The Strategies for Crafting Social Impact
AAndie MurphyFeb 13, 2023 at 5:26 am43min
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00:00Jonathan McCoy
highway 80 Rescue Mission is based in East Texas and provide services to those in need not only when it's convenient but whenever the needs arise. And as another year drew to a close their needs got bigger highway 80 decided to partner with our friends at feather to expand their reach through digital campaigns, highway ad use feathers nonprofit marketing platform and support from their feather Copilot to launch retargeting ads and smart email campaigns. The result they reached 36,000 new people and brought in $13,000 in donations, that's 300% More than their goal. By meeting their supporters where they were highway ad was able to expand their reach, activate new audiences and build confidence for future digital campaigns. Better is trusted by more than 1000 nonprofits of all sizes from the Humane Society and Meals on Wheels to IJM. American epilepsy society. Don't rely on magic to hit your goals next year. Use feather to elevate your digital marketing campaigns and could impact in 2023. Learn more and get started today@feather.co That's feather without the last eat that CO Be sure to tell them We Are For Good since you
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01:03Jonathan McCoy
need more than just technology to make a lasting change in this world. And that's why neon one offers a nonprofit platform that's designed to grow with you providing software and resources that help nonprofit professionals make their connections that matter. connections with their peers, connections with their supporters and connections with their mission. Learn how neon one makes it easy to design amazing generosity experiences by visiting neon one.com/we are for good.
Unknown Speaker
Hey, I'm John. And I'm Becky.
Unknown Speaker
And this is the We Are For Good podcast.
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01:38Becky Endicott
Nonprofits are faced with more challenges to accomplish their missions and the growing pressure to do more, raise more and be more for the causes that improve our world.
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01:47Jonathan McCoy
We're here to learn with you from some of the best in the industry, bringing the most innovative ideas, inspirational stories, all to create an impact uprising.
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