Yeah, great question. So I went to NYU Gallatin School of Individualized Study. And I knew, from pretty early on, I wanted to do something regarding technology, I tried to be an engineer, I was not a very good programmer. So then I ended up taking a lot more like business courses, sociology courses. And in my freshman year, in my second semester, I took a class on religion and popular culture. And the teacher or the professor was quite interesting had all these takes on how religion comes about in even the social media at the time, and things like that. And he asked us to write a paper, just exploring whatever topic that we wanted, and how it could potentially relate to religion. And for whatever reason, I wanted to prove or try and see if I could compare Google to God. And it's funny now, you know, seeing all this, like, open AI and techy beauty and, and all these things kind of come about. And so I went off exploring, if I could prove that Google would be, you know, comparable to how people think about God. And this is when I started to revisit the feed book. And seemingly, these two, you know, concepts may not, you know, automatically relate to one another. But where I was going was that I kept thinking, Well, if we have access to information, and we're always asking information from let's say, in this case, Google or at the time, and going less and less to God, like what does that mean for the future of religion? How are people experiencing God? Are they experiencing God in the same ways, just based off of, you know, all of the technologies that were available at the time might be this is like, over 10 years ago at this point. And I kept thinking about feed, and feed was just this idea of like, okay, now that we have more and more information, how are we going to live in a world with more access to information? What is it going to look like? How is it going to feel around us. And that ended up becoming my entire senior thesis, which then translated into my degree, which was exploring like how technology impacts human interaction. And I ended up you know, reading the senior thesis, and the whole base of it was around how big data is going to affect augmented reality and virtual reality worlds, and how the technology that we have today is really going to change the way that we interact with not just technology, but also the real world. And there was just something really interesting about that time, because all my friends thought I was crazy. And I would say words like augmented reality or virtual reality. And they were like, What are you talking about? That sounds so far fetched and sci fi and I didn't feel that way at all. I just felt like no, this is the future. This is what how we're going to interact with technology because these rectangular screens, it doesn't make sense, right? Even, you know, now fast forward after going through the pandemic, and we spent so much time on Zoom and video calls, and there's just no replacement for like three dimensionality that we experience in the real world. And, you know, in the next, you know, 1020 years, we're going to start to see a lot of the these ideas that come based off of like, what the visual worlds that you know, feed and these other books, Ramos' end really depicted where it's just like, you shouldn't be able to to use technology in the same way that you interact with the real world. And that's also, you know, the future of what augmented reality really does promise. And you know whether or not you want to go off into a different world where you're going into virtual reality, or you want to, you know, be more stationary and use a mixed reality device, or whether you want to explore the world with augmented reality. I think ultimately, all these technologies are just really culminating into a way that just should feel more natural. Because right now, and I think even the pandemic and the way that everyone felt about being so much on their computer, it's, it's not it, and we know that it's not it. And, you know, the fact that I was able to just explore these topics in college, and that ended up you know, kick starting my career, which, which I'm sure we'll get to really served as this like really nice foundation of exploration and a lot of ideas of what the future of AR and VR should look like. Because at the time, no one really knew, I think we've made a lot of progress over the last decade or so, really defining like how people want to experience you know, more immersive technologies. And we still have like, quite a long road ahead. But that's what's so exciting. And I feel very fortunate to feel like, Yeah, this is going to be like my life's work, because I feel like it's it's really endless. And definitely, I want to make sure that we're not in a world where there's advertisements everywhere, or you know, that that YouTube video that everyone refers to about just like advertisements everywhere, as you're like walking down the street. I really don't think that anyone really wants that to happen. But it's something that we have to think about. So profusely when designing these technologies. I do read my senior thesis, like every few years, and I'm like, wow, I was really onto something. And it's also a good reminder of, you know, things do take a long time, I think at the time, you know, in college, I was like, everyone's going to be wearing AR glasses and like five years. And you know, lo and behold, 10 years later, we definitely have have a quite quite a road to walk down. But that was kind of the genesis of you know, my early years. And then when I graduated from college at CES 2013, Google Glass had just come out. I remember, you know, when they announced Google Glass, and I was like, wow, this is this is the future, right? Like, it's all happening, like it's gonna happen in my lifetime. I was, you know, very poor college student. And I didn't know exactly what I wanted to do with my career or life yet, but I knew that Google Glass, it was very special is a very special moment in time. I'm not sure if you remember, but when when Google Glass came out, it was very negative, right? Like the press, were calling people glass holes, and just the general sentiment was just like, how could you wear something on your face? You know, what, what if you know, how do you know if someone's recording you, what's the value in this, etc, etc. And I kind of looked at that. And I was like, I feel like people aren't appreciating, like how special this moment is. And maybe it was because I was just passionate about the space. But I ended up putting together a project where I became fully sponsored to travel around the world with Google Glass and document that people reacted to the first AR headset, if we want to call it that. And so I ended up traveling to about six different cities over the course of about six weeks wearing Google Glass the entire time. I mean, obviously, I didn't sleep with it, and, and a few other, you know, areas, if I ever felt unsafe, I would take it off. And that ended up culminating into a blog where I blogged about it, and every single city. And then at the end of the trip, I also created a video with all the footage that I had captured, of people wearing the device of me interviewing people with the device. And like one of my favorite takeaways was when I was in India, just walking on the street. And people would run up to me and say like, are those Google Goggles? Or like, what are you wearing? What is that, and they would have so many different ideas. And we're so excited about what the future of this technology could do, rather than basing it off of what technology existed today. And that brought back my whole excitement into kind of the future of like, what augmented reality could be, be and also served as a really great foundation for thinking about the importance of building diverse global ecosystems. Because again, in the US, largely people were pretty negative about it, but you know, taking it abroad, hearing other people's perspectives, ideas of it, people who are young and old, everyone had a different idea or a different concept of what they would do if they had the device. And yeah, that kind of, you know, kind of solidified it for me where I was like, I want to do this for my life.