Absolutely. Okay. That's a solid phase one. Phase Two, is executive leadership. So looking at the your organizational chart, these are people that are probably your vice presidents, and above at that level, the people that are really setting the tone organizationally, from a strategic standpoint, here's our thing, if you've listened to this series, you know, we're not bought in that you're ever going to get 100% participation. And in fact, it shouldn't even be your goal, because your goal is to get believers in the campaign and philanthropy. And so here with leadership is one place that I would put an asterisk beside, yes, because leadership is setting the tone for an employee giving campaign. They're choosing to work at a not for profit organization, and organizational mission. There's other places to go, you have to be bought into philanthropy at that level. Now, I'm not set in stone that it's got to be a certain level, but they should be giving philanthropic Lee so but I think the conversation could be a little bit different at this level, hey, you're setting the tone, we are going to take this to all staff members, you are an example. And your belief in this campaign, you are visible tangible support is critical to doing this. So we would always encourage you to get 100% support at this level. Before you move forward. It's really key that this is done. Because it's an incredibly important message with visibly And literally, that this is done before, you're going to go ask the housekeeping staff to join you. Of course, the president should be on board.