And that's the exact idea is like, how can we were doing two different things? How can we number one, catch the people who are both the fast action takers, and you know, the slow cookers, the one who needs a bit more time? How can we I also FYI, I often call these people either the instant pots or the slow cookers, like you've got either or in your in your audience. The other thing is, you're offering it in different ways to different buyer types. So set, like I said, Some people love a webinar, they're gonna come to a webinar, they're going to be, they're going to consume it, they're going to be really excited about and they're gonna buy on that webinar. I was talking to a friend of mine the other day, she's like, Who are these webinars, people, I've never signed up to a webinar in my life, I'm never gonna buy off a webinar. And I was like, that's fair. So for that, for her, she's someone who would love to consume, like story based emails. And if they're really compelling, she's buying that offer. Like she's the one who needs like those really good long story based emails. Another person is going to be someone who likes the conversation starter email, they like having a quick DM style of conversation, whether that's over email, or Instagram, whatever that looks like to just be able to fully understand that, like, yes, Gemma knows what I want to do. She says that this is a good fit for me. You know, I'm in kind of thing, they need to have that little touch point, another person might really like being able to fill out an application form and know that like me and my team have looked at it and similarly feel like yes, you're a good fit, we could help you. Here's the link to go and purchase. You know, there's so it means that you are appealing to these different buyer types. Because to your point, not everyone's a fast action taker. Not everybody's like Krista who's ready to jump in right away. I'm definitely more of a slow cooker. I'm like the person who was like, I was on someone's list. I must have been on his list for like three and a half years, loved everything he did read every email totally appreciated his perspective on stuff. And then finally, I was like, okay, now's the time. Now I'm ready. Let's do it. And it didn't take much like I didn't need a webinar. I didn't need really anything. Just you know, I acted on one of his emails and that was it.