EP 199 - TFV

Ellen Yin1h

Ellen Yin

00:00

You're listening to cubicle the CEO episode 199. I'm joined on the show today by a dynamic duo who I'm lucky to also call friends Annette Grant and Sarah Karakaian. These talented hosts are the voices behind the popular podcast and the short term rental space. Thanks for visiting, as well as the masterminds behind the hosting business mastery method. In their case study Annette and Sarah revealed to specific incentives they implemented to build urgency into their free workshop funnel, which led to a staggering 50% improvement in their conversion rate, and 90% of their students opting to pay in full for their $2,500 signature program. Beyond the element of added urgency, and then Sarah also candidly share the other strategies they've tested to optimize their free workshop. Both the flops and the phenomenal successes, you'll want to still tune in to hear what style of testimonials most resonated with viewers on both the live and evergreen version of their workshop, and the winning bonuses that proved to be powerful motivators for people to buy before the workshop even ended.

Ellen Yin

01:10

Welcome to cubicle to CEO the podcast. I'm your host, Ellen Yin. I quit my job without a backup plan and bootstrapped my first $300 freelance project into $2 million in revenue by age 28. On the show, you'll hear weekly case study interviews with leading entrepreneurs and CEOs who share one specific strategy that successfully grew their business revenue. Skip the expensive and time consuming learning curve of testing everything yourself by borrowing what actually works from the best and brightest mentors. You'll also get a front row seat to my founders journey through transparent income reports and behind the business solo episodes, subscribe now so we can grow together every Monday.

Ellen Yin

01:57

People often ask what unlocked that next level of business success for us. And I really believe that one of the top contributors was running successful ads, we went from less than 500 customers to more than 10,000 in a span of two years. If you also want to scale your business to new heights without stumbling your way through running your own ads doing all this trial and error or shelling out 1000s of dollars each month to an expensive ads agency. Try Successful Ads Club instead. It's the smartest and most affordable way to get your ads launched optimized and scaled. You get one ad credit hour every month that you have the flexibility to use however you want. You can choose to have an expert on their team work on your ads for you. Or you can book a one on one mentorship call for a done with you approach. Your membership also includes unlimited access to world class trainings, add reviews and daily office hours. buy extra hourly credits if you need more one on one support, like during a big launch and never pay anything extra when you don't know monthly management fees no expensive ad agencies no more tanking ads. With more than 1000 glowing reviews. Successful ads club is bringing their a team to power your growth. You can try your first month for only $37 at Ellenyin.com/sac. I'll be real with you all most ad agencies charge a minimum retainer of $2,000 a month so $37 for custom ad support is the offer of a lifetime I highly implore you all jump on. Again that link is Ellenyin.com/sac will also drop a clickable link below in the show notes.

Ellen Yin

03:43

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Ellen Yin

05:42

Hello, hello friends I am thrilled to because I have two of my very favorite people with me today, Sarah and Annette from Thanks for visiting. And they are just incredible business women, they are the queens of short term rentals. So if you exist at all or aspire to exist in the STR space, especially if you're thinking about Airbnb, or VRBO, or anything like that, please make sure you check these women out. But Sarah and Annette, thank you for joining us on the show today.

Sarah Karakaian

06:14

It's our honor. Thank you for having us

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