worse than a prison. But we're survived. And what now that we've come out of lockdown, are we going to rush back into the city to events? Or have we learned something from that? And this is something I'm very passionate about. And it is a trending topic. So it's actually picks up on your point, next Wednesday at 11am. And it's in the nest, my friend Dez, who's you know, super being from Sydney, he's going to be talking about this idea. Are we going to go to the city? Are we going to do hybrids? Are we just going to go online? Or is it a combination? So that that's a good example, I learned of trying to pick up a topic but also fitting within my format of having to have some structure? Is that sort of what you're talking about
there? Absolutely. So I know you always booked in advance, but like, I was just trying to recommend like you you're you're very like fasten your knowledge and it doesn't matter if it means it doesn't matter. Of course, it doesn't interest you. That's not what I mean. I'm saying it might be something that like you learn about doesn't have to be like, again, football or soccer. But if you like today was about like the Facebook paper or what have you maybe that again, that's not your interest. But if you see what's kind of trending, and then you gather some people around you to say and then they get to know you, they just get to know that your platform, your form your style they like when they see you, I'll be like, You know what, I know that guy Keith. And I know he lets me like engage with him. And that gives them a little bit of an idea of who you are, who the people around you are so very warm and lovely. When you've always had that we've always had like a nice,
it's a good it's a good suggestion. That's not my natural style, but it's a good challenge. I think it's a good challenge. I like to challenge myself and do things outside the box. And when
someone made me do like 45 minutes, five minutes can go really, really quickly. And then be like, Oh, I wish I would continue right. So yeah,
give us one two, leaving more as Amber said, you know, give him the farmer. And thank you.
Yes, I'm here. I'm here. I'm just gonna go sorry Amber, because he's asked me to just do a quick review. So we spoke about the topics and specifically the themes that are actually 10 Business Finance, music, sports, technology, gaming, work, news, entertainment, arts and culture, home and family and careers. And a host can add up to three topics so far. And they everyone can access the spaces it has been open for iOS and Android, we spoke about ticket spaces and the way to monetize and engage in social audio, and how much we are expecting. And we are trying ways to have a replay. So of the of the spaces, so we can use that in podcasts and repair polls. So these were the topics and that of discussion for the day. Thank you for joining us. And thank you for for having fun with us and joining back common unity
as Yes, that's right. The other discussion we had was we tried to work out what a good definition of community is. And we came up with a discussion, common unity.
Face group all use Twitter spaces,
and we all want to help and that's our common unity. With that in mind, Sara in Toronto. I'd love to hear your thoughts. You haven't spoken at all today. Did you get Did you get some value today? And what are your key takeaways?
I did. Yeah, very much. And thank you. I was driving earlier. But I was listening the whole time. Lots of great insights tonight. And I thought up a few key points that I wanted to kind of tie into what's already been discussed. So the first thing I wanted to talk about was regarding the analytics, and I really love what Billy said, too. He made a comment about how that's a whole other topic for another day. I would love to discuss that as a possibility. on future topics, maybe for spaces, Keith. Yeah. And one thing I wanted to point out with regard to the analytics, especially on a night like tonight is a perfect example. Sometimes those analytics can be skewed by what else is going on, on Twitter, or? Yeah, so for example, tonight, there's another chat going on right now, let's talk about the Facebook papers. And this is huge, huge news in the world of social media right now. And that's going to skew the results that we're getting here in this space, because there's probably a lot of people feeling divided on which one to listen in on. So part out sometimes the analytics aren't always, as someone else pointed out earlier, totally dependable, depending on what else is going on, while you're hosting. So something to think about there. With regard to brand sponsorship, and the idea of maybe spaces getting sponsored. I want to respectfully disagree that it could be a long time before brands jump on, I really don't think so. I have experience in this. Personally, I used to actually do. Back in the days when I was when I used to be a micro influencer. I was doing Twitter parties with brands. And then of course, there will always be brands who are, you know, behind the times and not really comfortable jumping in on new things. But there are also always going to be brands who are and willing to try these things. And I mean, I had that experience many times myself. So I see spaces, I do agree with the point that they might wait a little while just to test the waters and see how it's going for people, but I don't think it's going to be you know, I mean, depending on what your objectives are, and a whole bunch of other things regarding whatever their strategies are, I think we will see some brands jumping in on spaces. Before too long, I would love to see that nice to upsell. That's my
why
of being involved in social media marketing is so important. And what I love about spaces, more than other types of connection on social is that it's a great way to not just make connections, but we're in here all making relevant connections. We are I mean, every time you do a space, you probably gain followers from that space. And you're you're building a network but it's not just random people who are connecting with you it's people who are genuinely interested in the things that you're talking about in the art in the same kind of world. So it's a fantastic way to continue building your network and and connecting with people who are like minded.
So I love that about it too. Yeah,
I am. I just want to I want to move towards wrapping up I'm going to give Georgia the last sort of like the last session because he's such a great orator of this but I want I want if you could to wait for that. But goddess, Chloe, we've got as close you haven't spoken yet. I'd love to hear your thoughts on what you have thought of the main points tonight. And then I want to bring in Stacey. And then I want to give Georgia a really good chance to wrap up.
Hello, thank you so much for having me. I have really enjoyed tonight, this is just amazing. I have a degree in internet marketing. And I have been experimenting with different social audio live audio. And I've got to say that even though I'm brand new to Twitter spaces, I am really impressed with just the elegance of the interface and the sound quality. And I think this is going to be really, really huge. And what I've noticed the difference between Twitter spaces and other live audio apps, is I love the ability to add the tweets within. And I love how even listeners can interact with the emojis. So I found that to be just phenomenal, very different. And compared to the other live social audio apps. I think this is going to be major. I have jumped right into it. I saw a few days ago that it was released to Android. And I said Finally I can participate in this. So yeah, great talking points tonight. Thank you for having me. And I am super excited to see where this is going to grow. Thank you haven't You're very
welcome. And with that in mind, I just want to pick up on what you've just said there. One of the major advantages of Twitter spaces I've never seen this done anywhere else is that you can put tweets in what we call the nest, what I would have called pin tweets before this format. And with that in mind, as we've been speaking, it occurred to me that maybe my Twitter stir going last. So I've actually created as we speak, a Twitter poll, which I'd love you to type party.
Oops, you fade it out.
Keith, we can hear you can't hear you. It's
yeah, it's the it's the three hour chairs. Yep.
So he just he goes,
I already created a poll. There he is. Create a poll right now.
So um, can you believe what I got rubbed on my own show?
Yeah, no, nobody muted you. I promise. Good. I know what happened. I know you were testing out your new battery. You have said yesterday, you're a new battery. Yeah, cuz you have the proper plug in style. But I'm going to your polls, we're just going to go on your. So this is what I'm
saying that the features of Twitter spaces are unbelievable. So I if I'd love to hear your thoughts on this, maybe my Twitter spaces are going a bit long, and I need to shut myself up. But I'm going to run this Twitter poll for a week. And I really love to hear your thoughts should they be 60 minutes, Amber suggesting 60 minutes with a 30 minute tail wind up. That's what she calls the honeypot. I love that. I love that. Should that be about two hours, which is what I'd probably natural due to maybe too long. And other I was gonna say whatever. But that's just a bit ambiguous. So I'd love to hear your thoughts is 90 minutes, the sweet spot maybe. And he also has the power of giving me some some intel. But most importantly, moving forward and picking up on what Sarah has said, brands will be able to adopt this because they can put something in the nest for the listeners to do. You can vote on this. Now while I'm talking. I'll give you something to do now. And we can see now that we've already had nine views or nine times valuable. I'm giving you something to do while the speakers are speaking. So this is this is a very, very key piece of a bit of data. I've got two there, Adam, I'll bring you in in a minute. But Stacy, I'd love to hear your thoughts. You've been waiting patiently and you haven't yet spoken. Love to hear your thoughts and what we've chatted about today. And how do you think you might start using Twitter spaces?
Thank you, Keith, can you hear me?
I can't. Well,
this is my very first time using Twitter spaces. And I just stumbled into this really juicy conversation. So thank you for inviting me to jump in. I will say this, I've been taking a much needed break from social media after spending a decade of my life on various platforms. And after January 6, I really felt like I could no longer in good faith really do what I do for a living without taking a hard look at it from a different perspective. And until tonight I really haven't felt very inspired by anything but pan quake to really want to let me back in but one of the things I heard tonight that really does inspire me and the experience that I had reinforces it is that you know text based conversations and even videos As they've become used in our polarized world, but mostly text based conversations just don't have the kind of humanity that voice inflection allows. And somehow without the visual, one of your speakers, I'd lost track of who mentioned this, that their communication just comes through in a different way. And it really feels like it's restoring the humanity to conversating. Online and or conversing online. And I just, I'm really intrigued and inspired. So thank you, all you're very
with them regularly under the hashtag, virtually unlimited audio. And the the inspiration for that is that, as you may have known, I've saved a lot. We were in lockdown a very, very, very long time. And we feel like we've emerged from the cocoon. And my learning from that period is that we are virtually unlimited, we can do almost anything we want online. I'm in Melbourne, Australia, an hour from the city, 10 minutes to the beach, and probably about a 16 hour flight from where you live. And I may never have ever been to your town, but we actually are chatting. And this is I think this is genius. I just think it's genius, what we're achieving here. So what I'm going to do now is I'm going to I'm going to give George a chance to wrap up. And then I'm going to throw to Adam who I know had some really interesting comments. And then I will sort of go and give myself some food. And seems to me that the the sweet spot is, is 90 minutes. So I'm going to start to aim for that in the future, you know, shut myself up about the 60 Minute might let everyone else speak. But George, what do you think the main takeaways are? And I love how you've, in some respects, bring that bring country view, but you really challenge us sometimes, don't you?
Thank you, thank you. I'm going to do it right now. Because I'm intensely frustrated intensely. While I recognize I haven't sat and raised my hand since high school, and I'm in my 70s now. So I found found this to be an intensely frustrating experience. And I think I will never attend another session where people are called on with their hands up.
Online. Let me just say that that is my style. My I understand. I understand
I recognize that and I support that. I think everybody should do it in the style that they are comfortable with. However, I'm going to make an offer. Because I don't like to critique without. So I don't like to name a problem without a solution. My solution is this. For anybody who wants to try the interactive style doesn't have to be Mike's Mike's on everybody unmuted. But anybody who wants to try the interactive style, I will come on to your session as a co host, and be happy to demonstrate it for you. I'm going to put my money where my mouth is. I straw so strongly believe in this. It's it gave me the the edge against other focus group moderators. I was one of the leading focus group moderators, that was my style. I made millions of dollars from this style. I know how to do it. So anybody wants to learn it, everybody's curious about it. And I recognize and support the fact that it's not everybody's style. But if you want to do interactive discussion, for instance, I wanted to talk with Billy DS tonight about what the difference between radio and social audio is. And the different the different outlets and why radio in this, and this is not radio, and radio is not podcasts, and zoom calls are not any of the other ones. How do they need to be different? i There are a dozen people in here who could contribute to that conversation very productively. I know at least a dozen in here. So I wanted to talk with them and build on each other's ideas prior to each other, stimulate each other, argue with each other and in the good sense of having a sharing different viewpoints. And I think it's a matter of taste. Not everybody likes lobster, not everybody likes steak. It is a matter of taste. And I fully recognize and support that also there are differences in cultures. You can't do it in some cultures, or subcultures. You can get people to step aside, get put their cultural customs aside and jump into the middle of a conversation without it being rude. It's rude in their culture. So anyway, I I take me up on the offer if you want me to come on and demonstrate this and I'm going to be doing more as I get the MindSkills playbook up and up and running. I'll be doing a lot of sessions on the different pages that I put in the book. I will every session I do will be interactive style. I don't think I will ever do a session calling on people. So, again, if you want if you want me to help you with it, I absolutely will will do it. I volunteered to do it. I'm so sorry.
situation. Man, I honor your honesty there. I can tell you for sure, George. There's nothing I've disliked more than the last month and these interactive stars. I really dislike it like off the charts. I know. It's off the charts for me. I know. So we are at polar opposites. Absolutely. And as much as you are frustrated by what we've done today, you're frustrated by that experiment. Oh, so I get that, I think but we can still remain friends. Oh, yeah. Of course. And, but and don't feel obliged to come. And as you said, you feel you feel upset and raise your hand. For me, if you don't raise the hand. I don't know you want to speak. And I that's what I need as the host. So, but but by all means, if anyone is in the group and wants to try Georgia style is, is a lovely guy. And he's got lots of knowledge. So please follow him and take him up on that offer. But with that in mind, I might wrap up, I might give Adam rod
scholar, thank you. No worries,
no worries, we're all mites here. We're all mates here. And there's a tremendous,
tremendously appreciate appreciate your attitude, and just want to applaud it. And also think I speak for the group, when I thank you for running this.
Yeah, well, you're very, very welcome. But Adam, you've got some thoughts to wrap up, and then we might just put it to bed. And I think I will shut up myself scrambled eggs at the beach tonight, because we've had a big session. Tell us what you're thinking there, Adam, and then we'll bring it home. And please come to our session next week
was 30, that was done by Cisco Systems. Really, you know, if you dive really deep in that study, um, it really what they came to was, is, you know, if hybrid work or going back to work fully, or working from home, you know, remotely completely depends completely on a, you know, that one, me and how are able to be be productive. And if you're alright, able to be productive as a company, working from home, I, you know, then a number of tech companies just as an example, given set, let's say Facebook, 75% of the people were at home, and 25% of people were there. Now, that was because they needed to be on site for servers, etc. Twitter allowed 100% of the people to be to work from home remotely. And it's so I think, I think it will, we'll see, if the production productivity keeps up, then we'll be able to, you know, sorry, I'm out I've got to
be a hybrid workforce, at the minimum and remote workforce at the fullest. So, hopefully very interesting to see what happens. And if, and I would just close with that. I do believe so Shai is here to stay. And looking forward to you know, you know, I've met so many great people, you know, five people, and three of three of them are on separate continents. So
it's great. Isn't that isn't that the essence of what we're doing? Absolutely.
And I find it phenomenal. So and, you know, I mean, what I've ever met you, Keith, you know, had it not been for triggers basis. So I urge everyone to continue to use it. Ah, and I believe Twitter, you know, Jack Dorsey. As a co founder, one of the founders, you know, found a number of people to bring us all together and, you know, find the top, you know, just top level people. And I'm excited to see now to also addition to now that everyone is able to use your spaces. Well, that would change the different faces, and different, you know, the different conversations, but I met so many great people, and I'm happy to be on here and kitties it so let's hope that we can continue to evolve and you know, learn from each other. Brilliant,
I'd love to great rep. I want to just say that if you want to, we do have a follow up session to this next weekend, or sorry, next Wednesday. This is my Twitter spaces, I like to program them ahead. And I hope you can come to that one. We know that we've had quite a dynamic group, we've reached about 170,000 people, potentially, that's a number we can possibly take to some some promoters and supporters though we'll just see whether that's indeed an important step. And also, I'd love to hear your thoughts on the Twitter poll. It seems to me that 90 minutes is about the sweet spot. I'll do this next week and I'll report back on it. But please, please bear with me and do that Twitter poll so I can increase increase my ability. I'll shut myself up and let these all run so I'll in the space here. Thank you so much for being on it. Follow each other as you as you as you're leaving the the session. And we'll talk again soon and especially next Wednesday when we have another one of these with my my dears. I'll see you all later. Bye.
Bye, everyone. Bye, everybody.
Bye. Bye. Thank you. Take care. Are you talking to everyone? Thank you, Keith. Yes, thank you very much. Thank you. Thanks, bye. Hi.