Hi, everybody, welcome to the Friday q&a Call in the chat, please let us know a few things. What is one good thing that happened today and what fun plans you have for weekend as usual, right? Something to look forward to be will be awesome to have. You have a chance, please share with us if you can. And while you're doing that, let's just do some housekeeping notes. Again, the purpose of the Friday call is to, for you to have an additional office hour with one of us or both of us either to ask the follow up questions or some tech walkthroughs and everything. Just to give you more clarity to continue on your journey. And I want to remind you all we have just passed a mid weight point of March, holy cow, it's already midway, like, what the heck, like? So if you haven't booked a laser coaching session, please do. Don't forget to use that. And because we can talk about a lot of things. So you could be q&a cause a shot of clarity with your program, or CSP in general, right. So this call is really your time to talk face to face one on one with the coach and focus on one issue that can really help you move forward. So definitely, definitely book that if you haven't done so. Okay. All right. So before we get started on the questions this week, we are actually going to start with a teaching moment again, this is where our in house tech guru, I call her the Gandalf of CHP, Jill, sharing some things with you. And today we're going to dig deeper into collecting emails and Facebook, collecting emails after people have already joined and the setting up of the checkout page and connecting to your payment platform. So let's go ahead and take it away, Joe.
All right, I'm going to go ahead and share screen I'm going to start with just showing you how to do collecting emails on your free Facebook group. And I'm also going to show how to do it for people who are already in your group and you didn't have membership questions in place already. I'll go over how to grab emails from them as well. So we on our free Facebook group have membership questions. So here is what that is. Hey, everyone, I am in Sobeys, free group on Facebook. And I wanted to go over in a little bit more detail about how to collect emails. So for anyone who's already got people in the group, I'll go over that in a moment. But the first one I'll show is how we see it when members request to join. So I had had a request. And this is what I see, I get to see who the friends are, what kind of groups she's in how long she's been on Facebook and that kind of thing. Really what I'm looking at to keep the other people out. But really what I'm looking at are the answers to the membership questions.
So I'm just looking to make sure that these to the group. And then if they have an email, I'm going to make sure that I copy that email, and this could land in a Google spreadsheet, it could land in an Excel spreadsheet. You could save it to your contacts in your email, you could add it to MailChimp right away. Whatever makes the most sense to you. If you add to MailChimp, I would say make sure that you're tagging them so you know where they came from. So make sure that you have a group that says like these came from my Facebook group, or something like that. Because and here's what it'll show you next. When I hit approve, poof, gone forever. And I can't see that anymore. I can't see her email, if I didn't copy it too late now too bad. So sad. It's gone forever. So at the very least copy it and paste it somewhere, take a screenshot and save that screenshot somewhere. Whatever works for you to save that just make sure you are because it goes away. So the other thing I'll show you and I'm actually going to move to our test free Group. If you've already got people in your group and you're like, Well, I don't have any way to grab their emails. Totally not true. The easiest way you could do it is if you'll remember when we talked about lead magnets, you could make a post in here that says something about I'm giving away a PDF all about water sleep thing you name it, you know without giving away anything that your group is training, but just a little tidbit that sort of gives a teaser as to what you're doing. And then you can say something like DME email address if you're interested. And then they would DM you their emails. Okay, and I've got a couple more here. And then the next one I showed was just how to make a quick form. You don't need to do this, you can just do the first version of, you know, posting, and then asking them to do emails if you want to get fancy about it. Right. And then the second part that I'll show you is if you want to get a little bit fancier, this is not necessary. Just making a post on Facebook and asking people to DMU, their email address, if they're interested is totally enough. But you could do something like create a quick google form. On MailChimp, you can also create opt in forms as well. But if you want to do some a simple form, that's totally fine, but definitely keep it simple. This could be something really similar to your membership questions in your Facebook group and your free Facebook group of just what you want to know from people when they're joining your group. So you could just replicate those membership questions into a Google form.
You can just title this something like, learn more about what kind of thing apparently, I was typing with some real finger this morning. Wow, I'm just gonna type today. Okay. And then you could just build this like a questionnaire form? And, you know, first question could be
much sleep do you get? Do something like a paragraph where they can say or you could give them a few options on multiple choice, you could say before four hours, sounds miserable.
Four to six hours.
Or we could go say an hour more, you know, the you really can build this however you want. Make sure if you want people to be answering all the questions for sure that you hit required. And then at the end of this, similarly to what the membership questions are in our group, you could say I'll show you the example.
You know, we asked a few questions, just to make sure that these people are in the right place. And then at the very end, we have a teach you that we've put together and this is just the lead magnets that so we did a training on. So this is just something short, quick and simple. It could literally be a Google Doc that you email to people, it could be a you know, you downloaded the Google Doc as a PDF and you sent it that way or, you know, it could be a talking head of you. Moral of the story is whatever you do as your lead magnet is not going to give away what you do in your program is sort of like a little teaser, teaser trailer so to speak. So we have a little free cheat sheet, I think it's like a five page PDF. If they want to, they can add their email. None of these questions are required. But if on a Google forum, you wanted to learn more about the folks who are already in your group, you could make the first few questions required. And then at the end of it, say something like this, like I've put together a walkthrough or I've put together something about drinking water or sleeping, getting better sleep or something like that, you know, without giving away what your program is teaching. But something that's a similar topic that you can give away. For free, that's easy for you to put together. Again, keeping it simple is key. So you can just replicate that into this Google form. And then on the setup, and I always like to click this right here, which creates a spreadsheet for you of all the responses. So when you click this
we'll call it whatever makes sense to you use a good naming program, so you'll know how to find it. And then when you click Create, it'll open up in here and it'll give the timestamp of when they submitted the form. You should probably have people put their name I definitely forgot about that. haven't put their name and then whatever questions you want and then at the end if they want to, they can enter their email and then you'll have it saved into a spreadsheet that's easy for you to find. And on the setting ends, I usually don't mess with these at all. This is more like, you know, teachers are using this, they can make it a little pop quiz. This one I leave off because we are making it voluntary, people don't have to give you their email address
you can also limit it to one response, so people can fill it out over and over again. But I don't worry too much about that. It's pretty easy to tell if it's a duplicate. I don't worry about any kind of defaults. But that's things you can look at if you want to the number one thing I always like to do is just make sure I've got a spreadsheet here. You can also set it up so that you get an email if somebody responds. So that you know really quickly. Where when people are responding, and then this is that response destination. But that's the spreadsheet that we just created. I just click that little spreadsheet button, it's faster. And then you can always turn this off if you ever want to not allow people to respond. And you can customize the colors and all that kind of stuff, you can have a header picture. But again, I'm going to just say over and over and over again, keep it short, keep it simple, make this super easy for you and not extra work for you. You could do this in an afternoon if you really wanted to. But that's how you can capture emails, if you didn't grab emails from folks in your Facebook group, and they're not already on an email list. Those are the couple of quick and easy ways to do that. Okay, the last one, we're kind of gonna make a little left turn here, I guess I just turned right. But that's okay. This last one, we're just going to talk quickly about if you haven't watched the Thursday call from yesterday yet, please do that is the introvert seller training, we talk more about building a checkout page and building a way to take payment. So this one, I'm going through a really quick and dirty because all of you might have different platforms. And I'm going to be honest, if I tried to do a walkthrough of every single payment platform, that would be my full time job until I died. So I'm happy to help you if you're having issues. But also I'm gonna I reiterate it in this video of use the support that's included with whatever platform you're already using like Stripe has really great customer support and documentation. MailChimp has really great support and documentation, they are going to know those platforms better than me because it is their literal job to know those things. I know them in a very bare minimum sense of the term. So I can help with basic setup. But if you ever want to go farther than that, I always recommend going to their support, because they're just going to know more than I do. I am using I'm showing MailChimp really briefly in here. And then I'm using the one that we recommended in our I think it's the module to tools and logistics, which is Ew, C ID, I think is what it is it's either it's Ew, something with a C and an A and a D and it's in some kind of order. I can't remember exactly which one it is, but I'll show it here. And it's linked up in that tools and logistics, but it's just showing that it's a pretty simple setup, pretty easy. Most of them are very plug and play, they'll give you a template and you can just fill it in. But again, if you already have a website or you already have a payment platform, you don't need to like throw that all the way in switch, integrate what you already have, you don't need to rewrite the story. Alright. Alright, so I'm in my MailChimp test website. I just wanted to talk about making a checkout page. There are 1,000,010 different ways to do this. And it all comes down to if you're already using some kind of platform that allows you to have sales on your website. Like if you already have a website and already has sales integrations, you should just use that there's no point in making this any more complicated than it needs to be. If you don't have a website and you plan on using MailChimp, you can build a website and MailChimp and you don't even need to design a whole site. It could be the same thing where you have a simple sales page that goes to a single product. For example, I'm going to show you Sylvia's one of Sophie's ebooks just has a simple sales page. And this has been added to over time, I don't think it used to be this long, you know? So it could be way smaller than this. Remember the bare minimum. You know just the essentials one that we did like that's a perfectly good sales page. But they are idea is that you'll have these buttons in here. When you click order now they go to a payment form. So if you're using something like Squarespace or Wix, those things will really easily allow you to build checkout pages, they'll show you how to create the buttons. It'll all be super simple if you already have a website set up. Most modern websites have something like this setup where you can
have a page that goes to a button that says checkout or buy now or order now, and then it goes to your checkout form. So you can set that up in MailChimp. If you want to make like a really simple sales page, you could set up a site you can set up a store, if you haven't set up Calendly yet you can even set up appointments but I have never used this so I don't know how good it is in terms of being able to book calls. I think this is definitely set up more for like what they're showing here service appointments kind of thing, but welcome to give it a shot. And again, MailChimp, 's support and help is amazing, this little question mark in the bottom. If you click Help and Support, you're going to go through a ton of guides and tutorials like let's try this look at that there's 27 options on how to set up handle deal with all kinds of different checkout options in Belgium use these guides use these tutorials they have really great support they write really good documentation that is not always the case. I know one that we recommended for all of you which is a nice free one this one is a way for you to start selling things for free. So I'm just going to go ahead and create a free site and see if I can just make this up sorry about my loud loud typing great that was easy and then the name of your store you know that could be the name of your free Facebook group the name of your course the name of the lead magnet I suppose should be the name of your course sorry, it should probably be like your lead magnet or you know whatever you are giving them options. I mean if it is your course then great you know if you're going to try to do the introvert seller training and do sales over the DMS and then have them go to a checkout page then Yeah, that should probably be your course or if it's something smaller that you're offering to people great I'm just gonna say store in the US I want to use US dollars right well just get the
okay
I'm going to say I'm just getting started we're gonna go maybe think subscription based is probably the best or maybe even online classes might be good
alright, let's go something like that you know, I'm the one signing up. So I already have a website Sure, don't. Great. You can have a free website here too, which is awesome. Domains already taken test store, oh, seven and see if that does it. Okay. Great. And then this is going to give you all the steps, set up your website and storefront. So it's going to give you templates again, just like lead pages. You just fill in your information and make it the way that you want it to look. Again, don't spend a whole ton of time on that. Go with the essentials that we talked about on Thursday. Add whatever you are selling make sure everything's good to go. You guys are probably not going to have shipping and then for payment options. I'm going to look at this right now because I want to see I don't want to have pay My couch. So there's a way to connect with stripe, there's a way to connect with square, you can connect with PayPal
which is awesome. PayPal and Stripe are both really easy to get started. I think the fees for both of them are really similar. In fact here let's do a little PayPal fees fee is here let's go this merchant in Business
Show me the fees 2.7% to three and a half percent was a fixed fee. Okay?
payments with cards 2.9% plus 30 cents per successful card charge, and then I believe well, that's where I am.
Yeah, so for this one, there's no setup fees, monthly fees or hidden fees, just charges this per successful payment. And what was the other one? Square. So let's also oh my gosh, it says right here, you guys. So that's actually the same thing. Oh, once as a first quarter didn't save for the other ones. So looks like all of these fees are pretty similar, I think it would just come down to read about each individual payment processor. If you don't already use one. And when I say read, I don't mean like spend half an hour I mean, spend 10 minutes max reading about each of these payment products. See if you can, let's see what they look like. And again, if you're not using ECW ID, then maybe make sure that whatever payment platform you use, integrates with your website, or integrates with the checkout wherever you decide to build your checkout page. Because again, you don't need to have a full website to make this happen. You just need that one page. Sorry. Really all I'm getting at here is that this is really easy to set up. It's just a matter of picking something and going for it. And that's all it takes. And then once you get started, of course, you'll probably have questions and things that you're curious about or aren't quite sure about along the way. Again, find on whatever platform you're using, find this and find articles, search articles, contact their support. Usually there's a way to just open a live chat or email them so you don't even have to talk to a real person. If you don't feel like it. You can just email and get answers right then and there. But I will also say, you know, reading about any of these, the number one thing I like to read about is how is their support, how's their documentation? Do they have good customer support. Because when you're getting started, and this is the first time you're doing this, you want to be able to reach out and ask for help when you need it. So those are the things that I would check for. It's just a simple Google search, like just Google stripe customer support. And I'm sure a ton of things will come up you know, just pick a couple read them or make your decisions from there. Again, don't spend a lot of time on it. I think, you know, the more you let yourself noodle on it, the less you are to just jump in and do it. Like for example I literally just created this account and I made a storefront site and now I just have to connect payment and build my little site and then add my product and boom we'd be ready to start selling stuff tomorrow.
Alright everybody,
I'm excited to see people dive into this. And again, if you have questions about particular payment platforms, you know, you can definitely ask those kinds of questions on a laser coaching call and if Hannah needs some backup, I am happy to make some more loom videos for more platforms. If I can, if I'm able a funnel.
Okay,
that's the quick and dirty me just noodling around on the internet. So it can happen that fast. You just have to do it. Do we have any follow up questions just about these, we're going to get to the submitted questions. But are there any follow ups just on what I just shared?
PayPal buttons can be tricky. Yes, there are some things that will integrate where it'll say, you know, pay with PayPal, and then it takes that person to PayPal, those third party ones can get a little bit trickier. We use PayPal, but we don't add it to any of our checkouts, I think for that exact reason is that it can get trickier. I don't know, because by the time I worked here, the only thing we were using PayPal for were referral payments or affiliate payments. So we don't use them in any kind of checkout form. Stripe I know, we've been happy with because they have great customer service. And they have really good support documentation. And I believe if you are taking payment over the phone, it's just a matter of logging into your Stripe account and adding a new transaction. You know, you don't have to have a checkout page. And you don't have to have a website. You know, if you're taking payment over the phone, I believe you can do that. We're not 100% sure about that, though. Yes, definitely. Stripe is good fees are a little bit higher. And I think most of what you're paying for with stripe is that they just have better support for the users than PayPal does.
Right. And that's something you take into consideration, right, I think, you know, I'm coming, I'm thinking about, you know, the services that I have acquired from other people, and have seen them over the last not even though year, like maybe last few months to switching their payment method, whether that be because of fees, or because of the how the format of certain things that are done doesn't really quite isn't isn't up to par of what they wanted, like, and then they kind of just make the either dip, jump or just sort of drop at that particular service as possible as well. So definitely do what makes you feel comfortable and easy. And all that like take everything into
consideration.
All right, so let's go ahead and jump into this week's question. And now uh, actually, since we were just talking about ECW, ID, I thought we would just start with Kristin, the question. So she as I sign up for ECW, ID and Stripe, I also have square PayPal and Venmo for my business. Can you give me advice on exactly what to do when I finish a sales call with someone who stays there in their in and want to buy? Should I ask them how they wanted to pay and then send an invoice from a specific entity, never done anything invoicing or anything like this? You know, I've purchased many times from Venmo and PayPal, but I don't think I don't know how it works with ECW ID and send the last you know, test $1 to herself. Good job. very resourceful. I love it. So I'm thinking this is what I do if someone wants to pay via credit card is that right? Now? I think this twofold. So I think you know, based on what Jill had just shared, you can set up a payment form that kind of just goes funnel your client and give them a link and haven't done it. Or if you're on a call, you can just easily type in the information there and take the payment right out over the phone. I think you know, either way, we'll be fine. But do you have any additional questions after you've seen what Joel's training was about earlier? I don't know if you can unmute at the moment, but I see your own
wonder if she's driving she was driving. She might be
if you follow
cues. Kristin, feel free to shoot us an email.
Yeah, for sure. Okay. And I think for Michelle, what about crypto? I think that is sneaky. And yes. And you do have the option to not take that as a female as well. Because crypto like you said is a sneaky it's it's questionable. It is very, very, I feel it's sort of up there. Um, you know, when it comes to money per se like, you know, back then, you know when I was working at colleges, we there were people that are asking, Hey, can I can't pay my tuition with crypto and I don't know because nothing fluctuates so much. from hour to hour. We're not even talking about day to day. So I'm not sure if you want to include that as part of your payment. You could if you if you know exactly what you're doing. Not going to say no to that money is money. But I think if we don't know enough about crypto I would suggest that we kind of steer off of it and just say hey, why don't we just do cash For that matter, for sure. And I saw Kristin, trying to unmute herself earlier. You have any follow up questions?
Hi, I don't Sorry, guys. I'm like multitasking, here are three kids on vacation by myself. But I've been listening. And thank you so much. I'm also going to catch the replay to catch all the little details. This is perfect. It's exactly what I needed. Because I just wasn't sure what to do next when you know, someone decides to buy and I'm kind of getting, I'm hoping and getting close to that. And I want to be prepared. I don't want to have to figure it out really quick. I want to be ready to send them like a link. And it's already for that. So thank you for doing this. This is awesome. And what you need to work to work on next is get that backhand going on. You know, I don't I don't know. I get that the last time you didn't have time. Because yeah, you're running around for three kids. So yeah. I will have a lot of things on my list this week. So I'm catching catching up on a bunch of things. So thing
for sure. Awesome. All right. And next up we have question from Eric. So Eric, as I'm on Module Three in for Facebook and Instagram Live, what do I talk about? And when do I start doing these? And what about the length of these lives? Do I promote these ahead of time, or just do it? I'm sure this has been asked before, but I haven't seen it yet. Don't worry about it. We're trying to tackle that. So basically, when you're on module three, and four by just having reached in module four, which is what you're doing right now is to create the PDS problem agitate solve, and that is generally the script of your face supply. Right. So honestly, I think for life, and you wanted to do well, let's let me backtrack a little bit for Facebook Lives, I think there are two things you want to focus on. Number one, the first one first ever, I would suggest that you try to use the worksheet on how to deliver your first Facebook Live, which I'm going to put that in chat right now. Basically, it is, you know, the first one ever, so I would suggest that you maybe do a little quick introduction of yourself, what your mission statement is and who you are, and a little bit of everything, right? Not so much like problem or agitate and solve. In that sense. It's more of a hey, if you're curious to know more about me and what my program does book a call with me, and we can chat about it kind of thing. Um, and then so first and second, at second Facebook light and on then you can use your pjs to the fullest extent possible. Okay, now, if you're talking about life, there are a few things to think about. It really depends. So number one, it depends on how long you can talk. Right? There are some people that are just natural public talkers and can be like going hours on it and go, I'm gonna do a Facebook Live for 90 minutes and non stop, like, please don't do that. I don't I don't know if that's recommended? No, see, I see Michelle, you know, shaking her head. But I think another thing for you to think about too is why don't you do a quick poll on your facebook or on any kind of other social media platform and ask people who are over 40? Who are your target client, right? What is the general length that you could accept for a Facebook video or a four story for a live whatever? What is the longest you can sit through? You'd be surprised, right? Because some people could be saying 15 That's the maximum attention span I have. So people could be like, like, Michelle, two to three minutes. That's all I got, like, after that you lost me. Right? So I think this is worth doing quick marketing research for yourself to kind of gauge exactly how much you need to be sharing in one Facebook Live. Okay, so I would do that. And for the content, though, say, you know, I know you're working on something else. But you know, just for making the example a little easier. Let's think about what if I am creating a program for weight loss. And one of the problems with people with weight loss is maybe self image issues or low self esteem or, you know, just lack of confidence in general, right? If I want that as a problem, if I want to agitate and skills, we can go like Hey, guys, you know, I understand that. When we're talking about weight loss, confidence is always an issue. There's always a little piece of self image issue. And there's almost always with, you know, combined with self esteem. If you feel like you're overweight, you might not even be actually overweight. If you just feel like you're overweight, you have those problems a lot of times right. And it's also not helping when the social media is telling you that hey, there's a bikini body there is a bikini season and valued You need if you abide by certain form certain shapes of your body, right, and then, you know, let alone when you're going on to family gatherings. And when everybody even comment on your weight and you feel less of you feel like you're not good enough, you're not at the right weight yet, right? If this is you, if this is really you, and you feel bothered by all of the above, book a call with me, and I will see if my program can help you lose the weight that you've always wanted to shed and, and see if we can help each other out. If not, I'll basically I'll definitely point you in the right direction. And that's basically your face. Right? So you're basically connecting people with the problems and sort of dig a little deeper into it, what kind of deeper problem there is, aside from the surface, aside from just a number on my scale, in this case, that is really bothering them. And then at the end, give them a solution, go. If you think that you know, you really want to lose that weight, book a call with me, and let me see if my program will help you out. So that's basically the structure of pa s. And definitely, definitely, definitely take a few tries, it's not always something that people can do right off the bat, like it takes some experience and some practice. And even with us, like when people are might, you know, like booking that milestone call for five space, Facebook Lives, when we're watching every single one of them, you see the improvement from the first one all the way to the fifth one a lot of times. So, again, it takes a whole lot of practice, but you just want to make sure that you know, you have your pjs ready or for the first one, how to deliver your first Facebook Live document ready, fill it out and in and get ready to go. Sometimes is about setting sometimes about right. Sometimes they could be just, you know, like Chicago arrow, we're talking about how she even had a Facebook life that she did right after her shift because her target client is her peers, right nurses who might want to get an ICU and this is her showing her being an ICU nurse right? You know, in the car after a 12 hour shift? Or this is her in the bathroom getting ready for her meal because she is right going off to a shift. Right. So depending on the situation, you may or may not, you may or may not wanted to shift your settings a little bit, but definitely it takes a few tries for you to get started for sure. Okay. Oh, right. Do you have any follow up questions for that? If not, give me a thumbs up or something. I don't think I see that. Maybe you're just listening in.
He's dropped in the chat. Nope. Thank
you. Okay, got it. Thanks. Alright, so finally, we have questions from Michelle. So the first one she is asking, I'm working with another there's helping her build her business platform and she's you're monitoring her group and the class She's now in now provides templates for her class to build her weaponize landing pages and help her do her text videos and content and all that. And if this is something that CHP will be providing in the future. Now to answer that question, stay tuned. There is training coming your way. Uh huh. But at the same time, I also want you to think about to I don't know, I think maybe this is a question for you, Michelle. I don't know if your fellow nurse is already her program is Is it already launching or she is have not launched anything? Or where is she at with her entrepreneur, ship building process.
So
she is already doing her lead magnet and she's so she is essentially already launched it. So I'm her moderator. And we're both so being both nurses. I can speak that nursing language. So it's good that I'm moderating. So but but yeah, so she's got templates and things. So I'm just I'm just trying to figure out how to make the thing. I've been creative so I can I gotta make the thing to get the lead magnet and I have a few ideas on my belt but yeah, so anyway,
right. So I think I see okay, so So there are several ways to look at this too. There are I know there are programs that encourage you right off the bat before you even have paying clients to do a freebies or a either a free three day challenge free five day challenge free this free that um and then or it would be like a free worksheets, you know worksheet or some some sort. But then at the same time, this is a you using your time and energy to create something that doesn't does not really quite bring you any revenue. Okay, and so providing that free webinar, providing a free workshop, while is great for email list building purposes, but you also have to think about the return on investment, the ROI of everything, right, it could be that you started doing a free five day workshop, and in turn that into a free webinar and attracted, let's say, 200 people, okay, but how many of those 200 would really turn into a full on plane paying client from that workshop? Because, believe it or not, I think there's going to be a whole lot probably more than 80% of those people that are going to be like, Oh, I got this five day stuff. I'm cool. I'm good. I don't feel burnout anymore. Okay, fine. Like, you know, there is that possibility, but then at the same time, then you are, you are using a lot of energy to create a very humongous project for a very little outcome. And you know, even from that 20% that stayed and maybe book the call with you to see the program is okay. We don't even know how much that is going to convert to actual sale later on. So I'm not sure sure there are ways for this to work, but I feel like you know, there are, you know, the checks and balances, you have to kind of think about as well, because, again, I don't want you to burn yourself out to create all this without bringing in revenue for yourself. I think that is, you know, ultimately, you know, we're trying to, we're trying to basically value you. That's your time and energy, you know, in a sense,
for sure.
Yeah. All right. And then the next next question you have is, you said, I need to create my thing, or anything so I can progress with this course. I'm thinking about pivoting as I already have a thing with Michelle proactol on fine art. And I'm confused as how how I continue with this course with color and convert, since I do not have the thing? Am I the only one that feels this way? No, you're not the only one that feels that way. And I would this question happens just about every, I was every two out of 10. Right? Especially when the clients hitting that hitting them module two, or after they have just completed the worksheet, that is one of the most common questions that we would get. Um, but at the same time it is, I get it. Most of the time. Our suggestion is if you really feel a little antsy of not having anything under your belt when you sell a course. Go back to your outline. Okay, the outline you created in module one, that is your course, not detailed yet. But that is your course. Okay? If you feel the itch on your back and say I need to have something before I even launch it, create module one. Okay, create all the contents that you need for module one, maybe starting from a welcome message, right? What is that welcome. Email is going to look like? What is that weekly module email sending to your paying clients? Who's going to be looking like, what a module one going to look like? Is there going to be talking head video? Is it going to be worksheets? Is there going to be forms of any kind for them to fill out? I want to say go ahead and do all of that and stuff right there. Because really, from Module Two and on from your outline, you're still probably going to pivot. As your clients are going through the program. You might figure it out. Oh, crap, I'm looking at everybody's performance and echo. Ooh, what I thought it was module sweet might just have to be module for any dude. But they don't have to know. Right? Because if you don't have to release everything to them just quite yet, right? We don't want to make sure that everything is all said and done. And then, you know, by week three, we're like, Hey, guys, sorry about that. And we're gonna switch the order of module three, Module four here, which then creates more confusion for your clients down the line as well. So I get it, it is it is nerve racking for a lot of people to actually get on the sales call without actually having a product. But this is basically how you get started sometimes, right? I get that's when we kick into high gear in creation, when we have a client in. So So Michelle, you in the chat you mentioned you are making a thing for $37 What is the thing
so
Okay, so like when I when I did my convert and call script. It was like, I was kind of going into my creative mindset and thinking, Okay, I have module one. I know my thing in my head. How would that calm Conversation looked to write the script. And I was like, How do I do this not having the thing yet, you know, and, and so that $37 thing. I was like, Okay, I'm trying to get creative with this because I have to get content out there, right? So I was thinking, Okay, well, as an artist, I could do something with spirit animals. Because I because I specialize in animals. And I'm like, maybe I can use that as a lead magnet somehow. And I'm not going to get into the details of it, just know that I'm just looking as using maybe spirit animals, selling a class for $37 and leading it into the course. But I can do that as a creative. And basically, it basically it's it's a hands on lead magnet into the coaching course. But it's a it would be a great lead magnet, because everybody has a spirit animal. And if they don't have a spirit animal, they just don't know they don't have a spirit.
Right. I think my question for you too, is when you're when it comes to spirit animal. And that sounds very interesting. By the way, I don't know.
Keep talking,
it will probably be I don't know, for me, it probably be a very fat dog that just eats no cat, it will be a cat because you just sleep and eat all day. I think on repeat, I think that would be ideal. But I think you know, what this lead magnet will also have to do is, I think because your program is about creating this art program that helps people alleviate their burnout symptoms, and how are we going to bridge that in between right, this thing of the spirit animal it when it comes to figuring out who everybody's their animal? How is it going to, you know, help them is is partially about self recovery, self discovery, where knowing more about yourself, then we'll help you find out? What is it that works for you in life? And what is it that doesn't work for you in life for some, right, we want to make sure that this thing somehow has that little taste of what's to come, right? Like, hey, here's a quick guide for $37 to let you know how your spirit what your spirit animal is, and who you really are deep down. And let's work on also something that can help you. Um, you know, some quick tips for you, doo doo for from the guide to maybe help you with, you know, everyday burnout symptoms, right. So those are the things that could literally bridge into that coaching program that we're talking about. Sure.
Alright. That's the point is I saw I was like, Okay, well, I'm a creative, what thing could I use as a platform as a landing magnet to draw them into the coaching program, which is the expressive art experience, which is really a coaching program that uses creativity. So I was like it. So I was like, Okay, I got it. In order for me to do these documents and stuff. I'm like, I need to have some type of something up that I can offer them. So I was I you know, I'm like, and I'm sitting there having this self talk show, you're creative. You can come up with a creative idea. What's What's your thing, you know, and I'm like, my thing is animals. My thing is hear it. I'm like, okay, so use my thing to make a thing.
Anything, you know, going back to I think this is a great idea. Don't get me wrong, I think this is a great idea as far as lead magnet goes. But I think that's go back to the common convert getting on the sales calls. And you you wondering not having content to sell is is going to hinder you from getting on that sales call. Right? I think really, you have to keep in mind too. When you're on a sales call. It is very less likely that they want to know every single detail. Tell me what week one is about. Let me what we three is about I want to know everything. Like it's not very likely they're going to ask all that much there is going to be sure they're going to ask like so what does that entail? You can say we have weekly q&a We have every week, we have some talking head video for you to learn there is some, you know, homework for you to homework assignment for you to do to help you know you with you know this whole experience. And then we're going to have some other types of support including this, this than that, and all that is for this price. Right. So and I think the more important piece to share really aside from the support that you are offering your clients is the outcome, right like so and that could be coming from from your own experience, when you were doing your expressive art experience program, what was your outcome? How did you What did you discover from the from your before to your after? Right? What is your after look like, right. And that is the after the after is what you're trying to sell really not so much the whole Oh is going to be a zoom call there is going to be this and there's going to be that no surprise, and we three like it's not so much that really you're after from the whole experience is what you're selling. And that is your product. And ultimately, that's what people wanted to hear on the call as well. So keep that in mind when you're doing the calling convert and don't get to worry about creating everything because honestly, I can just feel like I hear Sylvie in the back of just saying things feel like it because knowing that if you're tweaking anything, you have just created all a week's of material, and then you found out oh crap, I need to recreate something, then you're probably wiping the whole week for re record the whole thing. And instead, to avoid that kind of issue, we asked everybody to kind of do it step by step, right, you have your outline already, so you know exactly what that module is going to look like. And record as you go just so you can pivot as quickly as maybe by end of week three, you're preparing for your week four, right? Because your week, week three is launching week four, you're thinking oh, okay, week three is done. But we too, from my clients feedback, I'm thinking, Okay, I need to add something, I need to also make sure that I talk about this, this and that. Alright, cool. So then you go ahead and record your week for accordingly, instead of having that already done, and erase it all and restart your recording, because that's going to take you a huge chunk of time, because you know how much video editing can be. Right, that is a rabbit hole that we don't want you to dig through. Oh, yeah, I see. Dude, that's one of the things that Jill likes to work on least, it is very time consuming, right. Like, especially when you have like the right lighting, and you know, the perfect background for your video and all sudden, you have to record the record again. And you found that out at 11 o'clock at night. And when it's everything is dark. So think about it that way. And I think you know, I want to also jump back a little bit back to your first question to like, I think, you know, doing a webinar and all that is great, but I feel like that is because your friend already launched her program. If you are just starting Oh, she hasn't? Because I feel like that's a lot of time. No, no, no, she
she has launched a program. So she had the the the lead magnet, the beginning and then she is launched it. The first part and we're moving second part. Okay, so no, it's not because of that. No, it has no I heard program came after I signed up for this. So it wasn't because of that.
Okay, yeah, because I think you know, for me, the way I'm thinking this would be like, you know, actually doing additional lead magnet or additional webinar, I think that is, to me, that sounds very 2.0 like this is when you have a first round of client basically walking through and work out all the, you know, kinks with you. And then when you're launching the second round with people, you're like, Okay, guys, we are seeing never seen before success. And I wanted to make sure that you all get a nice piece of it. And we're going to do a one day free webinar on this day for $37, whatever you're charging, and we are going to talk and basically give you a glimpse of what my program is about that. I think that's more of an advanced selling system in a sense. And that will be great, I think down the line. But I don't know if creating everything right at the moment would really boost everything. But that's definitely give it a try. I mean, you know, we're going to do that maybe not next week, because we wanted to make sure that everybody has their q&a, their questions answered on Thursdays. But Sylvie, that's in the works. So he's going to do a live training on how to do a webinar for you know, your program and all that later on for sure. Okay. All right. And so the next question from you is about the checkout Cart button. So we mentioned in the webinar yesterday, was the tutorial earlier cover that or do you have more questions about that?
So,
um, the Checkout button, no, no, you do you answer that at the beginning of this? Yeah. Yeah. Sorry. I think it means you put that in there because of Sylvia mentioning that I
don't know. Yes. Yeah. So we totally did that. Yes. Awesome. And so last one question from you is is Marco Polo similar to Google? Oh boy, I think I poked around a little bit. I have never used it nor the Gil. But we when I was poking around with it, it seems like to me it's very much more of a What's App slash line, a communication app of some sort that could be for your close family and friends, is it? I think it's a closed group thing. Which I initially thought, oh, maybe this would this be for a paying client kind of platform to use. But at the same time, I don't know. Like, I don't know if people wanted to do this kind of communication. But and I also also think about this as what if you have just one group of clients that oh, yeah, we don't like Facebook man, like Facebook is sold, we don't do that anymore. Maybe Marcopolo could be a way for them to connect and say, and they can actually do a video. And it doesn't have to be like, it's not an instant messenger you kind of system. It's not like Instagram, when you post something is instantly it is instantly there. But it doesn't mean that you have to respond immediately. So it could be a platform where people like, you know, basically share, hey, here's my painting for today. And I'm feeling this and this and that, that could be a closed loop of people. If you feel like this is a good communication app for your clients to use. Awesome, go ahead. But at the same time, I want you to also considering how much support you're giving. And because if you know, with your current support in the document, if we're adding Marcopolo for another thing that is also another I don't know an hour for you to go through everything and sort of you know, respond to everything so and then is Google Voice better for business? I don't I think it's it's good for business. For one thing you can create a fake number for you not really fake number, but is it is a number that can be connected to your own phone without so then when you're doing business, you don't have to give away your personal cell phone number. Because that's the last thing you want to do. So Google Voice is good in that sense. You can use that to text you can use that to call and that's all through the app Marcopolo yes might be too personal I think I don't definitely poke around with it. I think this sort of launched in early 2020 When Zoom is taking off when you know WhatsApp is taking off and then Marco Polo just being a one off smaller app to do certain things. But you know, definitely poke around there are videos and YouTube videos actually found earlier that shares how it works for everybody. I think that was actually from a news reporter. But I think yeah, it will be grateful friends and family. Yeah, but I don't know for clients I think that might be a little weird, so to speak, because it's everybody's mostly everybody's video and like close up face and everything so Okay. All right. So that would be all the questions that we have this week. Oh my god perfect timing 158 We have two minutes to spare. Is there any other live questions that you have right now that we can answer for you
I see Michelle's like we'll turn turn right now No, we're good. Okay, well everybody have a great weekend and Kristen definitely work on that tan for me please. I'm definitely miss miss having some tan y'all. But yeah,
those dry that's hard with three kids. I probably got a tan like at the top of my head. Otherwise, my body sees nothing chasing them around but I'm working on it.
Have a great weekend. We'll see you very soon. Bye for
now guys. Have a good day. Bye feel by.
Shall I just saw your one last thing in here and I will shoot you an email on that one. And just let you know. Now that I know but I'll email you. Bye, everybody.
