Whoa, that was loud. Share Screen. All right, some people are out, and I guess I get started. I just it's a very light state of the business this month, and I actually don't have any questions that anybody has submitted to me ahead of time. So this may be quite quick. So November of 2024 the only real thing I could think of by way of announcements, is just that the Sentinel one engagement is at least the initial engagement that we have with them is kind of in the wind down phase, where we're getting close to Don and they've been publishing the posts at a really good clip. And the challenge here for anybody who is interested is we were talking about the charter being from the day of kickoff to deliver 100 pieces of content in 60 days. And that's really difficult, not just from a logistical perspective, but because usually in the onboarding the kickoff phase with a client, there's some kind of feeling out and getting to know you in terms of their editorial calendar and expectations. So usually we'll do a few posts first and then retrospect, with the client on those and then move forward. And here we just just dove straight into it with like 20 posts right out of the gate. So I wanted to say that for Angela Erin and Eric in particular. This is extremely well done, because this is not easy, you know, in terms of, like the coordination and managing all this, and then to everybody else who's out there, participating, writing, editing, doing, QA work or other tasks involved. Also, my hats off to you as well. So this is like a pretty incredible group effort from a lot of folks. So thanks to everybody, and that's pretty cool. The only other thing I've got here is the thing I say every month, which is, if you want to be on the author page, or the staff page, or whatever we're calling it these days, the team page, just let Gabby know. We just need a bio and a headshot, and you're welcome to do this. Anybody who's doing work with us of some kind or another in good standing, you are welcome to submit. So please feel free moving on to the opportunities section. Right at the moment, I'll just bring up the referral program again. So the aforementioned Sentinel one, incidentally, was a referral to us. And if you make a referral and we wind up doing business with that client, what we do is we will pay you 10% of the first year's revenue from that business as a referral bonus. Alternatively, if you are working for a company or you're not comfortable with that, there's a conflict of interest. We can also do this here at the bottom and just give the client a 10% discount because you referred them. That'll come up if you're like an early employee with a company or something like that. But for the most part, what we do is we just pay you out 10% of the business that we do with that client in the first year, and we pay that quarterly in arrears. So in the next one of these will come up at the beginning of next quarter, q1, 2025, we will look back and pay out 10% of anything that client paid us in the previous quarter. So as you might imagine, this can be pretty lucrative. I mean, you think of Sentinel one commissioning 100 posts in 60 days. That's a lot of business. So this can definitely be worth doing if you have friends that are in the marketing org chart, particularly at Dev Tools organizations, that are expressing pains or needing something that can be a great reason to introduce us. I've also been trying to every month kind of brainstorm, something you might hear in your travels, where it would be a good opportunity to make a referral like this, and, you know, potentially Erin some of the referral bonus. The one I thought of this month that comes up all the time is basically our SEO company sucks. There are a lot of bad SEO companies out there, frankly, and actually, we came from just doing pure content in the early days, and we've kind of gradually backed into doing full service SEO, usually in response to a client who got burned by some SEO agency and then asked if we could do whatever. You know, can you start doing the keyword research for us years ago. Or, you know, can you clean up this, that or the other on our site? Or, why are we having this problem? And so gradually, over the course of time, I would stop responding with like, we don't really get into that, and say, like, well, we could probably help you. And this just very gradually over time, resulted in us, finally, this year, saying, like, look, let's just offer an. Thing that an SEO agency offers, but I think that's really a testament to how many practitioners there are out there in the market that are doing pretty questionable things. And I won't get into the nitty gritty details of why I think that is philosophy, but philosophically, but suffice it to say, there are not a lot of barriers to entry, so it's pretty easy to just get an Ahrefs or SEMrush subscription and say, I'm an SEO now there aren't really entry qualifications for this. And to make matters more complicated, a lot of people mean a lot of different things when they say SEO. They might mean content. They might mean cleaning up your site map. They might mean optimizing for local ads at the whole gamut, so it creates a lot of confusion, which allows for a lot of pretty substandard practitioners out there. So what I would say is this, it'll be pretty common if you know somebody who's in marketing to hear that they're not happy with their SEO provider. They're not getting good results. They're not getting literally anything. That's something that comes up sometimes. So if you hear something like that, what I would say is that you can make an introduction to us, and I'll happily jump on a call with them, and no pressure, no obligation kind of thing, if they just want somebody to give an honest assessment of like, is this SEO firm doing anything for us? Is there any value here? Am I getting ripped off? You know, I can just jump on a call and tell them that without trying to sell them anything. So we're happy to weigh in on that. We've been doing it a lot over the years with our clients anyway. So that can be a great way to potentially make an introduction. Because it's, you know, a bummer to see out there when, when people are getting sort of not the best caliber of service from a service provider. So if you hear something like that, please feel free to make an introduction. Or you can also, you know, just DM me or something. If you hear something like that and you're wondering what I think, or if it makes sense, you know, feel free to do that too. And that's really all I've got this month. There is not a whole ton going on. Surprisingly, for q4 usually that's pretty busy, so I don't see any questions in Slack, any live questions here, as the sun shines in through my south facing window here, and it looks like I might be getting raptured or something going once twice, okay, I will call it there. I appreciate everybody joining and then subsequently listening or reading the transcript, and I will catch you all next month, if not sooner you.
