Ep 187 - Jasmine Garnsworthy

Ellen Yin50min

Ellen Yin

00:00

You're listening to cubicle to CEO episode 187. AI Artificial intelligence has entered the chat in a big way this year. But what's just tech hype and what's actually useful to you as a business owner, Jasmine Garnsworthy, creator of female founder world debriefs her personal use case of how three of her favorite AI tools, including the popular chat GPT make it possible for her scrappy team of two to sustainably publish large volumes of content weekly, and plan in person events all over the US all while retaining their brand originality and content quality. Having previously led editorial for mega media brands like Pop Sugar and StyleCaster. I loved Jasmine's honest hot takes on how AI is impacting the future of content, and why more women especially entrepreneurs need to participate. This conversation is equal parts thought provoking as it is practical, with Jasmine sharing very specific examples of how you can apply these three tools to accelerate your content game without a steep tech learning curve. Whether you sell services digital offers or physical products. This episode is a must listen.

Ellen Yin

01:15

Welcome to cubicle to CEO the podcast. I'm your host Ellen Yin. I quit my job without a backup plan and bootstrapped my first $300 freelance project into $2 million in revenue by age 28. On the show, you'll hear weekly case study interviews with leading entrepreneurs and CEOs who share one specific strategy that successfully grew their business revenue. Skip the expensive and time consuming learning curve of testing everything yourself by borrowing what actually works from the best and brightest mentors. You'll also get a front row seat to my founders journey through transparent income reports. And behind the business solo episodes, subscribe now so we can grow together every Monday.

Ellen Yin

02:02

Hello, Jasmine, I'm so excited to have you on the show today, Jasmine and I actually connected a few months back over Instagram, and she is just an incredible person. We've gotten to support each other on a few different things. And I love connecting with other women in media because it is kind of this weird world and something that I'm still very much learning. And so when I came across Jasmine and I saw she was working on you know, similar things had a similar vision. It just made me feel so much more affirmed in the path that I was on and not so alone in trying to learn all these things. So Jasmine, I'm thrilled to have you,

Jasmine Garnsworthy

02:42

Ellen, thank you for having me. It feels like this conversation has been a really long time coming. So I'm glad that we're on this call. We're ready to do it. And I'm excited to chat with you.

Ellen Yin

02:50

Yes. And you are coming hot off the heels of an amazing event in New York City. You collaborated with the Museum of ice cream and you know put on this huge event hundreds of women showed up for International Women's Day. So huge congrats on that. And I am excited because the timing of our conversation is great, since your case study today is all about how you are able to host these events in collaboration with big partners like Shopify all over the country and create all this amazing content with a scrappy team by using AI tools which I know artificial intelligence chat GBT, all of these tools are very trendy right now very much in the conversation. So that's a preview of the case study that we'll be covering today. But before we get there, of course, I have to ask you, Jasmine, what is your cubicle to CEO story? Yeah,

Jasmine Garnsworthy

03:45

okay. I started my career in media. I've always worked in publishing, I've always worked in media. And I started off in Australia as a writer for what was then a pretty small blog that was mainly geared towards like young moms, Gen X women. I am very much a millennial, and kind of got my start there. And that company is now the biggest independent publishing company in Australia. They are consistently like topping the charts and podcasts, they do events, and it's called Mamma Mia. And so that really jump started my career, I moved on to Pop Sugar. And I was an editor there when I was 22, which was I think I was at the time, the youngest editor that I'd had, and then got offered a job in New York City and moved over here. And that's kind of where I started to take this entrepreneurial journey like a little bit more seriously.

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