So we've used the analogy of the smartphone. And I think it's a very good baseline for understanding, you know, where your wiggle room is in terms of, you know, pricing where those boundaries are. And if you look at smartphone, there's huge variants, obviously, there's the super high end smartphone, and then there's the budget smartphones. And if you take a bomb breakdown, again, the exact percentage of what display is, I can go look those up later. But, you know, as recent as just, you know, probably about two years ago, the last time I looked at a proper teardown, I remember the low end smartphones or, you know, around the $40 range for the smartphone screen, I should say. And then on the higher end phones, you're coming north of $100, you know, 110 or something like that, you know, if you look at these iPhone tear downs, so that's a pretty big range, but then you could argue that there's, you know, high end versus low end, you know, in different function, I think more or less, that's the budget, you know, we're all going to be given For the total display stack, so display includes waveguide, projection optics, good news is projection optics are getting a lot smaller, so they could get a lot cheaper. That's where again, you kind of shift the burden to the waveguide to do the expansion, as we mentioned, so you can have very small projectors, and then the actual display panel, whether it's micro led, I'll cost laser, that all has to fit within that budget. So fact, you know, so you kind of work backwards from there. And you say, if you know, 110, is your is your budget for by an ocular. Okay, now everyone's got to find out where are they on their on that particular one. Now, I am giving you numbers of something that is already at scale and selling a billion units, that product category sells a billion units. So they're, quote, unquote, commoditized components at that point, there's going to be obviously a certain scale a period, I could argue that, you know, even the first several million will be north of that, maybe double that, again, all the components in there, but we do kind of see, like, let's say once things stabilize, after, you know, 5 million or so units that are out there, or 3 million, I don't know what the magic number is, you kind of hit those economies of scale, and then becomes a volume game, you know, the manufacturers are also taking lower margins, because they're getting better volume, et cetera, et cetera, you've worked out all the kinks in the lines, all that fun stuff. You know, and the interesting thing is, you know, when we talked to the supply chain, they're under a lot of pressure, you know, give us the million unit per year price. And, you know, they're putting out some pretty good aggressive numbers. But the question is, is, you know, is the OEM going to commit to that, you know, who's eating the cost? If they don't sell that, you know, so there's, there's that, that kind of back and forth, that's, that's going on, you know, behind closed doors, but they're good conversations to have the good news is, is put your money where your mouth is, you want to sell a couple million will hit consumer pricing? No problem. You only sell 100,000 It's gonna be expensive consumer. Yeah, yeah.